#Surface Archives | Americas Partner Blog http://approjects.co.za/?big=en-us/americas-partner-blog Microsoft Tue, 28 May 2024 18:23:15 +0000 en-US hourly 1 Top Stories: May 28, 2024 http://approjects.co.za/?big=en-us/americas-partner-blog/2024/05/28/top-stories-may-28-2024/ Tue, 28 May 2024 18:23:15 +0000 http://approjects.co.za/?big=en-us/americas-partner-blog/?p=49351 Partner Audience: #AllPartners
Relevant to: 
#Event #GrowSkills #CrossSolution

Register for the June 5 Americas Partner Insider Call: The Era of AI and Copilot

Kevin Peesker, President, SMC and Digital Sales, will lead a discussion on the Era of AI and Copilot. Next, Rob Riordan, Director, Microsoft AI Cloud Partner Program, will provide an update on the program and the new partner benefits package.

Note that there will be no Americas Partner Insider Call in July. Don’t miss this opportunity to stay ahead of the curve with the latest news and insights from our experts!

Register here
The event will be held in English, with closed captions in Spanish, Portuguese, and French.

See the list of previous sessions available to watch on demand.

 


Partner Audience: #AllPartners
Relevant to: 
#Event #GrowSkills #CrossSolution

AI and Copilot in-person workshops

Join us for these full day skilling events. Discover the latest trends and technology in the era of AI, with guidance from industry experts. Register today for an event near you:

Toronto, ON
June 6-7

Sao Paulo, BR
June 25

 


Partner Audience: #AllPartners
Relevant to: #News #GoToMarket #Surface

Important: Microsoft Surface for Business devices are only available for resale and purchase in the US, Canada, and Mexico.

New Copilot+ PCs bring partner opportunity

The new Copilot+ PCs are a game-changer, and we’re leading the industry with the scale only the Microsoft ecosystem can provide. The opportunities created by this technology shift are significant for all our partners, including Cloud Service Provider (CSP) partners, systems integrator and deployment partners, and Independent Software Vendors (ISVs).

Along with new offerings from our device partners, we introduced the new Surface Laptop (7th Generation), the fastest, most intelligent Surface Laptop ever, and the all-new Surface Pro (11th Generation), the most flexible 2-in-1 laptop, now reimagined with more speed and battery life for all-new AI experiences.

Read more about the partner opportunity surrounding Copilot+ PCs in this blog by Mark Linton, Vice President, Device Partner Sales, Global Partner Solutions. To learn more about the new Surface for Business devices, visit our Surface for Business Blog.

 


 

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Top Stories: April 30, 2024 http://approjects.co.za/?big=en-us/americas-partner-blog/2024/04/30/top-stories-april-30-2024/ Tue, 30 Apr 2024 13:00:01 +0000 http://approjects.co.za/?big=en-us/americas-partner-blog/?p=49233 Partner Audience: #AllPartners
Relevant to: #Event #GrowSkills #CrossSolution

May 8 Americas Partner Insider Call: Demystifying Copilot Licensing

Shubham Choudhary, Director, Security Product GTM, GPS Americas, will lead the discussion and answer your questions on demystifying Copilot licensing. Peter Horsman, Partner Solutions Governance Lead at Microsoft, will also join the call to provide the latest Co-op (Partner Incentives Cooperative Marketing Funds) updates designed to help drive the growth of your business.

Register today to gain valuable insights from our expert speakers. Don’t miss this opportunity to connect with other partners, get the latest updates, and elevate your partnership with Microsoft.

 


Partner Audience: #AllPartners
Relevant to: #AllRoles #Event #GoToMarket #Surface

Important: Microsoft Surface for Business devices are only available for resale and purchase in the US, Canada, and Mexico.

Surface Tech Enablement Connect (TEC)

As we continue to discover new ways to sell Surface and create co-sell opportunities, we want to make sure our partner community is informed. By keeping Surface top of mind, we can help drive accelerated consumption, support existing pipeline, and advise on new opportunities. The goal of this session is to simply help you land and expand Surface and MTR solution offerings in new and exciting ways.

