{"id":444,"date":"2017-05-23T16:37:07","date_gmt":"2017-05-23T15:37:07","guid":{"rendered":"https:\/\/www.microsoft.com\/en-gb\/industry\/blog\/industry\/2017\/05\/23\/five-key-takeaways-day-1-uc-expo-2017\/"},"modified":"2017-05-23T16:37:07","modified_gmt":"2017-05-23T15:37:07","slug":"five-key-takeaways-day-1-uc-expo-2017","status":"publish","type":"post","link":"https:\/\/www.microsoft.com\/en-gb\/industry\/blog\/cross-industry\/2017\/05\/23\/five-key-takeaways-day-1-uc-expo-2017\/","title":{"rendered":"Five Key Takeaways from Day 1 of UC Expo 2017"},"content":{"rendered":"

At times, being in a Microsoft office, one can forget just how much we\u2019re part of the fabric of the way people live and work every day: from the way we make our to-do lists, to the way we analyse complex information. That\u2019s why it\u2019s always refreshing to get to an event like last week\u2019s UC Expo, the largest unified communications and collaboration event in Europe, at the ExCel in London. While there was a lot covered over the course of the two-day event, here were my five key takeaways:<\/p>\n

1. Communication and collaboration are evolving<\/h2>\n

A few interesting statistics from Tiffany Wissner, Microsoft\u2019s Senior Director, Skype for Business: employees are on twice as many teams as five years ago. The amount of time employees spend engaged in \u201ccollaborative\u201d work has increased 50%. As we see this increase in collaborative environments, we also see the need for new ways of working together. There\u2019s a need for a universal toolkit for collaboration: one where email, chat, video, voice and content collaboration all work together seamlessly (as they do in Office 365). But then Tiffany discussed the evolution of collaboration in Microsoft Teams which delivers on four core promised to create a digital workspace for high performing teams: chat for today\u2019s teams, a hub for teamwork that is customisable for each team, and provides enterprise security that teams can trust. We think this approach to collaboration will take customers\u2019 unified communications programs to the next level.d<\/p>\n

2. Keeping you connected requires a lot of moving pieces<\/h2>\n

One of the things that struck me, as I wandered through Microsoft\u2019s Partner Zone was just how many ways Microsoft, and our partners, are helping to connect users and make their unified communications journey a success. This included folks like Nexus Open Systems who are helping businesses plan and execute their move from legacy systems to true unified communication using Skype for Business. There was Polycom, who can integrate existing video solutions with their secure voice, video and content solutions to work seamlessly in Office 365.<\/p>\n

Perhaps my favourite stop in the Partner Village was at the Plantronics booth. As someone who works in a lively (i.e., very noisy) collaborative environment, I\u2019ve come to appreciate how much of a difference having the right endpoint device can make. In chatting with one of their account managers, he described how Plantronics\u2019 experiences in a similarly lively (i.e., very noisy) environment at a Microsoft campus led to the development of the Voyager Focus UC with advanced noise cancelling and immersive stereo sound.<\/p>\n

\u00a03. \u201cIf you build it, they will come\u201d isn\u2019t a strategy for UC<\/h2>\n

Here\u2019s a stark statistic from the sessions at UC Expo: 70% of change initiatives fail to meet their goals. Just adopting the latest unified communications technology (whether on-premises, in the cloud or in a hybrid model) isn\u2019t a recipe for success. A few different presenters provided some practical advice for getting the most of one\u2019s unified communications initiative. Chris Martini (VP Skype for Business at Voss) described a systematic approach to UC that includes understanding and maximising legacy data, and taking into account key elements such as bandwidth, endpoint devices and geographical differences in one\u2019s strategy. Perhaps the most useful (and easy to remember) approach Chris described were his four A\u2019s \u2013 adoption, assurance, analytics and action \u2013 as the building blocks for successful deployments.<\/p>\n

Microsoft also provided practical tips for successful deployments in their aptly named session \u201cLearn how to successfully deploy Skype for Business.\u201d If you\u2019re responsible for UC adoption, success is as much a mindset as it is a methodology, not about mandating new business processes, but viewing your organisation\u2019s users as partners who you take with you on the journey. Our research has shown that this approach increases speed of adoption, and subsequently your return on investment. And while we have a number of tools to help you have a successful Skype for Business deployment (from Value Discovery Workshops, to Customer Immersion Experiences, to Fast Track), it starts a partnership approach to ensure that both technology and end users are on the journey together.<\/p>\n

4. Artificial intelligence has now entered the meeting<\/h2>\n

While much of the conversation on the floor and in the sessions was about enabling people through unified technology, there was a definite thread about the way we engage with machines though artificial intelligence. Simon Michael, Senior Tech Evangelist at Microsoft, talked about how the democratisation of AI is bringing bots and natural language processing to unified communication. While he discussed the availability of these APIs for all developers through Microsoft Cognitive Services, I couldn\u2019t help thinking of the practical applications within a UC setting.<\/p>\n

The natural scenario that comes to mind is real-time voice translation in Skype for Business. Imagine a Skype meeting between stakeholders in Tokyo, Sao Paolo, Berlin and Slough \u2013 all speaking their native languages, but all understanding each other through the artificial intelligence built into Microsoft Translator. Another near-term application \u2013 which developers can create now using the Microsoft Bot Framework \u2013 is a chat bot integrated into other parts of Office 365 that could participate in calls: taking notes, providing verification (e.g., \u201chey Cortana, did we cover the FY18 Operations Plan last time?), or assigning follow-up actions in Teams.<\/p>\n

5. The future of work is still<\/em> about people<\/h2>\n

This idea of artificial intelligence interwoven in our daily lives, creates quite a bit of buzz, and was one of the main topics covered in the panel session \u201cThe Future of Work.\u201d In addition to panellists from Vodafone and Fuze, Rich Ellis, Senior Director for Microsoft Office discussed the proliferation of devices and meetings, and the potential for AI to help us keep on top of this deluge of information. As Vodafone\u2019s Phillip Fumey noted, natural language processing (a function of AI)\u00a0 could be used to help capture the 80% of organisational knowledge that is never captured.<\/p>\n

Keeping the collaboration conversation going<\/h2>\n

All in all, day one of UC Expo provided a lot of food for thought, from moving from legacy telephony to bots and AI. It is, of course, just a starting point for a wider conversation on the ways that unified communications and collaboration is changing how we live and work. To continue with the discussion, download our ebooks Five Reasons your IT Team Will Benefit from a Collaboration Suite, <\/em>\u00a0and Five Tips for Improving your Collaboration<\/em><\/p>\n

Download Five Reasons your IT Team Will Benefit from a Collaboration Suite<\/em><\/strong><\/a><\/p>\n

Download Five Tips for Improving your Collaboration<\/em><\/strong><\/a><\/p>\n