On January 25, 2024, we published the 2024 release wave 1 plans for Microsoft Dynamics 365 and Microsoft Power Platform, a compilation of new capabilities planned to be released between April 2024 and September 2024. This first release wave of the year offers hundreds of new features and improvements, showcasing our ongoing commitment to fueling digital transformation for both our customers and partners.

This release reinforces our dedication to developing applications and experiences that contribute value to roles by dismantling barriers between data, insights, and individuals. This wave introduces diverse enhancements across various business applications, emphasizing improved user experiences, productivity, innovative app development and automation, and advanced AI capabilities. Watch a summary of the release highlights.

Explore a heightened level of convenience when examining Dynamics 365 and Microsoft Power Platform release plans using the release planner. Enjoy unmatched flexibility as you customize, filter, and sort plans to align with your preferences, effortlessly sharing them. Maintain organization, stay informed, and remain in control while smoothly navigating through various active waves of plans. For more information, visit the release planner.

Highlights from Dynamics 365 

Dynamics 365 release wave

Check out the 2024 release wave 1 early access features.

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Microsoft Dynamics 365 Sales enhances customer understanding and boosts sales through data, intelligence, and user-friendly experiences. The 2024 release wave 1 focuses on providing sellers timely customer information, expediting deals with actionable insights, improving productivity, and empowering organizations through open configurability and expanded generative AI leadership. Check out this video about the most exciting features releasing this wave.

Microsoft Copilot for Sales continues to deliver and enhance cutting-edge generative AI capabilities for sellers by enriching the Copilot in Microsoft 365 capabilities with sales specific skills, data, and actions. Additionally, the team will focus on assisting sellers on the go within the Outlook and Microsoft Teams mobile apps.

Microsoft Dynamics 365 Customer Service will continue to empower agents to work more efficiently through Copilot, filtering response verification, diagnostic tools for admins and agents, and usability improvements to multi-session apps. Additionally, we’re making enhancements to the voice channel, and improving unified routing assignment accuracy and prioritization. Watch this video about the exciting new features in Customer Service.

Microsoft Dynamics 365 Field Service is a field service management application that allows companies to transform their service operations with processes and experiences to manage, schedule, and perform. In the 2024 release wave 1, we’re introducing the next generation of Copilot capabilities, modern experiences, Microsoft 365 integrations, vendor management, and Microsoft Dynamics 365 Finance and Microsoft Dynamics 365 Operations integration.

Microsoft Dynamics 365 Finance continues on its journey of autonomous finance, building intelligence, automation, and analytics around every business process, to increase user productivity and business agility. This release focuses on enhancing business performance planning and analytics, adding AI powered experiences, easing setup of financial dimension defaulting with AI rules guidance, increasing automation in bank reconciliation, netting, expanding country coverage, tax automation, and scalability. See how the latest enhancements to Dynamics 365 Finance can help your business.

Microsoft Dynamics 365 Supply Chain Management enhances business processes for increased insight and agility. Copilot skills improve user experiences, while demand planning transforms the forecast process, and warehouse processes are optimized for greater efficiency and accuracy. See how the latest enhancements to Dynamics 365 Supply Chain Management can help your business.

Microsoft Dynamics 365 Project Operations is focused on enhancing usability, performance, and scalability in key areas such as project planning, invoicing, time entry, and core transaction processing. The spotlight is on core functionality improvements, including support for discounts and fees, enhanced resource reconciliation, journals, approvals, and contract management, with added mobile capabilities to handle larger projects and invoices at an increased scale. See how the latest enhancements to Dynamics 365 Project Operations can help your business.

Microsoft Dynamics 365 Guides is bringing several new capabilities and enhancements including supporting high-detail 3D model support through Microsoft Azure Remote Rendering and greatly improved web content support that enable customers to build mixed reality workflows that are integrated with their business data. Additionally, support for Guides content on mobile will be generally available in the coming wave through a seamless integration with the Dynamics 365 Field Service mobile application.

Microsoft Dynamics 365 Human Resources will continue to improve recruiting experiences with functionality to integrate with external job portals and talent pools and offer management. We will continue to expand our human capital management ecosystem to include additional payroll partners and build better together experiences that span the gamut of what Microsoft can offer to improve employee experiences in corporations of any size and scale across the globe. See how the latest enhancements to Dynamics 365 Human Resources can help your business.

Microsoft Dynamics 365 Commerce continues to invest in omnichannel retail experiences through advancements in mobile point of sale experiences like Tap to Pay for iOS and offline capabilities for Store Commerce on Android. The business-to-business buying experience is enhanced with new capabilities, and a streamlined order management solution for buyers who work across multiple organizations.

Microsoft Dynamics 365 Business Central is delivering substantial enhancements, with a central emphasis on harnessing the power of Copilot. Available in more than 160 countries, the team is focused on Copilot-driven capabilities to streamline and enhance productivity through enhanced reporting and data analysis capabilities, elevated project and financial management, and simplified workflow automation. We have also upgraded our development and governance tools and introduced improvements in managing data privacy and compliance.

Microsoft Dynamics 365 Customer Insights – Data empowers every organization to unify and enhance customer data, using it for insightful analysis and intelligent actions. With this release, we’re making it easier and faster to ingest and manage your data. AI enables quick insights and democratized access to analytics. Real-time data ingestion, creation, and updates further enable the optimization of experiences in the moments that matter. Check out this video about the most exciting features releasing this wave.

Microsoft Dynamics 365 Customer Insights – Journeys brings the power of AI to revolutionize how marketers work, enabling businesses to optimize interactions with their customers with end-to-end journeys across departments and channels. With this release, we empower marketers with a deeper customer understanding, we enable them to create new experiences within minutes, reach customers in more ways, and continuously optimize results. Thanks to granular lead qualification, we continue to boost the synergy between sales and marketing to achieve superior business outcomes. Check out this video about the most exciting features releasing this wave.

Highlights from Microsoft Power Platform 

Microsoft Power Platform

Check out the 2024 release wave 1 early access features.

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Watch this video about the most exciting features releasing this wave in Microsoft Power Platform.

Microsoft Power Apps focuses on integrating Copilot to accelerate app development with AI and natural language, enhancing user reasoning and data insights in custom apps. The team is also simplifying the creation of modern apps through contemporary controls, responsive layouts, and collaboration features. Additionally, they’re facilitating enterprise-scale development, enabling makers and admins to expand apps across the organization with improved guardrails and quality assurance tools.

Microsoft Power Pages interactive Copilot now supports every step of site building to create intelligent websites—design, page layouts, content editing, data binding, learning, chatbot, accessibility checking, and securing the site. Connect to data anywhere with the out-of-the-box control library and secure the website with more insights at your fingertips.

Microsoft Power Automate is bringing Copilot capabilities across cloud flows, desktop flows and process mining. This will allow customers to use natural language to discover optimization opportunities, build automations, quickly troubleshoot any issues, and provide a delightful experience in managing the automation estate. For enterprise-scale solutions, maintenance is made easier with improved notifications on product capabilities.

Microsoft Copilot Studio brings native capabilities for extending Microsoft Copilot, general availability for generative actions, and geo-expansions to the United Arab Emirates, Germany, Norway, Korea, South America, and South Africa. We’re also introducing rich capabilities to integrate with OpenAI GPT models, along with new channels such as WhatsApp, and software lifecycle capabilities such as topic level import/export and role-based access control.

Microsoft Dataverse continues to make investments focusing on enhancing maker experience by improving app building productivity infused with Copilot experiences, seamless connectivity to external data sources, and AI-powered enterprise copilot for Microsoft 365.

AI Builder invests in three key areas: prompt builder for GPT prompts, intelligent document processing with new features and models, and AI governance improvements, including enhanced capacity management and data policies. These initiatives aim to empower users with advanced generative AI, streamline document processing, and strengthen governance across AI models within Power Apps.