Join us on Wednesday May 29 at 11:00 AM ET for a discussion on co-sell opportunities across Hub and Surface devices.

Register today and share this invitation with your colleagues. We look forward to your participation.

Important: Microsoft Surface for Business devices are only available for resale and purchase in the US, Canada, and Mexico.


 

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Enabling organizational success in the Era of AI http://approjects.co.za/?big=en-us/americas-partner-blog/2024/04/29/enabling-organizational-success-in-the-era-of-ai/ Mon, 29 Apr 2024 14:59:44 +0000 http://approjects.co.za/?big=en-us/americas-partner-blog/?p=49235 Partner Audience: #AllPartners
Relevant to: #News #LearnSolutionAreas #ModernWork #Security #Surface

Important: Microsoft Surface for Business devices are only available for resale and purchase in the US, Canada, and Mexico.


In today’s rapidly evolving work environment, organizational agility and seamless collaboration are key to driving operational efficiency and increasing employee productivity.

Microsoft is at the forefront of this transformation, driving innovation on products that enable businesses and employees to thrive. The convergence of Microsoft Copilot, Windows, and cutting-edge AI PCs from Surface for Business is revolutionizing how organizations operate and empowering employees to achieve more.

While there are clear benefits of implementing these technologies independently, there are even greater advantages to using Copilot + Windows on Surface together. Let’s review the value to Microsoft partners and your customers.

Copilot: Your trusted digital assistant

Microsoft Copilot, introduced only a year ago, has already made a significant impact within the industry. Our Work Trend Index research reveals that it’s making employees more productive and creative, saving them up to 10 hours per month.1 Copilot’s capabilities extend across Microsoft’s full product portfolio, from Windows and Microsoft 365 to Teams and Edge. By delivering Copilot in Windows to Surface users, we’re empowering them to advance in the new era of work.

Copilot in Windows 11: Orchestrating efficiency

Windows 11 lies at the heart of this transformative journey. Copilot seamlessly integrates with Windows 11, acting as an orchestrator. Imagine having a digital assistant that summarizes emails, personalizes settings, and optimizes your new Surface device—all while ensuring security and trust. Copilot lights up across apps, files, and the web, conducting tasks on your behalf. It’s like having a skilled co-pilot guiding you through the complexities of work.

Windows 365: Unleashing flexibility

Windows 365 takes flexibility to new heights. Whether you’re working on a new PC or streaming from a Windows 365 Cloud PC, the choice is yours. Employees can work securely without limits, and IT gains control over costs and management efficiency. The new Windows App, currently in preview, enables secure connections to cloud resources and virtual services.

AI-powered success with Windows and Surface

Windows + Windows 365 form the backbone of a secure and flexible computing solution. Here’s how:

  • Cloud management with AI. Microsoft Intune automates and analyzes device estates, ensuring management efficiencies and cost savings.
  • Enhanced security. Windows Autopatch keeps devices up to date, bolstering security.
  • Innovation with AI PCs. New AI PCS from Surface for Business are a key part of the Microsoft AI story. These devices are built for Copilot, featuring a dedicated Copilot key on Laptop 6 and Surface Pro 10 when paired with the new Surface Pro Keyboard. With improved NPU-powered Surface Studio cameras enabling Windows Studio Effects and anti-reflective displays, employees can connect from anywhere.

Empower your business customers

Microsoft Copilot is more than a feature—it’s a game-changer for businesses. As a Microsoft partner, you’re at the forefront of this revolution. Embrace Copilot, embrace new AI PCs from Surface, harness the power of Windows, and empower your customers to thrive in the new era of work.

Related posts

Advancing the new era of work with Copilot, Windows, and Surface | Microsoft 365 Blog

Seize the AI opportunity with Copilot for Microsoft 365 in CSP | Microsoft

Join the conversation

Want to explore this and other topics you care about with Microsoft and other US partners? Head over to the Microsoft Americas Partner Community on LinkedIn.

