In a previous blog, we discussed how modern, AI-enabled customer relationship management (CRM) platforms and enterprise resource planning (ERP) systems help drive new, more effective ways of working for employees and more satisfying outcomes for the customers they serve in three key ways: by streamlining operations, by empowering more informed and insightful decisions, and by elevating customer and employee experiences.  

In this blog post, we’re going to focus on the third item: elevating customer and employee experiences by showing how AI-enabled CRM solutions help increase productivity and provide unprecedented levels of personalized service across three key business functions: marketing, sales, and customer service. We’ll also provide insights and best practices for how to help employees get the most from AI, including how they can be empowered to create personalized experiences for their customers.  

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Revolutionizing marketing: How AI-enabled CRM software drives personalized experiences and enhance customer engagement 

Marketing is one area where generative AI is already in active use. According to a Forrester survey of CMOs, more than half (56%) of B2C marketing or advertising decision makers have been using generative AI in three key ways:  

• To help employees minimize tedious tasks, allowing for more time to focus on strategically important work. 
• To summarize insights and enable swift action without the need to dig through data manually. 
• To boost the scale of creative output by generating starter ideas along with visuals and copy.¹

AI is particularly capable of delivering personalized experiences in marketing, where AI-enabled CRM platforms can marry customer data to messaging to create memorable moments and impact sales. One example of a company using AI-enabled CRM solutions to generate marketing content is North Carolina-based sports club NC Fusion, which used Microsoft Copilot in Dynamics 365 Customer Insights to help its marketers create personalized messaging tailored to its audience segments, increasing the reach of the brand. Using AI-enabled content ideas, descriptions, and summaries has provided significant time savings, and personalizing campaigns has been more effective with Copilot.²  

“For families, we are able to tailor the message they receive. This means a family will only receive messages that apply to their situation, and not a multitude of emails that have no application to their family situation. With AI-assisted content production, our customer engagement has increased from 10% to 30%.”  

Chris Barnhart, Head of IT and Data Systems at NC Fusion

Empowering sales teams: How AI-driven personalization can transform customer interactions and boost revenue 

Another area where personalization can impact an organization’s bottom line is sales, where making authentic connections with customers at the right time is paramount. Few organizations know this better than superyacht brokerage Northrop & Johnson, which has used AI to deliver highly personal sales experiences tailored to the wants and needs of its high-value clients. 

“In this market, we have high-wealth customers who are considering very high-value purchases, and we can’t afford any interactions that leave them feeling anything less than special.”

Keith Perfect, Director of Technoloy & Intelligence at Northrop & Johnson 

Microsoft Dynamics 365 Sales, Microsoft Dynamics 365 Customer Insights, and Copilot provide Northrop & Johnson sales teams with comprehensive and timely data for each client, which helps them deliver personalized conversations at precisely the right time to engage. 

“Clients at this level want to know they are taken care of. And when you must make an impact in minutes, which is all you have with these busy clients, you need to be very attuned to them. Otherwise, it could cost you the sale. So, having a solution at your fingertips that connects the entire journey is huge for our sales team.” 

Daniel Ziriakus, President & Chief Operating Officer at Northrop & Johnson

Sales teams using AI-enabled CRM software also realize significant time savings as salespeople assign more tedious tasks to their AI assistants. In fact, according to new Microsoft research, 79% of Microsoft Copilot for Sales users say it reduces the amount of administrative work they have to do, 67% say it helps them spend more time with customers, and 64% say it allows them to better personalize customer engagements.³  

Transforming customer support: How AI-driven assistants enhance productivity, satisfaction, and retention 

Customer service is still another area where AI-enabled CRM platforms can make an immediate impact. According to a November 2023 study from the National Bureau of Economic Research (NBER), customer service agents using a generative AI-based conversational assistant were able to increase productivity—specifically measured by the number of issues resolved per hour—by an average of 14%. The effect was even more pronounced with novice and low-skill workers, who experienced productivity increases of 34%. Researchers also found that AI assistance improves customer sentiment and increases employee retention.⁴ 

One company using an AI-enabled CRM solution in customer service is Microsoft. We operate one of the largest customer support teams in the world and process more than 145 million contacts per year. We use Microsoft Dynamics 365 Customer Service to help utilize the full expertise of the engineers on staff and provide better resolution of customer issues across the board.⁵  

“The challenge for every support engineer is to connect with the human being on the other end of the call who has a problem that needs solving. You want to connect with them, but you also need to be able to pull in a great deal of technical information. Copilot provides us the support to offer the customer understanding while also sorting out their technical problems.” 

Ric Todd, Director of Support Strategy at Microsoft

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Bringing AI to your organization  

For leaders looking to roll out AI solutions in their organizations, we have some encouraging news: people new to AI begin recognizing its value quickly. Recent Microsoft research shows it takes a time savings of just 11 minutes per day for most people to see its usefulness (a key factor in getting new work habits to stick). ⁶  

Encouragingly, most respondents report having saved more than 11 minutes. The most efficient among them are saving up to 30 minutes per day—the equivalent of 10 hours per month—and the average person is saving 14 minutes per day for a time savings of almost five hours per month. 