Early access period 

Starting February 5, 2024, customers and partners will be able to validate the latest features in a non-production environment. These features include user experience enhancements that will be automatically enabled for users in production environments during April 2024. To take advantage of the early access period, try out the latest updates in a non-production environment and effectively plan for your customer rollout. Check out the 2024 release wave 1 early access features for Dynamics 365 and Microsoft Power Platform or visit the early access FAQ page. 

For a complete list of new capabilities, please check out the Dynamics 365 2024 release wave 1 plan and the Microsoft Power Platform 2024 release wave 1 plan, and share your feedback in the community forums via Dynamics 365 or Microsoft Power Platform.

The post 2024 release wave 1 plans for Microsoft Dynamics 365 and Power Platform now available appeared first on Microsoft Dynamics 365 Blog.

The world has changed rapidly since generative AI first attracted mainstream popularity in late 2022. Standing behind our company mission to empower every person and every organization on the planet to achieve more, Microsoft made a once-in-a-generation strategic shift by introducing generative AI capabilities that we refer to as Copilot, designed to revolutionize every Microsoft Cloud experience. From empowering knowledge workers and transforming business processes to enabling anyone to create low-code and no-code solutions, we’re delivering Copilot capabilities that work alongside you, embedded in applications that millions of people use every day. One area we are truly excited about is how the customer service experience will be transformed by this new era of Copilot experiences.

Successful service engagements are no longer measured solely on whether a customer issue is resolved. The latest benchmark for service organizations is based on delivering personalized, fast service experiences at every touchpoint through all engagement channels. The most successful service organizations differentiate themselves by building long-term customer loyalty and transforming operations with modern, AI-enhanced capabilities across all service processes and interactions. These differentiators are what continue to propel Dynamics 365 Customer Service. 

2023 Gartner Magic Quadrant for CRM Customer Engagement Center

Microsoft has been recognized as a Leader

Read the report

It is with great pride that Microsoft has been recognized as a Leader within the 2023 Gartner Magic Quadrant for CRM Customer Engagement Center. We believe this placement recognizes Microsoft’s continued rapid pace of innovation and our customers’ success using our service as well as our broader end-to-end CRM (customer relationship management) solutions and cloud functionality.  

Gartner defines CRM customer engagement center (CRM-CEC) as a cohesive set of software built around core case management tools used to provide customer service and support by engaging with customers, while intelligently orchestrating the processes, data, systems, and resources of an organization. CRM-CEC applications also offer workflow management capabilities and may be used as a system of record for customer interactions.

What is customer service modernization?

By harnessing the power of data, AI, automation, and collaboration, customer service modernization enables service organizations to deliver an end-to-end, flexible service platform for transforming operations, driving greater efficiency, and generating outcome-based value for customers. Service agents are empowered with AI Copilot experiences and automation to help fuel collaboration and productivity for delivering world-class customer service at scale. That way, their customers can engage in their terms, at their optimal times, and on their channels of choice.

Lufthansa Cargo manages record-breaking growth with a “360-degree view of the customer”

Take, for example, Lufthansa Cargo, one of the world’s leading companies in airfreight transportation. The company transports shipments to nearly 300 destinations in more than 100 countries with speed, efficiency, and care. Experiencing record-breaking growth and with ambitious innovation goals on the horizon, the organization needed a more advanced and centralized way to manage its customer service and sales information.  

An aging system had left Lufthansa Cargo with siloed information, duplicated data, and limited functionality. The organization embarked on a CRM migration project with a clear goal in mind: to replace their outdated system with something more streamlined, efficient, and accessible. They built a new CRM platform powered by Microsoft Dynamics 365 Sales, Dynamics 365 Customer Service, and Dynamics 365 Customer Voice to pull all their information and communication channels into a single location.

With the new solution, sales and customer service teams have centralized access to all customer information and their related shipments, as well as proactive suggestions that empower them to provide standout sales and service to customers.  

Xiaomi improves its customer service and post-sales supply chain management

Another great example of customer service transformation is Xiaomi, a China-based electronics company that manufactures mobile phones, tablets, and smart home devices sold in more than 100 markets. As Xiaomi expanded into overseas markets, it used siloed service tools and channels instead of an integrated service platform. This created challenges with providing consistent customer service experience across countries.  

As Xiaomi experienced rapid growth and expansion, its self-developed, fragmented customer service system struggled to keep up with the massive demand for human resources and time. The system’s third-party apps were completely independent of one another, so users were required to communicate information via phone and instant messaging. Customer service teams received customer requests from different channels, queried information in different systems, and then returned to the corresponding channel system for feedback. 

To address these challenges, Xiaomi decided to build a unified CRM platform on Dynamics 365 Customer Service to support multi-language capabilities, compliance, and unified management levels. The new system covers 34 countries and supports 19 languages and provides a unified workbench for multiple communication channels (online, email, social media) and for financial processes, data integration, and security authentication. 

The bottom line

Microsoft is continuously evolving to meet the customers where they are with a generative AI-powered platform that leverages the conversational and transactional data generated by an all-in-one customer engagement solution. Microsoft Dynamics 365 Customer Service can help you transform your service organization with differentiated, best-in-class service experiences that offer enhanced productivity and collaboration to help agents increase their efficiency. That way, agents can focus on delivering more cutting-edge service experiences by harnessing available data and using the power of generative AI to deliver consistent, personalized customer experiences, maximize their productivity, and optimize service operations. And with our comprehensive service platform that includes automation, knowledge management, collaboration, and more, you can streamline case management, enable more personalized service, and get a clear, 360-degree view into how your service organization is performing. 

We’re excited to be positioned as a Leader in the Gartner Magic Quadrant and are committed to bringing you a comprehensive, flexible, and secure platform for providing efficient and effective customer service engagements. You can depend on the multidimensional capabilities of Dynamics 365 Customer Service to empower you to provide seamless, end-to-end experiences within a single solution built on the Microsoft Cloud to deliver consistent, connected support across channels. 

Next steps

Read the 2023 Gartner Magic Quadrant for CRM Customer Engagement Center report.

Learn more about:

• Dynamics 365 Customer Service
• Dynamics 365 AI

Gartner, Magic Quadrant for the CRM Customer Engagement Center, Pri Rathnayake, Wynn White, Drew Kraus, 1 November 2023.

Gartner is a registered trademark and service mark and Magic Quadrant is a registered trademark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and are used herein with permission. All rights reserved 

This graphic was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. The Gartner document is available upon request from this link. 

Gartner does not endorse any vendor, product, or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

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The innovation continues. Generative AI has opened the door to a new world of what’s possible.

In business applications, we’re using generative AI to break down silos and bridge gaps between data, insights, and people so sellers, marketers, and customer experience (CX) professionals can deliver exceptional experiences across the entire customer journey, seamlessly.

With our 2023 release wave 2, we’re taking these capabilities to new heights across our Microsoft Dynamics 365 Sales, Microsoft Sales Copilot, and Microsoft Dynamics 365 Customer Insights applications.

As unveiled at yesterday’s Business Applications Launch Event, I’m thrilled to share highlights of what’s to come, including new ways that these applications—fueled by generative AI and Copilot—can help you use data and insights that used to be hidden, unlock capabilities previously out of reach, and reach new levels of productivity and collaboration more easily than ever before. With a focus on delivering value to each line of business employee, our solutions are proven to maximize business outcomes across your organization.

Many of these capabilities are available today; all of them will be generally available or in preview before April 2024. Let’s check it out.

Use data and insights that used to be hidden

To deeply understand your customers, it all starts with data. But if your data is incomplete or you can’t get to it or take action on it, how valuable is that data and the insights that come out of it?

The new AI-driven capabilities releasing in this wave are set to revolutionize your customer experiences. With Copilot’s assistance, marketers, data analysts, and CX professionals can rapidly unlock data for enhanced decision-making, obtain valuable customer demographic and behavioral insights, and streamline both journey orchestration and content creation processes to fuel customer experiences.