 

 

1 What Can Copilot’s Earliest Users Teach Us About Generative AI at Work?, Work Trend Index Special Report, November 15, 2023.

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Top Stories: March 26, 2024 http://approjects.co.za/?big=en-us/americas-partner-blog/2024/03/26/top-stories-march-26-2024/ Tue, 26 Mar 2024 15:18:25 +0000 http://approjects.co.za/?big=en-us/americas-partner-blog/?p=49107 Partner Audience: #AllPartners #AllRoles
Relevant to: #Event #GrowYourBiz  #Security

Leveraging the Copilot for Security opportunity

Join the next Americas Partner Insider Call on April 3 for a discussion on Copilot for Security, the industry’s leading AI security solution. Hear firsthand from our security experts about how generative AI is changing the security landscape and how to leverage this fast-growing opportunity. Register today.

 


Partner Audience: #AllPartners #AllRoles
Relevant to: #Deadline #GrowYourBiz  #CrossSolution

Microsoft Partner of the Year Award nominations close April 3

Each year, the Microsoft Partner of the Year Awards acknowledge outstanding successes and innovations by partners in over 100 countries and in a wide variety of categories and industries. Don’t miss the chance to nominate your business for the 2024 Partner of the Year Awards. Learn more and start your nomination here.

 


Partner Audience: #AllPartners #AllRoles
Relevant to: #News #GeneratePipeline  #Surface

Advancing the new era of work with Copilot

Last week, Microsoft announced the release of two new AI-powered PCs, Surface Laptop 6 and Surface Pro 10, along with advances in its management portal and the commercial availability of its Microsoft Adaptive Accessories. Read this blog for all the details.

 


 

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Introducing the new AI-powered Microsoft Surface PCs http://approjects.co.za/?big=en-us/americas-partner-blog/2024/03/21/introducing-the-new-ai-powered-microsoft-surface-pcs/ Thu, 21 Mar 2024 18:11:12 +0000 http://approjects.co.za/?big=en-us/americas-partner-blog/?p=49088 Partner Audience: #AllPartners  
Relevant to: #News, #GrowYourBiz, #Surface

Important: Microsoft Surface for Business devices are only available for resale and purchase in the US, Canada, and Mexico.


On March 21, 2024, Microsoft announced at a digital event the release of two new AI-powered PCs, along with advances in its management portal and the commercial availability of its Microsoft Adaptive Accessories.

Advancing the new era of work with Copilot 

Built for business and designed to elevate the Microsoft ecosystem experience, these exciting announcements introduce further advancements to the new era of work. Our newest AI PCs, powered by Intel Core™ Ultra processor, accelerate Copilot experiences, enable the next wave of business features that power innovation, unlock the versatility to drive resilience, and inspire engagement. Let’s look at the announcements in more detail.

Surface Laptop 6 

Power and design, AI PCs built for business workloads 
Surface Laptop 6 elevates business with an elite level of performance, power, and sleek design. Built for demanding workloads, Surface Laptop 6 unleashes a new era of productivity. With Surface Laptop 6, employees get the benefits of an AI PC that accelerates Microsoft Copilot1 experiences. Explore Surface Laptop 6.

Surface Pro 10 

AI PCs built for business, designed for versatility 
Surface Pro 10 blurs the boundary between hardware and software for peak performance in a secured, lightweight device that adapts to any work style. Employees get the benefits of an AI PC that offers integrated AI engines that enable the next wave of business features. Explore Surface Pro 10.

