causaLens is at the forefront of Causal AI innovation, providing solutions through the Microsoft marketplace that help organisations move beyond existing predictive models.  

In this third of our four-blog series, we’ll explore how causaLens has productised Causal AI to reimagine problem-solving across supply chains, customer journeys, manufacturing processes and more.

AI that answers your business questions 

“If I increase the price of my product by 5%, how will that affect my customer retention rate and revenue?”  

Standard machine learning struggles to provide answers to certain business questions, due to its tendency to forecast outcomes. The power of Causal AI models, which are fully transparent and explainable, is that they capture underlying causal relationships in data, not mere data correlations. This enables them to respond confidently to hypotheticals and provide actionable recommendations to optimise your business KPIs.  

While recent years have seen growing academic interest in this emerging technology, causaLens is the only company to have productised it through the decisionOS platform. 

Workflows built to answer “what-ifs” 

decisionOS lets you build and deploy decision workflows leveraging Causal AI – going from raw data to a production-ready decision-making application seamlessly. Data scientists can use decisionOS to access the latest Causal AI algorithms and build best in class Causal AI models. Business users can access “decisionApps” deployed within decisionOS to surface actionable recommendations for their use-cases and improve decision-making.  

Using decisionOS, your team is empowered to build models that go beyond correlations and understand cause and effect relationships that can predict accurately, but, more importantly, assess the impact of interventions and counterfactuals. 

decisionOS tracks decisions from data, to recommendation, to ultimate outcome and reports that back in the KPIs which your enterprise cares about That way, you can track success by the value-generating decisions you make, rather than technical metrics like model accuracy. 

Buy better outcomes 

According to Forrester, marketplaces for SaaS sourcing help alleviate issues such as SaaS sprawl, excessive cost and security risks “while still supporting business-led purchasing, which contributes to increased business agility, better business outcomes, and improved employee experience.” (Source: The Forrester New Wave™: SaaS Marketplaces, Q2 2020.)

That’s true for causaLens, which has seen customer ROI across a range of use-cases:  

• Working with a marketing team saw a 5% decrease in marketing costs by optimising allocation across campaigns. 
• Working with a European bank saw a return of $12mn from using decisionOS to manage risk. 
• Working with a leading IT manufacturer generated $19mn in savings from optimising inventory. 
• Working with a manufacturer saw a $4mn return from optimising their manufacturing lines. 

With support from the Microsoft cloud, causaLens is making an end-to-end Causal AI platform accessible to Enterprises globally via the Microsoft marketplace. This simplifies the overall process, allowing you to efficiently adopt this state-of-the-art technology while spending smarter and reducing complexity. 

Unlock the value of the cloud 

AI software published on the marketplace forms a powerful mix of innovation, reliability, security and convenience. If you’re looking for solutions to fuel your cloud transformation and grow your business, it’s the place to shop.   

To move at the speed of business today, many companies prefer buying to building cloud apps. This allows you to offload the associated costs and management onto SaaS partners.  You’re able to use private offers to get exactly what you need, including customised terms and conditions, negotiated pricing, prototypes for proof of concept, and tailor-made solutions.  

Better still, transact in a single, accessible place, reducing procurement complexity, saving time and simplifying billing. Apply 100% of the value of eligible purchases to your organisation’s Azure cloud commitment and get faster time-to-value with solutions that work with your current technology. 

All while enjoying the peace of mind that comes from buying and running solutions on a trusted cloud with industry-leading security.    

Go from raw data to decisions  

Ready to upgrade your decision making with Causal AI?  

Visit the Microsoft marketplace to buy decisionOS now, or contact our team at ISVUK@Microsoft.com.

Other blogs in this series

Blog 1: Driving your AI transformation with the Microsoft marketplace 

Blog 2: Safeguarding your business with AI-powered security solutions 

Blog 4: Deliver transformational employee experiences through AI-empowering solutions

About the author

James joined Microsoft 15 years ago and has held leadership positions across the Consumer, Enterprise, and the Partner teams at Microsoft. James is currently the ISV Ecosystem Lead and has a passion for people and technology coming together to drive customer success. James has been at the forefront of Cloud & Digital transformation for the last 10 years launching new business models and driving transformation through the Microsoft Partner ecosystem resulting in and contributing to exciting new revenue streams and significantly accelerated growth for Microsoft and Partners.

The post Optimising business operations through AI-powered solutions  appeared first on Microsoft Industry Blogs - United Kingdom.

In this second of our four-blog series, we’ll see how prevention is truly the best defence. And as organisations continue to transition to the cloud, independent software vendors have been instrumental in building innovative cyber security solutions that appeal to customers in the fast-paced world of digital transformation.  

Darktrace, one of TIME magazine’s “Most Influential Companies” in 2021, is one such vendor. Currently protecting nearly 8,900 organisations around the world, including Royal Caribbean, City of Las Vegas, and McLaren, Darktrace works with companies of all sizes and in all verticals – from enterprises to governments, or small and medium businesses.  

Darktrace AI is designed to work with your security team across the entire attack lifecycle, providing clear analysis and context in ordinary language to drive understanding and efficiency. The solution integrates seamlessly with Microsoft Azure Sentinel and hosts its email service on Azure. Read on to discover how Darktrace’s AI-powered security products, available on the Microsoft marketplace, can help protect your organisation, building even greater confidence that your business, data and staff are safe.