Copilot in Dynamics 365 Customer Insights will help you to harmonize disparate data sources into one complete 360-degree view of each customer; it will automatically assess incoming data and offer suggestions to improve the quality, resulting in a more complete view and better insights into each customer.

For sellers to maximize the number of qualified leads or deals closed, it’s important that they spend their time with leads and contacts with the highest likelihood of conversion. Obtaining this clarity involves looking across a growing number of customer touchpoint signals that sellers often don’t have access to (such as website visits or store visits), nor have time to analyze. That’s where the combined power of Dynamics 365 Customer Insights and Dynamics 365 Sales comes in. As sellers are working their leads, Copilot in Dynamics 365 Sales automatically summarizes the lead details, status, and recent activity details, including profile summaries from Customer Insights – Data. Combining sales data with important intent signals helps sellers get a full picture of their customer so they can tailor every engagement, right in their flow of work.

Unlock capabilities previously out of reach

Another one of the many beautiful things about Copilot is that it can unlock capabilities that were previously out of reach, and it applies to various roles across your organization.

For instance, thanks to dialog with data—a Copilot capability in Dynamics 365 Customer Insights—marketers and CX professionals can get insights and define the right target audience just by asking a simple question instead of relying on data experts to do the work for them.

Creating customer journeys has also been completely transformed with Copilot. Marketers can now use everyday language to describe the customer journey they want to create, and Copilot instantly designs that journey for them, offering suggestions on segments, trigger-based actions, communication timing, branching options, and much, much more. What’s even better is that the suggested journey is now editable. So if the marketer needs to make a last-minute change to the journey’s scope, they can do so by simply asking Copilot to make the update.

When it comes to creating marketing content, bottlenecks can often arise: organizations may not have the right creative resources, enough time, or funding to produce effective content. So unfortunately, many promising campaigns never see the light of day. However, now, with the assistance of Copilot, marketers and CX professionals can easily produce highly appealing content with none of those roadblocks. Copilot capabilities like content ideas and content rewrite help these professionals write or refresh emails, forms, and more. And to make sure that collateral is on brand, they can use style assist which automatically applies colors, fonts, and styles based on a web URL and brand profiles to ensure a cohesive brand identity.

And to make it even easier to both understand your customers through data and act on insights from that data, we’ve combined Dynamics 365 Marketing and Dynamics 365 Customer Insights into a single offering, with the name “Dynamics 365 Customer Insights.” 

Reach new levels of productivity and collaboration

With customer expectations on the rise and customer loyalty at stake, sellers and marketers need to be more on top of their game than ever, so infusing Copilot into the tools they already use—whether it’s Dynamics 365, Microsoft Teams, or Outlook—our solutions empower them to transform their day-to-day operations and supercharge their productivity.

Sales Copilot capabilities in Outlook deliver insights and opportunity summaries so sellers no longer have to work across multiple applications to get a comprehensive view of an opportunity or to prepare for a meeting. These summaries are accessible in various places, including collaborative deal rooms, ensuring collective visibility.

To ensure that collaboration flows smoothly across sales teams, Sales Copilot in Teams provides AI-powered planner tasks, like simplifying task assignments, setting due dates, and keeping everyone in the loop. And once it’s time for the presentation, the team is equipped with real-time tips and suggestions within the Teams meeting so they can take charge of the discussions.

And with Copilot in Dynamics 365 Sales, sellers no longer have to sift through tabs and sections, they have access to what they need at their fingertips, like AI-generated account summaries, and the ability to quickly follow up on emails using recommended actions.

Our goal is to equip sellers with the right information at the right time, in real time, so they can make every moment count when interfacing with a customer; and we’re making it all available within their flow of work.

Learn more about 2023 release wave 2 capabilities

The capabilities coming in this release wave are ushering in a new era of AI-powered efficiency and innovation, enabling you to use data and insights that used to be hidden, unlock capabilities previously out of reach, and reach new levels of productivity and collaboration.

To see how all of this comes to life, watch the CX overview segment of the Business Applications Launch Event.

The future of AI-driven success is here, and Copilot is leading the way. Stay tuned for more exciting updates, and be ready to implement these transformative capabilities in your organization.

Dynamics 365 2023 release wave 2

Generative AI has opened the door to a new world of what’s possible.

See what's new

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Today, at the Microsoft Business Applications Launch Event, we kicked off the 2023 release wave 2 for Microsoft Dynamics 365 and Microsoft Power Platform, a six-month rollout of new and enhanced capabilities scheduled for release between October 2023 and March 2024.

This release wave introduces hundreds of new features across Microsoft Power Platform applications, including enhanced capabilities for governance, administration, and professional development. Updates for Dynamics 365 include innovation to help employees be more productive, create exceptional customer experiences and deepen relationships, and drive meaningful growth across the business. This release also features new AI capabilities in Copilot—which more than 130,000 organizations have now experienced—that help to improve insights, save time, and enhance creativity across Dynamics 365 and Microsoft Power Platform.  

Tune in to the launch event, live or on-demand, for a concise overview of the release wave, as well as a firsthand look at how organizations like Nestlé, Kodak Alaris, Northern Trust, Centrica, Spark NZ, Domino’s Pizza UK and Ireland, and Suffolk are adopting these capabilities to drive transformative changes in their businesses.

Some of the themes at the event include:

• A new era of AI-powered customer service and field service
• Transforming enterprise resource planning (ERP) with AI
• Enhancing customer experience through AI-driven transformation
• Leading a new era of AI-generated low-code app development with Microsoft Power Platform

A new era of AI-powered customer service and field service

As a frontline for customer loyalty, service agents and field teams need access to information and insights to understand customer needs and respond appropriately. New Copilot capabilities for Microsoft Dynamics 365 Customer Service and Microsoft Dynamics 365 Field Service will help reduce time spent on common tasks, as well as introduce enhancements to the Customer Service workspace. Updates include improved inbox functionality, a redesigned voice experience, enhanced collaboration through Microsoft Teams, and integrated diagnostics for administrators—all aimed at boosting agent productivity and operational efficiency.

During the session led by Jeff Comstock, Corporate Vice President, Customer Service, we demonstrated how Copilot assists customer service and field service processes, including customer self-service, across various channels.

We also revealed how customers like Northern Trust Corporation, a leading wealth and asset management institution, can use Copilot to assist the client services team with tasks ranging from account reviews and case investigations to post-resolution wrap-ups. Northern Trust Corporation has not only gained recognition for its innovative financial services, but also for its unwavering commitment to customer service. With Dynamics 365 Customer Service as a steadfast component of its journey, the latest capabilities in release wave 2 can help the client service teams at Northern Trust be even more efficient, effective, and customer-focused, streamlining its workflow and enhancing its ability to provide timely and accurate support to clients. 

The session also delved deeper into the field service domain, where Centrica, a global energy services company, effectively manages its sizable workforce of 12,000 field operatives on site by harnessing the new capabilities of Dynamics 365 Field Service, streamlining processes from task assignments to issue resolution.

To learn more about release wave 2 capabilities for Dynamics 365 Customer Service and Field Service, visit the release planner.

Transforming ERP with AI

The new release wave harnesses AI, automation, and analytics to help organizations drive greater operational efficiency across finance, supply chain, and operations—capabilities that enhance visibility, automate processes, extend coverage, and deliver a more integrated experience across departments.

Updates to Microsoft Dynamics 365 Finance include the general availability of extended planning and analysis, which brings together operational and financial planning to continuously plan, act, and analyze. In addition, the general availability of business performance analytics streamlines financial reporting by centralizing data from multiple business processes and in an easy-to-use interface.

Updates to Microsoft Dynamics 365 Supply Chain Management include improvements in demand planning, as well as procure-to-pay processes. Copilot will now suggest actions that can help purchasing agents make better decisions in response to new and updated information that affects open purchase orders.