Microsoft Adaptive Accessories

Create a setup unique to you
Explore these highly adaptive accessories that let employees customize their own mice, keyboard inputs, and shortcuts—empowering them to create their ideal workspaces, increase productivity, and use their favorite apps more effectively. Users can further customize setups unique to them by 3D printing attachments through Shapeways.2

Surface for Business Essentials

Business moves quickly, making it essential for organizations to have a fully functioning fleet of devices. Microsoft Surface for Business Essentials provides a comprehensive collection of solutions and resources, making it possible for commercial customers to get even more out of their Surface devices and realize the complete built-for-business experience.  With Surface for Business Essentials, customers can take advantage of resources designed to maintain and extend the use of their Surface devices, including streamlined management, optimized support, simplified repair, and investment protection options.

Watch for additional announcements and information in the coming weeks, including customer-facing content and an all-new landing page.

Surface Reseller Expansion Program

We’ve made it easier than ever for resellers to get Surface for Business in their customers’ hands through the Surface Reseller Expansion Program. This program expands channel access to allow resellers in the United States, Canada, and Mexico to purchase the Surface portfolio (excluding protection plans) from Surface authorized distributors through June 30, 2024.

This is an incredible time to be communicating with your customers about Microsoft Surface for Business—giving them access to premium devices built for the future of modern work. Read our IT Pro Blog to learn more and contact your Microsoft Representative to start selling Surface today.

Related posts

Seize the AI opportunity with Copilot for Microsoft 365 in CSP | Microsoft
Prepare for the opportunity ahead: Copilot events and resources | Microsoft
Announcing the latest updates to our Surface device portfolio | Microsoft

Join the conversation

Want to explore this and other topics you care about with Microsoft and other US partners? Head over to the Microsoft Americas Partner Community on LinkedIn.

 

1 Copilot in Windows (in preview) is available in select global markets and will be rolled out to additional markets over time. Learn more. Copilot with commercial data protection is available at no additional cost for users with an Entra ID with an enabled eligible Microsoft 365 license.
2 Available 3D designs from Shapeways may vary from image shown and over time. See Get Started with 3D Printing for the latest offerings.

 

 

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Top Stories: March 19, 2024 http://approjects.co.za/?big=en-us/americas-partner-blog/2024/03/19/top-stories-march-19-2024/ Tue, 19 Mar 2024 13:00:39 +0000 http://approjects.co.za/?big=en-us/americas-partner-blog/?p=49082 Partner Audience: #AllPartners #AllRoles
Relevant to: #Event #GrowSkills #MSFTAmericasPartner 

Culture of Trust: a digital gathering with our partners 

We’re excited to invite our Americas Partners to the first-ever Culture of Trust digital event on April 2 at 10:00–11:00 AM PT! Join Channel Leaders from Microsoft Americas and our esteemed Partner network as we come together to strengthen our community. We’ll explore topics including Responsible AI and Proactive Compliance, and share real experiences building a culture of trust with our teams, partners, and customers. 

Don’t miss this unique opportunity to connect and grow our partnership. Learn more and register here. 

 


Partner Audience: #AllPartners #AllRoles
Relevant to: #Event #LearnSolutionAreas #Surface 

Surface Tech Enablement Connect (TEC) 

Microsoft’s mission is to empower every person and every organization on the planet to achieve more. Surface for Business is committed to this mission by continuously striving to create a new standard of what an employee’s experience can be. We understand that innovation is not just about creativity and originality, but also about understanding the user and fulfilling their needs. Surface shines in this realm, with a long history of being the device that goes one step beyond the possible. 

Join us on April 17 at 8:00–9:30 AM PT for a discussion on how Microsoft’s commitment to thoughtful design and best-in-class capabilities empowers and inspires our customers. 

Register today and share this invitation with your colleagues. We look forward to your participation. 

