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Matt Woodford articles

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Matt Woodford
Senior Product Marketing Manager
Published 

5 steps to move to a cloud CRM 

Customers these days have access to more choice, information, and products than ever before. On top of this, they have more devices to access everything on, and more channels to engage businesses on. Because of this, customers don’t have the time or patience for poor experiences. This is where customer relationship management (CRM) comes in.