At the launch event, Georg Glantschnig, Vice President, AI ERP, showcased how Domino’s Pizza UK and Ireland is improving its demand planning accuracy by using AI. These new features have greatly enhanced its capacity to serve more customers by precisely planning food requirements, thereby reducing food waste, and improving environmental sustainability through more efficient facility operations. Additionally, the process of fulfilling purchase orders has also seen a remarkable enhancement, thanks to Copilot.

We also demonstrated how New Zealand’s largest telecommunications and digital services provider, Spark NZ, is transforming its finance and supply chain operations with Microsoft Dynamics 365. It can now automate many of its financial processes—including vendor invoice processing, automatic revaluation of foreign currency transactions, transaction reconciliation, billing, and complex tax calculations. Human resources can also streamline processes, from hiring to self-service vacation time requests and tracking.

See the release plans for Dynamics 365 Finance, Supply Chain Management, Project Operations, and Human Resources.

Enhancing customer experience through AI-driven transformation

With Microsoft Dynamics 365 Sales, Microsoft Dynamics 365 Customer Insights, and Copilot you can use data and insights that used to be hidden, unlock capabilities previously out of reach, and reach new levels of productivity and collaboration.

The new release wave introduces a variety of solutions to help marketers and sales professionals use Copilot to deepen their understanding of their target customer base, streamline engagement processes, and push the boundaries in crafting exceptional customer experiences. 

In the closing keynote session, Lori Lamkin, Corporate Vice President, Customer Experience, demonstrated how Kodak Alaris, a global technology company, effectively used Copilot within Dynamics 365 Sales and Customer Insights. Taking advantage of the new AI capabilities, it tapped into previously hidden data to target its customer base, unlocking capabilities that were once out of reach. Using Copilot, it was able to create unique personalized content to keep customers informed about its services and effortlessly establish new levels of productivity and customer connection, attracting new businesses like never before.

For more details, review the release plans for Dynamics 365 Sales and Dynamics 365 Customer Insights.

Leading a new era of AI-generated low-code app development with Microsoft Power Platform

Copilot in Power Platform ushers in a new era of AI-assisted low-code development. Copilot features in release wave 2 make it even easier to quickly create solutions.

At the launch event, Sangya Singh, Vice President, Power Pages, showcased how Copilot plays a vital role in democratizing development, enabling a broader audience—both citizen and professional developers—to create innovative solutions using natural language.

Through the lens of Suffolk, one of America’s largest construction companies, we demonstrated how Microsoft Power Automate helped them streamline critical material request processes, enabling teams to use Copilot in Power Automate to build flows by describing what they need.

We also showcased how Microsoft Power Apps can help Suffolk facilitate efficient coordination of construction status updates, and how the generative answers capability in Microsoft Power Virtual Agents can search industry resources for answers, reducing manual research. We also demonstrated how Microsoft Power Pages improves collaboration with multiple partners on construction projects, and how Microsoft Power BI can help Suffolk visualize safety data at construction sites across the globe, highlighting the trends, causes, and outcomes of incidents and near misses so that preventative actions can be easily identified and implemented.

In addition to enhancing daily business operations, Copilot within Microsoft Power Platform has significantly improved the governance and administrative experience, expediting the development of these applications.

Visit the Microsoft Power Platform release planner for more details.

Tune in to the Microsoft Business Applications Virtual Launch Event 

Microsoft Business Applications Launch Event

Tune in live or on-demand for a concise overview of the release wave.

Watch now

Watch the launch event on-demand for in-depth insights and demonstrations of the new capabilities across Dynamics 365 and Microsoft Power Platform. You can also delve into several deep-dive presentations on topics including Microsoft Dynamics 365 Business Central, responsible AI practices, and a fireside chat that explores the latest features in this release wave.

Don’t forget to explore the detailed release plans for Dynamics 365 and Microsoft Power Platform to stay informed about what’s new and on the horizon.

We also invite you to learn more about the latest AI innovation at Microsoft Ignite 2023, taking place in Seattle from November 14 through November 17, 2023, with online sessions available live and on-demand on November 15 and November 16. Register today.

The post Microsoft Business Applications Launch Event introduces wave of new AI-powered capabilities for Dynamics 365 and Power Platform appeared first on Microsoft Dynamics 365 Blog.

The year 2023 has ushered in dramatic innovations in AI, particularly regarding how businesses interact with customers. Every day, more organizations are discovering how they can empower agents to provide faster, more personalized service using next-generation AI.  

We’re excited to announce three Microsoft Copilot features now generally available in Microsoft Dynamics 365 Customer Service in October, along with the new summarization feature that was made generally available in September. Copilot provides real-time, AI-powered assistance to help customer support agents solve issues faster by relieving them from mundane tasks—such as searching and note-taking—and freeing their time for more high-value interactions with customers. Contact center managers can also use Copilot analytics to view Copilot usage and better understand how next-generation AI impacts the business. The following features are generally available to Dynamics 365 Customer Service users:

Copilot uses knowledge and web sources that your organization specifies, and your organizational and customer data are never used to train public models.

Copilot in Microsoft Dynamics 365 and Power Platform

Copilot features are empowering marketing, sales, and customer service teams in new ways.

Read how

1. Ask Copilot a question

Whether they’re responding to customers using the phone, chat, or social media, agents can use Copilot to harness knowledge across the organization to provide quick, informative answers, similar to having an experienced coworker available to chat all day, every day. When an administrator enables the Copilot pane in the Dynamics 365 Customer Service workspace or custom apps, agents can use natural language to ask questions and find answers. Copilot searches all company resources that administrators have made available and returns an answer. Agents can check the sources that Copilot used to create a response, and they can rate responses as helpful or unhelpful. Contact center managers can then view agent feedback to see how their agents are interacting with Copilot and identify areas where sources may need to be removed or updated.

The ability to ask Copilot questions can save agents valuable time. Microsoft recently completed a study that evaluated the impact of Copilot in Dynamics 365 Customer Service on agent productivity for Microsoft Support agents providing customer care across the commercial business. They found that agents can quickly look up answers to high volume requests and avoid lengthy investigations of previously documented procedures. One of our lines of business with these characteristics has realized a 22 percent reduction in time to close cases using Copilot.

2. Create intelligent email responses

Agents who receive customer requests via email can spend valuable time researching and writing the perfect response. Now, agents can use Copilot to draft emails by selecting from predefined prompts that include common support activities such as “suggest a call,” “request more information,” “empathize with feedback,” or “resolve the customer’s problem.” Agents can also provide their own custom prompts for more complex issues. Copilot uses the context of the conversation along with case notes and the organization’s knowledge to produce a relevant, personalized email. The agent can edit and modify the text further, and then send the response to help resolve the issue quickly.  

3. Understand Copilot usage in your organization

It’s important for service managers to measure the impact and improvements as part of the change that generative AI-powered Copilot has on their operations and agent experience. Dynamics 365 Customer Service historical analytics reports provide a comprehensive view of Copilot-specific metrics and insights. Managers can see how often agents use Copilot to respond to customers, the number of agent/customer interactions that involved Copilot, the duration of conversations where Copilot plays a role, and more. They can also see the percentage of cases that agents resolved with the help of Copilot. Agents can also rate Copilot responses so managers have a better understanding of how Copilot is helping to improve customer service and the overall impact on their organization.

4. Summarize cases and conversations with Copilot

Generally available since September, the ability to summarize cases and complex, lengthy conversations using Copilot can save valuable time for agents across channels. Rather than spending hours to review notes as they wrap up a case, agents can create a case summary with a single click that highlights key information about the case, such as customer, case title, case type, subject, case description, product, and priority. In addition, agents can rely on Copilot to generate conversation summaries that capture key information such as the customer’s name, the issue or request, the steps taken so far, the case status, and any relevant facts or data. Summaries also highlight any sentiment expressed by the customer or the agent, plus action items or next steps. Generating conversation summaries on the fly is especially useful when an agent must hand off a call to another agent and quickly bring them up to speed while the customer is still on the line. This ability to connect customers with experts in complex, high-touch scenarios is helping to transform the customer service experience, reduce operational cost savings, and ensure happier customers.