 


Partner Audience: #AllPartners #AllRoles
Relevant to: #Event #GrowYourBiz

Microsoft Fabric Community Conference 

We’re excited to announce that our first-ever Microsoft Fabric Community Conference will take place on March 26–28 at the MGM Grand in Las Vegas. This conference will be the most comprehensive learning event for Microsoft Fabric to date, with over 100 sessions across the three days, including: 

  • Partner Corner. Visit our booth and meet our Fabric Partner Team to learn about the latest partner motions, resources, and opportunities like Azure Innovate—our hero partner offering—and get a 100% discounted exam voucher to use on Microsoft Certified: Fabric Analytics Engineer Associate (while quantities last, on a first come, first served basis).  
  • 1:1 Partner Meetings. Meet with our Fabric Partner Team to discuss your priorities and needs and better understand partner motions and resources.  
  • Partner Happy Hour. Network with the Fabric leadership and product team.  
  • Partner-to-Partner Connection. Connect with other partners to discuss joint business opportunities and learnings.  

Get all the details and register here. 

 


Partner Audience: #AllPartners
Relevant to: #DoingBizwMSFT #GrowYourBiz #CrossSolution

2024 Microsoft Partner of the Year Awards AMA session

Have questions about submitting your nomination? Join the Microsoft Partner of the Year Awards Ask Me Anything (AMA) session, March 26 at 9:00 AM PT, and get them answered live.

Partner of the Year Awards nominations close at 6:00 PM PT on April 3.

Learn more and start your nomination here.

 


 

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Announcing the latest updates to our Surface device portfolio http://approjects.co.za/?big=en-us/americas-partner-blog/2023/09/21/announcing-the-latest-updates-to-our-surface-device-portfolio/ Thu, 21 Sep 2023 18:58:07 +0000 http://approjects.co.za/?big=en-us/americas-partner-blog/?p=48171 Partner Audience: CSP, ISV
Relevant to: #ProgramOfferUpdate, #Surface


The surface Breadth Reseller Expansion Program has been extended through June 30, 2024!

Now is a great time for Microsoft partners to promote Surface to your customers!

On September 21, we unveiled updates across our device portfolio, including Surface for Business products geared towards modern work and collaboration.

As a Microsoft partner, you’re always at the forefront of innovation and technology. Explore the new features that will help elevate your customers’ work and creativity.

Key highlights

Surface Laptop Studio 2. Our most powerful laptop is now even better—with more ports, more RAM, an NPU made for AI and machine learning workloads, and Window Studio Effects to improve the video-calling experience. Surface Laptop Studio 2 is built for pro-creators and power-professionals. Learn more.

Surface Laptop Go 3. The latest generation of our affordable Surface laptop offers sleek portability, improved performance, and more RAM and storage options. Surface Laptop Go 3 is ideal for everyday achievers, students, educators, and information workers. Learn more.

Surface Go 4. Our most portable 2-in-1 device gets a performance boost with a new Intel® processor. Surface Go 4 is the perfect companion for on-the-go productivity, learning, and fun. Learn more.

Surface Hub 3. Now powered by Microsoft Teams Rooms on Windows, this collaborative digital whiteboard includes features like portrait mode and snap rotation. Surface Hub 3 is the ultimate tool for teamwork and innovation. Learn more.

Microsoft continues to advance its AI initiatives. Read how select Surface devices1 play a significant role.

Surface Reseller Expansion Program

To assist our reseller community in providing top-notch modern work solutions, we’ve launched the Surface Breadth Reseller Expansion Program. This program allows resellers that have an existing business relationship with a Surface Authorized Distributor2 in the United States or Canada to sell the Surface for Business portfolio (excluding protection plans) to their customers now through June 30, 2024.

What to do now?

    • Learn more about the program.
    • Reach out to one of our Authorized Surface Distributors to get started today:
 United StatesCanada
TD SYNNEXsurface@tdsynnex.comMicrosoftSurfaceCA@synnex.com
Ingram Micromicrosoft-surface@ingrammicro.comcanadamicrosoftsurface@ingrammicro.com
D&Hsurfacespecialist@dandh.comMicrosoftSurfaceCA@dandh.com

1 Devices include Surface Pro 9 with 5G, Surface Hub 2S, Laptop Studio 2

2 D&H, Ingram Micro, and TD SYNNEX

Join the conversation

Want to explore this and other topics you care about with Microsoft and other US partners? Head over to the Microsoft US Partner Community on LinkedIn.

