{"id":28233,"date":"2020-08-24T11:16:03","date_gmt":"2020-08-24T09:16:03","guid":{"rendered":"https:\/\/www.microsoft.com\/de-de\/industry\/blog\/?p=28233"},"modified":"2020-08-24T16:23:08","modified_gmt":"2020-08-24T14:23:08","slug":"die-digitalisierung-im-lebensmittelhandel-nach-dem-lockdown","status":"publish","type":"post","link":"https:\/\/www.microsoft.com\/de-de\/industry\/blog\/retail\/2020\/08\/24\/die-digitalisierung-im-lebensmittelhandel-nach-dem-lockdown\/","title":{"rendered":"Die Digitalisierung im Lebensmittelhandel nach dem Lockdown"},"content":{"rendered":"<p>Xenia Giese, Industry Executive Retail &amp; Consumer Goods bei Microsoft Deutschland, ist fest davon \u00fcberzeugt, dass Corona die Digitalisierung im Lebensmittelhandel dynamisch f\u00f6rdern und den Weg zum &#8220;New Normal&#8221; nach dem Lockdown verk\u00fcrzen wird. Im Interview mit dem stellvertretenden Chefredakteur Dieter Druck von der Fachzeitschrift <em>LP. Lebensmittel Praxis<\/em> spricht Xenia Giese \u00fcber den aktuellen Fortschritt der digitalen Transformation im deutschen Lebensmitteleinzelhandel &#8211; insbesondere wie sich H\u00e4ndler in der aktuellen Lage und nach Corona aufstellen k\u00f6nnen und m\u00fcssen. Smart Stores, Internet of Things (IoT) und die Integration von K\u00fcnstlicher Intelligenz (KI) sind gro\u00dfe Innovationstreiber. Eine gewisse Unsicherheit bei den H\u00e4ndlern registriert Microsoft: Was ist \u00fcberhaupt m\u00f6glich? Wo und mit was fangen wir an?<\/p>\n<p><strong>Lesen Sie in den vollst\u00e4ndigen Artikel online auf <a href=\"https:\/\/lp-epaper.lpv-online.de\/de\/profiles\/b52f728a9d6a\/editions\/a89987cca0c4c4484501\/pages\/page\/9\">Lebensmittelpraxis<\/a>.<br \/>\n<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"attachment-hero size-hero webp-format\" src=\"https:\/\/www.microsoft.com\/en-us\/industry\/blog\/wp-content\/uploads\/sites\/2\/2020\/08\/Hero-Image_DT-im-LEH-1600x600.webp\" alt=\"Ein Mitareiter im Lebensmitteleinzelhandel steht hinter einer Theke und gibt Essen aus. Er tr\u00e4gt Handschuhe und einen Mund-Nasen-Schutz.\" width=\"1600\" height=\"600\" data-orig-src=\"https:\/\/www.microsoft.com\/en-us\/industry\/blog\/wp-content\/uploads\/sites\/2\/2020\/08\/Hero-Image_DT-im-LEH-1600x600.jpg\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>Weitere Artikel von Xenia Giese finden Sie auf <a href=\"https:\/\/www.linkedin.com\/in\/xeniagiese\/detail\/recent-activity\/posts\/\" target=\"_blank\" rel=\"noopener noreferrer\">LinkedIn<\/a> und hier im <a href=\"https:\/\/www.microsoft.com\/de-de\/industry\/blog\/author\/xenia-giese\/\">Microsoft Industry-Blog<\/a>.<\/p>\n<p>&nbsp;<\/p>\n<p>Unser <strong>Retail and Consumer Goods Innovations Newsletter <\/strong>bringt Ihnen regelm\u00e4\u00dfig die wichtigsten Neuerungen aus dieser spannenden Branche direkt in Ihr Postfach. <strong><a href=\"https:\/\/nam06.safelinks.protection.outlook.com\/?url=https%3A%2F%2Fprofile.microsoft.com%2FRegSysProfileCenter%2Fwizardnp.aspx%3Fwizid%3Debebbc81-4452-4e4e-97b7-b33f7fc777b1%26lcid%3D1031&amp;data=02%7C01%7Cv-dowulk%40microsoft.com%7Caefaacc07e604db1e09908d715ae6b50%7C72f988bf86f141af91ab2d7cd011db47%7C1%7C0%7C637001711172773849&amp;sdata=LeKbZYZmyu42kfk0tRwfhLA4BhovM5%2FSxOqOYjdlQ4E%3D&amp;reserved=0\">Melden Sie sich jetzt hier an<\/a><\/strong> und verpassen Sie keine News mehr.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Im Interview mit der Zeitschrift Lebensmittel Praxis spricht Xenia Giese \u00fcber den aktuellen Fortschritt der digitalen Transformation im deutschen Lebensmitteleinzelhandel &#8211; insbesondere wie sich H\u00e4ndler in der aktuellen Lage und nach Corona aufstellen k\u00f6nnen und m\u00fcssen. Smart Stores, Internet of Things (IoT) und die Integration von K\u00fcnstlicher Intelligenz (KI) sind gro\u00dfe Innovationstreiber.<\/p>\n","protected":false},"author":397,"featured_media":28260,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ep_exclude_from_search":false,"_classifai_error":"","footnotes":""},"categories":[202,1215],"post_tag":[1305],"content-type":[277,295,238],"coauthors":[89],"class_list":["post-28233","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-retail","category-konsumgueter","tag-handel","content-type-digitale-transformation","content-type-industry-4-0","content-type-iot"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Die Digitalisierung im Lebensmittelhandel nach dem Lockdown - Microsoft Branchenblogs<\/title>\n<meta name=\"description\" content=\"Xenia Giese, Microsoft Deutschland, spricht \u00fcber den aktuellen Fortschritt der digitalen Transformation im deutschen LEH und was nach dem Lockdown folgt.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.microsoft.com\/de-de\/industry\/blog\/retail\/2020\/08\/24\/die-digitalisierung-im-lebensmittelhandel-nach-dem-lockdown\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Die Digitalisierung im Lebensmittelhandel nach dem Lockdown - 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