Next-generation AI that is ready for enterprises

Microsoft Azure OpenAI Service offers a range of privacy features, including data encryption and secure storage. It also allows users to control access to their data and provides detailed auditing and monitoring capabilities. Microsoft Dynamics 365 is built on Azure OpenAI, so enterprises can rest assured that it offers the same level of data privacy and protection.

AI solutions built responsibly

We are committed to creating responsible AI by design. Our work is guided by a core set of principles: fairness, reliability and safety, privacy and security, inclusiveness, transparency, and accountability. We are putting those principles into practice across the company to develop and deploy AI that will have a positive impact on society.

Learn more and try Dynamics 365 Customer Service

Learn more about how to elevate your service with AI and enable Copilot features for your support agents.

Try Dynamics 365 Customer Service for free.

The post Modernize customer support with Copilot in Dynamics 365 Customer Service appeared first on Microsoft Dynamics 365 Blog.

AI is ready to support work—the question is: What will your business do with it?

Join us at the Microsoft Business Applications Launch Event on October 25 and explore how to create an AI-powered business that helps people and teams be more productive, solve problems quickly, and focus more energy on building revenue.

This will mark our tenth Business Applications Launch Event—a milestone in our commitment to business app innovation, our customers, and our partners. But we’re just getting started. To see what’s next—and what it means for your organization—you’ll hear directly from Microsoft leaders about their vision for AI, customer service, enterprise resource planning (ERP), and low-code solutions.

Register for a glimpse at the future of business AI, with thought leaders and Dynamics 365 experts guiding you. Be first to see the latest AI advancements in action, including:

• The latest AI in Microsoft Dynamics 365 Sales that provides relevant recommendations, summarizes data, retrieves information, and performs actions within the flow of work.
• Advanced Copilot capabilities in Microsoft Dynamics 365 Customer Service that streamline agents’ workspaces, let them see transcripts of live chats and voice calls in their inboxes, and allow them to respond to customers quickly with the right information.
• New Microsoft Sales Copilot features that help compose emails, update customer relationship management (CRM) records, recap meetings, and offer real-time tips to help sales teams close more deals.
• Enhanced automation in Microsoft Dynamics 365 Finance to help handle accounts payable and bank statements, complex tax scenarios, and e-invoicing requirements in more markets.
• New Copilot features in Dynamics 365 Customer Insights to help marketers quickly create memorable customer experiences using whole new levels of personalization for emails, images, and layouts.

Plus, learn about updates for Microsoft Dynamics 365 Supply Chain Management, Microsoft Dynamics 365 Commerce, and Microsoft Dynamics 365 Human Resources—all ready to help your employees be more productive, build customer loyalty, and drive meaningful growth. You’ll also hear from Charles Lamanna, Microsoft Corporate Vice President of Business Applications and Platforms, about what’s driving innovation today. Then catch some of the newest AI capabilities in action, with demos led by the people behind the 2023 release wave 2, offering expert guidance on how these updates will help you:

• Improve insights, save time, and fuel creativity with the latest AI-powered solutions.
• Empower your employees to focus on revenue-generating work and avoid repetitive tasks with automation.
• Connect people, data, and processes across your organization using modern, AI-enhanced collaboration tools.

Insights on putting AI to work for you

The Business Applications Launch Event is more than our chance to showcase hundreds of new features and updates. It’s also a great opportunity for you to learn expert tips on how to apply these new technologies to some of your business’ biggest challenges. And if you have questions about new features, the role of AI at work, the evolution of copilots, or what’s ahead for business apps, get them answered by experts—we’ll be hosting a live Q&A chat at the end of the event, so be sure to stick around.

It’s been inspiring to see all the new features that the Dynamics 365 team has been working on, and we’re looking forward to celebrating 10 events’ worth of advancing business applications ahead.

Business Applications Launch Event

Explore how to create an AI-powered business.

Register now

We hope you’ll join us.

Microsoft Business Applications Launch Event

Wednesday, October 25, 2023

 9:00 AM–10:30 AM Pacific Time (UTC-7)

The post Discover new AI for Microsoft Dynamics 365 at our tenth Business Applications Launch Event appeared first on Microsoft Dynamics 365 Blog.

Note: As announced at Microsoft Inspire 2023, as of September 1, 2023, Microsoft Dynamics 365 Marketing and Microsoft Dynamics 365 Customer Insights have been brought together into one offering. We are retaining the existing Dynamics 365 Customer Insights name to encompass this new offer of both applications. Customers can start with one or both applications and then further invest in the application they want to scale by buying the capacity they need.

In today’s turbulent economic times, companies are facing critical business challenges such as customer acquisition, increasing customer loyalty, and maximizing lifetime value. Often, to save time, they follow a one-size-fits-all approach—resulting in impersonal marketing strategies with low customer engagement. According to the Microsoft Work Trend Index, 89 percent of marketers say they struggle with having time to do their jobs.

To meet these complex challenges, it is crucial for companies to shift their approach from traditional mass communication to personalized engagement based on a deep understanding of each customer’s preferences and actions while ensuring their marketers have more time to leverage their creative and strategic skills to engage their customers. With this very goal in mind, Microsoft launched Dynamics 365 Marketing in 2018.

We are pleased and honored to share that in a short span of five years in market, Microsoft has been recognized as a Leader within the 2023 Gartner Magic Quadrant for B2B Marketing Automation Platforms* for the second consecutive year. In this year’s report, Microsoft is positioned highest in Ability to Execute.

For Microsoft, this placement recognizes our commitment to help companies better connect with their customers at scale, across all departments, to make this simple and easy for any company with a broad range of skillsets to employ.

Accelerating the journey to more personalized customer engagement

We started our Dynamics 365 Marketing journey in April 2018. Since then, we’ve gathered feedback and continued to learn at a rapid pace to help our customers on their journey to drive meaningful customer engagement, ensure long-term loyalty, and accelerate business success. To be competitive in today’s market, organizations must harness the power of data to gain a deeper understanding of their customers, anticipate behaviors, and craft one-on-one personalized experiences across all touchpoints, including sales, marketing, business operations, and service functions. Generative AI makes these capabilities within reach for every company. That’s why we’ve brought together Dynamics 365 Marketing and Dynamics 365 Customer Insights as one offering named Dynamics 365 Customer Insights, an AI-led solution to revolutionize customer experience. The new Customer Insights enables our customers to be more flexible by giving them access to both a modern, AI-driven customer data platform (Customer Insights data application) and real-time marketing with customer journey orchestration (Customer Insights journeys application). Customers can start with one or both applications and invest in the areas where they most want to scale.

To drive the necessary customer experience (CX) transformation, companies cannot rely on piecemeal integration of sales, service, and marketing products. Gartner predicts that by 2026, 50 percent of replacement customer relationship management (CRM) sales technology decisions will involve solutions including non-sales software comprising other modules from a CRM or a CX suite.^[1] However, the reality is that only a few companies are currently delivering on these expectations. Customer experiences often remain fragmented across channels and departments, leading to inconsistencies. Microsoft is uniquely positioned to help customers overcome these challenges, and Dynamics 365 Customer Insights was built exactly for this purpose—to support customers throughout their end-to-end CX journeys.

Like all Dynamics 365 offerings, Customer Insights relies on Microsoft Dataverse to store CRM software data, which enables our customers to securely store and manage their data and harness the true power of that data by removing silos across sales, service, and marketing via a unified platform approach. Customer Insights helps marketers and customer engagement professionals gain a holistic view of their customers, anticipate their needs, and discover growth opportunities. Marketers can also deliver more relevant, contextual, customer-triggered engagements through the power of Copilot in Dynamics 365 Customer Insights. Some of our most recent Copilot capabilities in Customer Insights enable marketers to:

• Deliver a consistent brand narrative and customer experience with emails, forms, and event registration pages that align to their organization’s branding guidelines.
• Easily orchestrate contextually relevant customer journeys across marketing, sales, and service, to respond to customers quickly, generate sales leads, and increase customer satisfaction.
• Quickly build, summarize, and simplify targeted segments using conversational, everyday language, enabling more time for building customer relationships and reducing time to build complex segments from scratch.
• Discover new customer insights by using natural language to ask questions and gather information and suggestions for forming additional, deeper questions.
• Get help developing content for emails, social posts, and other text with a tone of voice that matches their brand and campaign.