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Announcing the Microsoft Surface Reseller Expansion Program http://approjects.co.za/?big=en-us/americas-partner-blog/2023/06/09/announcing-the-microsoft-surface-reseller-expansion-program/ Sat, 10 Jun 2023 00:00:32 +0000 http://approjects.co.za/?big=en-us/us-partner-blog/?p=47638 ....]]>

Now extended through June 30, 2024!

Microsoft Surface Commercial has expanded channel access to allow all resellers in the United States and Canada to purchase the full Surface for Business portfolio of devices and accessories (excluding Protection Plans) from authorized distributors through June 30, 2024. Resellers are no longer required to become a Surface Authorized Partner in order to sell Surface devices and accessories to customers.

The key goals of the Surface Reseller Expansion Program are to:

    1. Excite new breadth resellers to sell Surface by removing the barrier to entry to sell.
    2. Recruit and onboard new authorized partners, helping to expand our partner network.
    3. Enable more customers to realize the value of the full Microsoft stack solution on Surface.

Why Surface?

Microsoft thoughtfully designed and built Surface devices to adapt in versatile ways to how teams work, learn, and create. Flexibility comes in a variety of form factors, putting high-powered productivity at your fingertips—no matter where work happens. World-class security is built in; from chip to cloud, Surface devices are held to the same standard as all Microsoft software and services and work seamlessly with the Microsoft security stack to enable a Zero Trust security model.

Business processes like deployment, management, and scale are optimized for the software experience organizations rely on every day using Microsoft 365. More than a laptop, Surface devices help unlock the potential for people and businesses to achieve more.

Next steps

Now our full Microsoft reseller ecosystem can provide their customers with premium devices and accessories that are the best expression of Windows. To learn more and start purchasing Surface, reach out to your distributor team or contact Microsoft directly at surfacebreadth@microsoft.com.

We also encourage you to watch our on-demand webinars:

    • Why Surface for Business – A Technical Perspective. Learn more and register here.
    • Surface Reseller Breadth Channel – Profitability 101. Learn more and register here.

Join the conversation

Want to hear about what Microsoft and other US partners think about the Surface Reseller Expansion Program? Head over to the Microsoft US Partner Community on LinkedIn.

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Urgent hybrid work challenge is opportunity for partners http://approjects.co.za/?big=en-us/americas-partner-blog/2022/03/31/urgent-hybrid-work-challenge-is-opportunity-for-partners/ Thu, 31 Mar 2022 19:54:03 +0000 https://msftuspartnerblog.azurewebsites.net/en-us/us-partner-blog/?p=44013 ....]]> The 2022 Work Trend Index report reveals the urgent challenges and opportunities facing leaders as they evolve to meet new employee expectations as workplaces begin to reopen. Finally able to begin the true hybrid experience – or experiment – business leaders are faced with big questions about the role of the office, how to help teams build social capital in a digital-first world, and how to balance employee expectations with business outcomes.

Already, hybrid work is up seven points year-over-year (to 38%), and 53% of people are likely to consider transitioning to hybrid in the year ahead.¹ However, workers are still considering what role they want work to play in their lives, with data showing that the Great Reshuffle, or movement of workers looking to fine-tune their careers for better work-life balance, is far from over.

For business leaders, this adds pressure to the task of approaching the transition with intention and a growth mindset and defining a successful hybrid work strategy, or risk losing talent across the board.

Hybrid work solutions to meet the urgent needs of business leaders in 2022

Navigating the complexity of hybrid work is a critical challenge for business leaders, and one that

Microsoft and partners are well-positioned to help address these challenges through new and existing Modern Work & Security solutions and services.

We leveraged the trends on the 2022 Work Index to come up with new hybrid work product innovations designed to help leaders reimagine culture, enable new flexible work patterns for employees, and create the hybrid workplace that leads to sustainable growth.

