{"id":346,"date":"2016-04-18T16:57:46","date_gmt":"2016-04-18T15:57:46","guid":{"rendered":"https:\/\/www.microsoft.com\/de-de\/industry\/blog\/industry\/2016\/04\/18\/nrf-2016-rueckblick\/"},"modified":"2016-04-18T16:57:46","modified_gmt":"2016-04-18T15:57:46","slug":"nrf-2016-rueckblick","status":"publish","type":"post","link":"https:\/\/www.microsoft.com\/de-de\/industry\/blog\/retail\/2016\/04\/18\/nrf-2016-rueckblick\/","title":{"rendered":"NRF 2016 R\u00fcckblick"},"content":{"rendered":"<p>Das Motto der \u201c<strong>Big Show \u2013 NRF 2016<\/strong>\u201c war dieses Jahr \u201e<strong>Retail in a Big Way<\/strong>\u201c. Mit 33.500 Besuchern, 600 Ausstellern und 18.500 qm Ausstellungsfl\u00e4che im 105ten Jahr, kann man durchaus von \u201eBig\u201c sprechen. Drei Themen, die f\u00fcr uns dieses Jahr auf der Expo Fl\u00e4che und den Sessions herausstachen:<\/p>\n<ol>\n<li><strong>Augmented\/ Virtual\/ Enhanced Reality<\/strong> werden nicht mehr nur als Gadget gezeigt, sondern immer mehr als Business Anwendung bspw. wie Virgin Atlantics Windows 10\/ Oculus Rift Applikation, die die Business Flyer Experience erlebbar macht. Und die exklusive HoloLens Demo im Microsoft Flagship Store erzeugte wahre Begeisterungsst\u00fcrme bei unseren Kunden!<\/li>\n<li><strong>Intelligence und Analytics waren \u00fcberall<\/strong>: Daten werden im Handel schon immer gesammelt. Was neu ist, ist die M\u00f6glichkeit eigene Daten, unstrukturiert oder strukturiert, zeitnah auszuwerten, mit \u00f6ffentlich verf\u00fcgbaren Daten anzureichern und direkte Einsichten zu gewinnen bzw. automatisiert Ma\u00dfnahmen einzuleiten. Vorrausschauende Analyse wie bspw. Microsoft Azure Machine Learning und Rechenleistung aus der Cloud machen es m\u00f6glich.<\/li>\n<li>\u201c<strong>Smarte\u201d Dinge &amp; Das Internet der Dinge im Handel<\/strong> werden mehr und mehr Realit\u00e4t. Vor allem Handheld Ger\u00e4te und Wearables f\u00fcr Mitarbeiter auf der Fl\u00e4che, zur Verbesserung der Kommunikation und Produktivit\u00e4t, sowie Sensorik in Regalen, Vending Machines und Filialen zur Kundenlokalisierung, Promotions- und Verkaufsunterst\u00fctzung.<\/li>\n<\/ol>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/8e4dM6GYNbs?feature=oembed\" width=\"500\" height=\"281\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Das Motto der \u201cBig Show &#8211; NRF 2016\u201c war dieses Jahr \u201eRetail in a Big Way\u201c. Mit 33.500 Besuchern, 600 Ausstellern und 18.500 qm Ausstellungsfl\u00e4che im 105ten Jahr, kann man durchaus von \u201eBig\u201c sprechen. Drei Themen, die f\u00fcr uns dieses Jahr auf der Expo Fl\u00e4che und den Sessions herausstachen.<\/p>\n","protected":false},"author":223,"featured_media":894,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ep_exclude_from_search":false,"_classifai_error":"","_classifai_text_to_speech_error":"","footnotes":""},"categories":[202],"post_tag":[],"content-type":[],"coauthors":[65],"class_list":["post-346","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-retail"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>NRF 2016 R\u00fcckblick - Microsoft Branchenblogs<\/title>\n<meta name=\"description\" content=\"Das Motto der \u201cBig Show - NRF 2016\u201c war dieses Jahr \u201eRetail in a Big Way\u201c. 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