Enabling our customers to increase their reach

Zurich Insurance Group, a global insurer serving people and businesses in more than 200 countries, wanted to optimize marketing processes to help create more personalized customer experiences. Its Switzerland business unit connects to its customers through hosting online and in-person events—but to drive the highest impact, it must be sure it invites the right customers to the right events. It wanted to improve its ability to track if customers opened event invitations—or even received them, as well as the connection to registration and attendance. It also wanted a formalized way to collect feedback or easily use engagement data to continue to optimize the sales process after the event. Zurich selected Dynamics 365 Marketing to give it the flexibility to reach customers in new ways and drive more effective follow-ups to help shape their journeys. With Dynamics 365 Marketing, Zurich increased its lead quality by over 40 percent.

Over the past decade, Natuzzi, a globally hailed creator of exceptional luxury furniture that delivers a harmonious combination of design, function, aesthetics, and ethics, has seen a rapid global expansion of its heralded luxury brand. Natuzzi lacked a customer engagement platform capable of unifying data from its retail point of sale (POS), enterprise resource planning (ERP) system, and CRM systems. The company also wanted a way to bring together its business-to-business (B2B) and business-to-consumer (B2C) related data sets to drive greater insight between audiences. Adopting Dynamics 365 Marketing and Dynamics 365 Customer Insights, Natuzzi implemented an extensive customer experience platform to transform how its luxury brand discovers and sustains its customers. It uses customer data and insights to nurture customers and prospects through personalized campaigns, delivering emails, SMS texts, promotions, events, sales appointment reminders, and other relationship-building messages.

Microsoft named a Leader by Gartner

Microsoft is named a Leader in the 2023 Gartner Magic Quadrant for B2B Marketing Automation Platforms.

Read the report

Learn more about Dynamics 365 Customer Insights

We’re excited to have been recognized as a Leader in the Gartner Magic Quadrant and are committed to helping our customers unify and enrich their customer data to deliver personalized, connected, end-to-end customer journeys across sales, marketing, and service. We truly believe that bringing together Dynamics 365 Marketing and Dynamics 365 Customer Insights enables us to continue investing in capabilities that will enable stronger, insights-based marketing that helps marketers and data analysts glean insights from customer data.

Read the 2023 Gartner Magic Quadrant for B2B Marketing Automation Platforms report.

Learn more about:

• Dynamics 365
• Dynamics 365 Customer Insights

Contact your Microsoft representative to learn more about the value and return on investments, as well as the latest Microsoft Dynamics 365 Customer Insights offer.

1. Gartner Forecast Analysis: CRM Sales Software, Worldwide, Roland Johnson, Amarendra, Julian Poulter, 12 December 2022.

Source: Gartner, Magic Quadrant for B2B Marketing Automation Platforms, Rick LaFond, Jeffrey L. Cohen, Matt Wakeman, Jeff Goldberg, Alan Antin, 20 September 2023.

*Gartner is a registered trademark and service mark and Magic Quadrant is a registered trademark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and are used herein with permission. All rights reserved. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

**This graphic was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. The Gartner document is available upon request from Microsoft.

The post Microsoft is named a Leader in 2023 Gartner® Magic Quadrant™ for B2B Marketing Automation Platform appeared first on Microsoft Dynamics 365 Blog.

Six months ago, we introduced Microsoft Dynamics 365 Copilot, the world’s first AI Copilot natively built for customer relationship management (CRM) and enterprise resource planning (ERP) applications. Since then, more than 63,000 organizations have experienced Copilot features in Microsoft Dynamics 365 and Microsoft Power Platform first-hand, empowering marketing, sales, and customer service teams in new ways to improve experiences across the customer journey.

Copilot is designed to help people do their very best work—and we’re seeing real value to support this vision. Today, I’m excited to share the most widely used scenarios and performance metrics from employees at Microsoft and leading organizations using Copilot capabilities across the customer journey. These stories and insights showcase what’s possible when employees are assisted by AI in the flow of work—helping them to boost productivity, perform tasks more efficiently, and focus on what matters most.

Transforming customer experience in the age of AI

Sellers, service agents, and marketers share a common goal: developing exceptional customer experiences that ultimately impact the bottom line. In July, we introduced the next wave of Copilot and AI capabilities to deliver connected customer experiences—from within Microsoft Dynamics 365 Sales and Microsoft Dynamics 365 Customer Insights, all the way through to the customer interactions in Outlook and Microsoft Teams powered by Microsoft Sales Copilot. With Dynamics 365 Copilot and Microsoft Sales Copilot, marketers can use everyday language to create relevant and targeted campaigns and brainstorm creative copy; sellers can move from one customer call and email to the next with relevant context on the opportunity at their fingertips; and service agents can become super agents with the help of AI to serve up relevant information to close customer cases more quickly.

Assisted by Dynamics 365 Copilot, Microsoft Support team resolves more cases faster, with less effort

At Microsoft, we’re also leading our own AI-first transformation and, since April, have been using Copilot capabilities in Microsoft Dynamics 365 Customer Service within our Customer Service and Support (CSS) team—one of the largest customer service organizations in the world. Today, we can share how Copilot has impacted the way agents work to resolve support cases, and the impact on their efficiency and productivity.

Microsoft’s Office of the Chief Economist, in partnership with the Dynamics 365 product group, evaluated how Copilot in Dynamics 365 Customer Service has impacted agent productivity since April. The initial results shared here reflect those of 11.5K agents, with 6.5K agents who used Copilot and the control group of 5K agents who did not use Copilot.

The findings demonstrate how Copilot can support agents of all experience levels in their workflows to increase efficiency and quality of customer engagements. Key results included:

• Expedited agent onboarding. High turnover rates are common for service teams across industries, placing a burden on organizations to onboard new agents to be productive quickly. Copilot has been particularly effective in helping newer agents who don’t have years of experience or institutional experience get up to speed and find relevant information more quickly, the study found. Specifically, for low-severity chat cases in one area of our commercial support business, we observed a 12 percent reduction in average handle time—the time actively spent on resolving a customer case.
• More cases resolved faster—without peer assistance. In the most productive scenario, the study found that in one support business, 10 percent of cases that normally require collaboration with peers were resolved independently. This means fewer customers had to experience being put on hold.

Direct feedback from Microsoft Support agents reveals how Copilot improves interactions with customers:

• “Just wanted to share my gratitude to Copilot as a person who always struggles to wrap up wording before sharing with the customer—amazing time and pain saver for me!”
• “[A] customer switched language mid-chat from English to Spanish. Copilot enabled me to continue to solve the problem regardless of the language shift.”
• “I used Copilot to help a customer and got CSAT [customer satisfaction score] 5 out of 5. Their feedback was, ‘Very informative and to the point.’”

While the study captures just the first few months of AI-assisted service within the Microsoft Support organization, the results should encourage other organizations looking to optimize service operations with AI. The findings offer a glimpse of efficiencies and productivity gains that other organizations might experience when using Copilot. Read more details about the Microsoft Support team’s experience with Copilot on Microsoft Source. For the full story and video testimonial about the team’s transformation journey, check out the case study.  

In addition to performance metrics, Microsoft employees provide feedback to the development team, helping to ensure every new capability provides the best possible benefit for users. This step is crucial as we roll out new features across Dynamics 365 Copilot—including a feature available today. Copilot summarization, now generally available, helps agents to quickly review the details of a case without sifting through notes, chat transcripts, and emails. This feature generates automatic conversation summaries, helping service agents to quickly understand highlights of a case—such as key customer problems and steps that agents took to resolve the case.