These recent hybrid work product innovations include:

  • RSVP feature for Outlook – Note whether you plan to join in person or virtually when you RSVP.
  • Front row in Teams Rooms – People in the physical meeting room can see remote colleagues in a more natural face-to-face interaction.
  • Teams Connect – Seamless, secure easy-to-use collaboration across organizational boundaries.
  • PowerPoint recording studio – Record yourself delivering a presentation and share it with colleagues to watch on their own time.
  • Teams Phone – A mobile-first experience with Operator Connect Mobile in partnership with several telecom operators.
  • Surface Hub 2S – A collaborative canvas and meetings device certified for Microsoft Teams.
  • Viva Inspiration Library – A new Viva Insights feature providing premium thought leadership content and best practices for driving better employee experiences

Learn more about hybrid work trends and Microsoft innovations at the Microsoft Work Lab.

Shaping the future of hybrid work for your customers

For partners who have been on the front lines of rapid, pandemic-induced digital transformation efforts from the beginning, the shift from helping organizations navigate the complex transition from remote work to helping them implement their hybrid work strategy can be a natural way to deepen customer relationships and expand your practice into new areas.

5 ways to get started

Learn more and elevate your role as a hybrid work expert:

  1. Share the Work Trend Index with your customers using this OFT
  2. Leverage pitch decks for Modern Work, Teams Pitch Deck, Teams Futures Deck, Teams Executive Deck to help drive conversations about hybrid work solutions
  3. Deliver Calling/Meetings/Rooms Workshops to drive adoption; co-sell with MRPP Partners for Teams Rooms using Co-Sell Guidance
  4. Accelerate deal closure using Phone System offersAudio Conferencing offer
  5. Invite your Business and IT decision-makers to register for the Thrive with Hybrid Work Webinar, hosted by Jeff Teper on March 31, 2022, where they’ll learn how to unlock the power of collaboration with the latest innovations from Microsoft Teams.

1 Microsoft, 2022 Work Trend Index: Annual Report

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Priorities Pulse: Partner brief for FY22 H2 http://approjects.co.za/?big=en-us/americas-partner-blog/2022/02/09/priorities-pulse-partner-brief-for-fy22-h2/ Wed, 09 Feb 2022 22:21:41 +0000 https://msftuspartnerblog.azurewebsites.net/en-us/us-partner-blog/?p=43646 ....]]> This is our first installment of the Priorities Pulse, a new US Partner Community Blog series designed to help build awareness of Microsoft priorities among partners. Our priorities are shaped by industry trends and the opportunities we have to meet customer needs and drive growth across the Microsoft partner ecosystem. Now more than ever, partnerships make it possible to go to market faster with the Microsoft Cloud solutions customers need for success.

The areas below will help you facilitate customer engagement and grow market share, enabling partners at all levels in their lifecycle to build intelligent solutions, accelerate time to market, reach new customers, and be discovered in the Microsoft commercial marketplace by millions of customers.

We hope that this will be a useful guide in helping you identify which priorities integrate well with your partner competencies and what steps you can take to grow into these key opportunity areas.

Priorities for the next half year

These select priorities have been defined for Microsoft and partners to focus on in the second half of our fiscal year (January-June 2022).

1.      Make Hybrid Workplace a reality for customers with Microsoft 365 E5

We see a massive opportunity as customers continue to embrace Hybrid Workplace and look for productivity solutions that facilitate rich team collaboration and foster employee engagement, while strengthening your cybersecurity posture. Microsoft 365 E5 continues to be a top priority for Microsoft field teams in our fiscal H2 (January-June 2022).

Microsoft partners make the possibilities of the Hybrid Workplace a reality for our customers – through workshops and pilots, and accelerating deployment and adoption of these advanced workloads.