On a mission to mitigate cyber-disruption  

As a global leader in cyber security AI, Darktrace is on a mission to tackle and minimise cyber-disruption. Breakthrough innovations in their Cambridge-based Cyber AI Research Centre have resulted in over 160 patents filed and research published to contribute to the cybersecurity community. That’s great news for stretched security teams, who are struggling with increasingly complex digital systems and an escalating threat landscape – from fending off ransomware attacks and data leaks, through to phishing and supply chain attacks.  

In fact, Darktrace research found that traditional email security tools, which rely on knowledge of past threats, take an average of 13 days from the launch of an attack to detection of it. (Source: Major Upgrade to Darktrace/Email™ Product Defends Organizations Against Evolving Cyber Threat Landscape.)

Darktrace has tackled the challenges of traditional cyber security efforts by turning the entire approach on its head. 

Responding to threats by knowing you

Rather than study attacks, Darktrace’s technology continuously learns and updates its knowledge of your business. Its distinction lies in the algorithms and data it uses, and how the two interact. Instead of training an AI on historical attacks – an approach that requires constant updating and maintenance – Darktrace takes their “Self-Learning AI” to your data. It’s plugged into your enterprise and learns in real time from everything that happens in your digital world – including email, cloud environments, manufacturing and operational systems, and physical locations.  

From this, the AI builds up a sense of “normal” for your organisation. This allows it to identify unusual patterns that indicate a cyber-threat – and then take targeted action to contain emerging attacks.  It then applies that understanding to optimise your unique state of cybersecurity.  

In effect, Darktrace is fuelling a continuous end-to-end security capability that can spot and respond to novel in-progress threats within seconds.  

In reality, that translates to increased threat detection accuracy and time savings – freeing you up to focus on what matters most: running your business. 

Bespoke solutions that build confidence 

According to Dan Fein, Director of Product at Darktrace, “Cyber-criminals will do whatever it takes. Daily, we see attackers impersonate CEOs or compromise vendors’ accounts to send out targeted, topical emails that look legitimate. Our security products align perfectly with Microsoft’s, allowing us to build even greater confidence among our mutual customers that their business, data and staff are protected.” 

What could that mean for your business? With Darktrace, you’ll be equipped to:  

• Detect and respond to cyber-attacks, including unknown and highly targeted attacks that evade traditional tools trained on historical attack data.   
• Stop phishing attacks with increasing accuracy, based on an understanding of “normal” user behaviour and communications.   
• Defend against threats across the entire digital enterprise – from cloud and email systems to networks, endpoints, and Operational Technology – with the same underlying AI technology.  
• Reduce triage and investigation time by automating tedious, repetitive tasks.   

Businesses are already seeing the benefits, with Darktrace customers reporting significant improvements in threat detection accuracy and time savings. One real estate enterprise reported a 95.83% reduction in time to identify potential threats. Another healthcare organisation reported a 90% reduction in triage time.  

Driving cognitive AI with Microsoft Security Copilot 

Helping to take cutting-edge cybersecurity to new levels, Darktrace is taking part in Microsoft’s Security Copilot Partner Private Preview.  

Security Copilot is Microsoft’s next-generation AI-powered security product that enables security professionals to respond to threats quickly, process signals at machine speed, and assess risk exposure in minutes. It combines an advanced large language model (LLM) with a security-specific model that’s informed by Microsoft’s unique global threat intelligence and more than 65 trillion daily signals. 

Selected for their proven experience with Microsoft security technologies and their close relationship with Microsoft, Darktrace will give feedback on Security Copilot product development, helping to refine new scenarios and drive future product releases. 

Get added benefits of buying through the marketplace 

Trust, simplicity and efficiency all count for a lot. Buying from the Microsoft marketplace means all solutions are certified and optimised to run on Azure. You’re able to use private offers to get exactly what you need, including customised terms and conditions, negotiated pricing, prototypes for proof of concept, and tailor-made solutions. 

Better still, transact in a single, accessible place, reducing procurement complexity, saving time and simplifying billing. Apply eligible purchases to your organisation’s Azure cloud commitment by contributing 100% of the purchase off your Azure Marketplace invoice.  

All while enjoying the peace of mind that comes from buying and running solutions on a trusted cloud with industry-leading security.  

Start protecting the Darktrace way today  

See what Darktrace discovers in your environment. Visit the Microsoft marketplace to buy Darktrace/Email or DarktraceDetect now, or contact our team at ISVUK@Microsoft.com.  

Other blogs in this series

Blog 1: Driving your AI transformation with the Microsoft marketplace 

Blog 3: Optimising business operations through AI-powered solutions 

Blog 4: Deliver transformational employee experiences through AI-empowering solutions

About the author

James joined Microsoft 15 years ago and has held leadership positions across the Consumer, Enterprise, and the Partner teams at Microsoft. James is currently the ISV Ecosystem Lead and has a passion for people and technology coming together to drive customer success. James has been at the forefront of Cloud & Digital transformation for the last 10 years launching new business models and driving transformation through the Microsoft Partner ecosystem resulting in and contributing to exciting new revenue streams and significantly accelerated growth for Microsoft and Partners.

The post Safeguarding your business with AI-powered security solutions  appeared first on Microsoft Industry Blogs - United Kingdom.