The Copilot summarization feature joins a host of upcoming Copilot capabilities for service teams, from the call center to field service professionals. View the release plans for Dynamics 365 Customer Service and Microsoft Dynamics 365 Field Service for details. 

Service organizations expect Copilot to help deliver new levels of agent productivity and customer experiences

In addition to the early results from the Microsoft Support team, we’re hearing directly from leading organizations getting an early start with Copilot in Dynamics 365 Customer Service.

Prada Group, a global leader in luxury brands, is using Copilot to improve experiences for its discerning customers. “We’re excited to be one of the early adopters of the new Dynamics 365 Copilot AI tool,” shared Francesco De Giampaulis, Global Client Service & e-Commerce Payment Gateways and Anti-Fraud Manager, Prada Group. “By integrating it with our Knowledge Base and other internal sources, Copilot will assist our Client Service Advisors speeding up the onboarding process, offering a fast and smooth assistance to our customers, saving time searching for answers and focusing on providing a great experience, including suggestions for the right product or look.”

One of the leading investment management and advisory services, Vanguard Group, shared its initial experiences with Copilot. “Vanguard is utilizing Dynamics 365 Customer Service to support its agents in client service and knowledge management scenarios, as well as a custom bot to manage customer inquiries via its website,” explained Grant Pharez, Microsoft Dynamics 365 Specialist at Vanguard. “We are seeing promising results in testing the generative AI capabilities in these applications to help our customer care teams and self-service customer applications deliver exceptional service.”

Sellers reach new levels of productivity with Microsoft Sales Copilot

Concurrent to the Microsoft Support team’s experience, Microsoft deployed Microsoft Sales Copilot (previously Viva Sales) to 10,000 sellers within its sales organization. Early results show that 85 percent of surveyed sellers report completing one or more tasks faster, and 70 percent claim that Microsoft Sales Copilot helps them improve productivity.

Organizations like Securitas, a leading provider of custom security and guarding solutions, are noting the ability for sellers to focus time on what matters most. “Opportunity summary in Microsoft Sales Copilot is a huge and important leap in our direction to save more time for our sales personnel,” said Philip Eklund, Vice President, Client Engagement Services, Securitas. “With this capability in the hands of our sellers, they can spend more time equipping organizations with best-in-class security solutions to help make our world a safer place.”

Sellers using Microsoft Sales Copilot benefit from AI capabilities that help streamline the workday. Features slated for general availability in September and October include AI-generated preparation notes for customer conversations and opportunity and lead summaries. In addition, Microsoft Sales Copilot improves teamwork and knowledge sharing, providing sellers with collaboration spaces in Teams that integrate with CRM data and contact cards that surface CRM records directly in Microsoft 365 apps. View the release notes for Dynamics 365 Sales and Microsoft Sales Copilot for details. Get the e-book, “The AI Advantage: Driving Sales Performance with Next-Generation Tools”, which details how AI supports sales teams throughout the day. 

Marketers surface deeper insights, optimize customer journeys with Copilot

Like sales and service professionals, marketing teams using Copilot in Dynamics 365 Customer Insights report tangible business benefits. TTEC Digital, a global customer experience (CX) technology and services company and Microsoft Gold Partner, shared how Copilot democratizes marketing tasks. According to Karl Phenix, VP at TTEC Digital, “Copilot in Customer Insights makes marketing employees more comfortable in doing complex tasks such as segmentation, which previously required specialists such as data scientists.” Karl added that “Copilot frees up time by generating emails in minutes, so marketing employees can do more to drive sales activities and accelerate the pipeline.”

Copilot features now generally available help marketers to deliver a consistent brand narrative and customer experience. Marketers can craft email content by prompting Copilot to curate content, change the tone and voice, or adjust the length of the copy. Available in preview, marketers can also create customer journeys simply by describing actions at each step, such as: “When a contact registers for an event, send a thank you email.” In fact, 59 percent of Dynamics 365 Customer Insights customers* have used Copilot when creating segments and 36 percent of customers used Copilot to ask questions to uncover customer and business insights. View the release notes for more details.

Start transforming customer experiences with Dynamics 365

Dynamics 365 is a complete suite of CRM and ERP applications that helps you manage your businesses across sales, marketing, service, finance, and supply chain.

Dynamics 365 Copilot is the world’s first AI copilot integrated into CRM and ERP applications in the cloud. Unlike other solutions, generative AI features are included in Dynamics 365 subscriptions for enterprise customers at no additional charge.

Take a guided tour of Dynamics 365 applications and get started today with a free 30-day trial.

View the Dynamics 365 licensing guide to choose options that suit your business, and contact your Microsoft representative to learn more about the value and return on investments, as well as the latest offers—including a limited-time 26 percent savings on subscription pricing for Dynamics 365 Sales Premium.

If you are a Dynamics 365 customer, use Copilot capabilities today. Visit the Dynamics 365 release planner to view features coming soon and available to try now.

Copilot in Dynamics 365 and Power Platform

Copilot features are empowering marketing, sales, and customer service teams in new ways.

Read how

*Dynamics 365 Customer Insights customers that have access to copilot capabilities, US only, based on telemetry data.

The post From Microsoft to global brands, Dynamics 365 Copilot is helping transform customer experiences across service, sales, and marketing appeared first on Microsoft Dynamics 365 Blog.

This post is authored by Gerry Murray, Marketing and Sales Technology Research Director, IDC; and coauthored by Carlena Neely, Product Marketing Manager, Business Applications, Microsoft.

Dynamics 365 AI

Learn about the latest AI breakthroughs with Microsoft Sales Copilot.

Read more here

Delving into the realm of customer-centric strategies, IDC analyst Gerry Murray casts a visionary light on the transformative influence of generative AI (Gen AI) on sales and service. Murray’s perspective resonates powerfully with the groundbreaking nature of Gen AI, which is reshaping customer interactions into a new era of efficiency and effectiveness.

Gen AI isn’t just another technology; it’s a strategic leap that orchestrates seamless data and workflows across marketing, sales, and service touchpoints. Gerry Murray emphasizes its potential to eliminate mundane tasks, such as drafting emails and preparing for meetings, while providing real-time support during crucial interactions. It is also extremely exciting to have covered the addition of Microsoft Sales Copilot, providing a more streamlined and AI-powered selling experience.

The true potential of Gen AI infused in tools such as Microsoft Sales Copilot unfolds when it seamlessly integrates with other applications such as CRM systems, Microsoft 365, and Microsoft Teams, presenting a harmony that minimizes risks while maximizing benefits. This strategic synergy aligns with industry best practices and fosters an environment of innovation.

Gen AI transcends the realm of ordinary tools; it’s an enabler propelling business toward an era of seamless experiences and unparalleled efficiency.

AI-powered customer and seller experiences

Customers have extremely high expectations for a vendor’s ability to personalize everything about their experiences pre- and post-sale. Consumers expect each touchpoint in their journey to be informed and enhanced by all the previous touchpoints. Business buyers have the same expectations, but they take much more work on the part of sellers to fulfill as everything about the B2B sales process is far more complex than B2C. In both cases, the days of relying on customers to continually explain the context of their situation to the next point of contact are over.

To achieve today’s new level of continuity, the data from every touchpoint needs to be available to every other system within brand and regulatory policy. Giving all customer-facing functions equal insights into behaviors such as social sentiment, sales engagement, purchase histories, late payments, product returns, and support consumption can greatly improve business performance across the board. That improvement requires the underlying infrastructure supporting front-office applications to enable the customer’s data to be available to service them wherever they go next, which is a daunting challenge for large enterprises with fragmented data silos.

Generative AI (Gen AI) for front office applications can manage the data and workflow triggers between customer interactions across marketing, sales, and service enabling these employees to be more helpful faster, which in turn raises customer satisfaction, advocacy, and lifetime value.