The following workshops can help establish the value for Microsoft 365 E5 workloads:

  • Modernize Communications
  • Microsoft Viva
  • Microsoft Viva Insights
  • Threat Protection
  • Discover Sensitive Data
  • Manage & Investigate Risk
  • Hybrid Cloud Security

Please nominate customers for workshops in MCI Engagements via aka.ms/MCI/Claim.

2.     Employ the power of Surface for employee retention

Our customers are among the many organizations struggling to overcome what’s been coined ‘the Great Resignation’ where as many as 40% of employees are considering leaving their job this year1. One of the primary pain points – reported by 70% of workers – is the need for improved devices to support a successful hybrid work experience2.

Microsoft Surface is one way we are helping customers achieve a competitive advantage in holding onto top talent. In fact, when Microsoft asked their customers about the benefit of M365-powered Surface devices, 86% agreed that they help drive employee satisfaction and retention3. Devices partners can take Microsoft services to market on their devices, offering incremental value to their customers.

To ensure that more customers recognize this opportunity, we’ve launched Modern Work Assembled, an integrated Microsoft 365, Surface, and Services Partner program aimed at streamlining cross-solution selling. New integrated training and BOMs are available to help partners kick off customer-centered conversations, and there are a number of channel and customer incentives and promotions available for you to leverage. Speak to your PDM for more information.

Get started:

1Work Index Study

2PC Devices Forrester Research Paper

3M365+Surface TEI Study

3.     Boost Business Applications billed revenue and Dynamics 365 customer adds

The US Business Applications market has grown beyond $78 billion4 this year. There is significant growth potential for Microsoft solutions and partners. Leading customers to their first Dynamics 365 workload is key to accelerating our market share and hitting our growth objectives in FY22 and beyond. Microsoft Internal Research shows that winning that first workload with a customer, and deepening relationships with business leaders (BDMs), is key to strengthening our impact across the customer’s organization and expanding reach into other next-best workloads.

In H2, we continue to focus on leading customer conversations with industry stories and business impacts that speak to the circumstances of the customer. In this way, we demonstrate empathy for our customers’ challenges, can better anticipate their questions, and build trust among BDMs.

Our FY22 Business Applications Partner Offers Presales Program enables partners to utilize Business Value Assessments to accelerate the sales process and funds pre-sales engagements at a customer level.

Partners are encouraged to understand our Sales Plays, Industry Marketing Priorities, and leverage our presales offers to grow their business.

4 Microsoft Internal Research

4.     Drive co-sell readiness through Commercial Marketplace

Through Microsoft’s global co-sell programs and our cloud-based Commercial Marketplace, we are working toward enabling our partners and customers for digital transformation.

One meaningful benchmark of progress is enabling our partners to take advantage of transformational business opportunities like marketplace and Microsoft Azure Consumption Commitment (MACC). Becoming co-sell ready is the first step to getting there. By publishing transactable offers on the marketplace, partners gain access to Microsoft’s global customer base to build awareness of their solutions and drive frictionless B2B sales at a global scale. B2B sales at a global scale.

Microsoft’s industry-leading commercial marketplace gives partners unmatched access to customers and opportunity to drive sales more effectively and efficiently. Simply creating a listing in marketplace gives you access to over 4 million active visitors per month across 140 geographies. Through relationships with Microsoft field sellers and partner-to-partner co-sell, you can scale your sales force through the Commercial Marketplace while earning Marketplace Rewards.

Microsoft is committed to ensuring our partners know how to leverage commercial marketplace and how to benefit from associated FY22 Marketplace Incentives, such as the Teams Build With incentive. Publishing on commercial marketplace is easy – set up your account, prepare your offer, create your offer, publish, and go to market. Get started now with step-by-step guidance for publishing to commercial marketplace.

Takeaway

Staying aligned with Microsoft priorities ensures you are prepared to move into key industry growth opportunities and take advantage of programs, resources, and incentives Microsoft offers to drive mutual growth.

Stay connected

Keep a pulse on these priorities throughout the quarter – join Microsoft and other US partners in the US Partner Zone within the Microsoft Partner Community!

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