Generative AI for sales

AI-powered role-based assistants can help sales reps increase productivity and personalize every customer interaction so they can close more deals. Gen AI can be present in the tools sellers use daily such as Outlook, Microsoft Teams, or Microsoft Dynamics 365 Sales, and connects to other CRM systems. AI alleviates the tedium and time sinks of endless click loops through menus, drop downs, pick lists, and check boxes. The impact on employee experience will be significant as AI will enable sellers to:

• Get auto-generated opportunity summaries including status, progress, and highlights of key changes.
• Create contextual emails that utilize customer CRM data to pull in product, customer, and opportunity information.
• Prepare for customer meetings with a summary view including account information, recent notes, highlights of any issues or concerns, customer news, and more.
• Get real-time tips and suggested answers during video meetings prompted by competitor or brand mentions by the customers to stay ready to handle objections.

Augmenting the front office with insight

But AI in and of itself is not enough, as it requires a great deal of data. To help organizations increase the speed of acting on customer insights and orchestrating personalized customer journeys, data infrastructure must offer both customer data platform and customer journey orchestration capabilities as a single solution and continue investments into real-time marketing.

The most effective way to optimize the benefits of AI and minimize the risks at the same time is to put AI in the context of other applications. This approach makes AI effective at completing repetitive tasks for customer-facing employees in marketing, sales, commerce, merchandising, point of sale, customer service and support, call center, loyalty, and so forth, all functions in which decision quality and cycle time are essential to customer satisfaction. Microsoft Dynamics 365 Copilot can eliminate repetitive tasks such as:

• Drafting messages and project plans.
• Scheduling and summarizing sales calls.
• Creating, testing, and fine-tuning audience segments.
• Matching brand guidelines for emails, forms, and event registration pages using natural language to deliver a consistent brand narrative and customer experience.
• Orchestrating customer journeys across marketing, sales, and service, so customer actions can be responded to appropriately and quickly, generating sales leads or increasing customer satisfaction.

AI significantly impacts customer-facing employees, improving their experience and enabling them to focus on higher-value tasks. It accelerates decision-making, improves productivity, and enhances the coordination of interactions with customers across various touchpoints.

Enhancing business efficiency

Gen AI is new and evolving at warp speed. IDC expects there to be a great deal of innovation in terms of future capabilities and a wide range of use cases across multiple front-office functions. Examples of how Gen AI can enhance work processes for sales and marketing include:

• Additional sales use cases for Gen AI could include request for proposal (RFP) creation and response, upselling recommendations, price optimization, contract generation and review, account planning, territory optimization, and more.
• In marketing, Gen AI can describe their customer segment in their own words to create a target segment with the query assist feature. Marketers can also use Gen AI to get inspiration for email campaign content based on a simple request. Gen AI can make suggestions based on key topics entered by the marketer and the organization’s existing marketing emails, as well as from a range of internet sources to increase the relevance of generated ideas. Additional use cases could include fine-tuned segmentation, send time optimization, content generation, testing and optimization, attribution, media mix modeling, and more.

IDC conclusion

Gen AI is one of the most significant technological advances of the last decade, it is as much of a quantum leap as the graphical user interface, the Internet, and smartphones. Gen AI is a major advancement for line-of-business people who can now explain what they want to do to an AI assistant instead of having to learn how to do it in a graphical user interface (GUI) that might involve hundreds of mouse clicks on menu calls, dialog boxes, drop downs, radio buttons, application switching, and so forth.

Learn more about the latest AI breakthroughs with Microsoft Sales Copilot on the Dynamics 365 AI webpage.

The post IDC shares how generative AI transforms business processes within marketing, sales, and service  appeared first on Microsoft Dynamics 365 Blog.

With a growing alignment between customer service and brand loyalty, companies recognize the increasing complexity and consequence of the service relationship. Those looking to evolve service delivery have sought new tools and technologies to improve the experience for both the customer and the employee. This includes everything from omnichannel engagement to self-service, automation, and AI-enabled technologies that can assist agents in faster resolution and increase customer satisfaction.

But where should they start? To answer that question, Microsoft developed a service sophistication model that helps organizations assess their current service level and get guidance on evolving to the next level or beyond. Based on the aggregated responses from the assessment since its launch, we now have a white paper that highlights the key findings: Global State of Customer Service Sophistication: Leveling Up to Deliver a Modern Customer Service Experience.

Leveling up service is of interest across geography, industry, and size of organizations

Businesses across the board chose to participate in the assessment. About 65 percent of participants hailed from North America and Western Europe, followed by 26 percent from the Asia Pacific region. Financial services led the pack at 15 percent of respondents, followed by retail, healthcare, and the public sector at about 11 percent each. Businesses of various sizes expressed an interest in customer service needs, including about 20 percent from small businesses (less than 100 employees) and from 25 percent large enterprises (5,000 or more employees).

This illustrates that the interest in creating more robust customer experiences isn’t limited to a particular geography, organizational size, or industry.

A glimpse at how service organizations are looking to evolve

Modern customers expect ease and speed at every touch point; they want to interact with trained, knowledgeable staff who are empathetic to their needs. They want a seamless journey, a personalized approach that anticipates their needs, and they want to feel empowered through self-service options that give them control.

The white paper dives into how many of today’s organizations are looking to evolve their customer service and experience to satisfy these customer needs, with the assessment and guidance providing a solid foundation to start. Some of the key findings are as follows:

While voice still dominates as the primary channel for customer service, omnichannel engagement is making strides.

Manual routing for agent assistance is still the approach for a high percentage of companies; however, automated and AI-powered routing appears to be gaining ground.

While many organizations are working with only basic information, there appears to be a growing interest and trend toward more knowledge-based, holistic, and AI-assisted agent support. Many respondents are still manually generating insights from historic support data, illustrating an opportunity to move toward more automated AI-driven data analysis.

This is just an overview of the assessment findings, with the white paper providing additional details, as well as the implications of the results on customer service today and in the future. Overall, the assessment illustrates not only where the customer service level currently stands for many organizations, but also their commitment to and interest in evolving to take it to the next level and improving customer satisfaction—and in the digital tools that can help organizations reach those goals.

What organizations can do now to improve customer service operations in the future

The assessment responses noted above and further detailed in the white paper provide valuable insights on where organizations are excelling in customer service and where there is room to level up to a more sophisticated offering. That leveling up typically comes through the help of technology, with AI and automation poised to revolutionize the customer service experience.

Fortunately, this evolution doesn’t have to happen at one time. It’s more about embracing the need to create value for every interaction along the customer journey and finding the tools that can offer the connectivity and accessibility to help provide maximum engagement for customers. That digital transformation can begin by implementing small changes and applications with the potential to evolve into a cutting-edge service solution. It’s all about customizing capabilities to each individual business’ needs and making the right changes at the right times.

Microsoft Dynamics 365 Customer Service can help organizations with this evolution by optimizing service operations, personalizing customer experiences, and increasing overall productivity. A holistic agent experience is the heart of Dynamics 365 Customer Service, which is designed for flexibility based on the organization’s unique business needs. It uses the latest technology, including AI and analytics, knowledge management, collaboration, and more, to streamline case management, enable personalized service with a 360-degree customer view, and provide visibility into how the service is performing.

Microsoft's service sophistication model

Assess your organization's current service level and get guidance on evolving to the next level.

Take the assessment

Together with the open and flexible Microsoft Digital Contact Center Platform, service organizations can evolve at their pace and create the best experience for their customers.

Assess and evolve your organization’s customer service level

Access the complete Global State of Customer Service Sophistication: Leveling Up to Deliver a Modern Customer Service Experience white paper. Learn more about how your organization can build loyalty and deliver consistent, exceptional customer experiences. And if you haven’t done so already, take the service level assessment today.

The post A report on Global State of Customer Service Sophistication appeared first on Microsoft Dynamics 365 Blog.