What’s more, the breakthrough moment by which respondents report seeing improvements in productivity (75%), work enjoyment (57%), work-life balance (34%), and the ability to attend fewer meetings (37%) happens within one business quarter—11 weeks.⁷  

While personal productivity gains from Copilot are real and significant, building an AI-powered organization requires committing to working in a new way. Some best practices to consider include:  

• Encourage daily use. Realizing productivity gains from AI will take intentional everyday practice. Those who start building the habit early will pull ahead. And don’t forget—11 weeks is all it takes for people to recognize the effect.  

• Help people manage their new assistants. Employees taught to treat their generative AI tools as assistants, not search engines, will get the most value. Teach team members to manage their new assistant and to recognize when to delegate a task to AI and when to apply their human intelligence, judgment, and skill. 

• Find good use of reclaimed time. Help your team take advantage of time savings to focus on the higher-order and creative tasks only people can do. Salespeople can devote more time to building relationships with customers and closing deals. Marketers can carve out time to dream up new solutions. Customer service teams can focus on solving problems, and managers across the organization can spend more time coaching and caring for their teams. 

Taking the next step forward 

Take the next step in your AI adoption journey by learning more about Copilot and other AI-powered capabilities in Microsoft Dynamics 365. Discover how to keep your organization on the cutting-edge by realizing that a new paradigm of customer engagement through AI-enabled personalization empowers both customers and employees.  

Join us at a Microsoft Dynamics 365 Virtual Training Day to gain the skills needed to help your organization sell, service, and deliver on the customer expectations of tomorrow. Register for free, in-depth training events, where you’ll uncover new efficiencies of scale, discover smarter connections, and utilize built-in intelligence for deeper insights into your business. Register now! 

Sources

1.  Leap Now, Not Later, into a Responsible Generative AI Strategy for Marketing (July 5th, 2023) 
2. Microsoft Customer Story-NC Fusion expands youth marketing outreach, taught kids leadership and life skills with Dynamics 365 Customer Insights
3. What Can Copilot’s Earliest Users Teach Us About Generative AI at Work? (microsoft.com) 
4. Working Paper 31161; Generative AI at Work; NBER 
5. Microsoft Customer Story-Microsoft empowers support engineers to shine brighter with Dynamics 365 Customer Service 
6. AI Data Drop: The 11-by-11 Tipping Point 
7. AI Data Drop: The 11-by-11 Tipping Point 

The post Elevating experiences with AI, from productivity to personalization  appeared first on Microsoft Dynamics 365 Blog.

At Microsoft, we don’t see ourselves as a vendor. When it comes to our customers, we want to be seen as partners—and as trusted advocates. Today, we want to share a story about how Microsoft can help customers take the long view when it comes to transforming their businesses and adapting to the ever-changing needs of their industries and markets. In 2021, facing an uncertain post-pandemic economy, G&J Pepsi embarked on a transformation journey to maximize customer service, revenue, and cost savings by implementing solutions including Microsoft Dynamics 365 Field Service, Microsoft Dynamics 365 Remote Assist, Microsoft Dynamics 365 Sales, and other Microsoft technologies. Since then, it has continued to adapt and adopt solutions like Microsoft Copilot to position itself for future growth and continued success in a competitive landscape. 

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G&J Pepsi is always striving to innovate and provide better services for its customers. As the largest family-owned and operated independent U.S. Pepsi franchise bottler, it’s a respected leader in its industry. Supplying Pepsi and alliance products such as Starbucks, Gatorade, and Dr. Pepper to thousands of customers in Central and Southern Ohio and Eastern Kentucky, G&J Pepsi covers manufacturing, warehousing, distribution, trucking, digital print, and more. It produces, bottles, markets, sells, and distributes beverages consumed on-premises—restaurants, schools, entertainment complexes—as well as those purchased in retail outlets. 

Breaking down siloes for a better customer view 

In 2021, the company’s sales, field service, and other customer interactions were siloed. This meant that sales had no visibility into when a new customer might have its equipment installed, while field service technicians had no insights into a customer’s hours of operations, key contacts, or equipment needs. Customer information was stored in a mix of Excel spreadsheets, hand-written notes, and batch systems. In addition, employees across the service chain from sales to field service had no common platform for communicating and sharing information.  

G&J Pepsi adopted Dynamics 365 Sales and Dynamics 365 Field Service to create a customer engagement management (CEM) platform, so it could accelerate its end-to-end customer journey by unifying cross-functional support and removing barriers to customer visibility. The CEM was a game-changer, especially because it provided real-time visibility into customers that sales, field service, and leadership never had before.  

For field service operations, G&J Pepsi’s data resides in Microsoft Dataverse and is accessed through Dynamics 365 Field Service. Completing certain actions within Microsoft Dynamics 365 triggers a Microsoft Power Automate flow to kick off another process. For example, a business development representative (BDR) requesting a piece of equipment for a new customer triggers the creation of a new work order, which moves through equipment prep to scheduling a field technician for installation. Using built-in Dynamics 365 capabilities, a scheduler can assign best resources to a work order by looking across service locations instead of only selecting from a smaller subset of available technicians. Field service technicians use the Field Service mobile app’s built-in map and routing features to optimize travel time and status flags to indicate if they are on-site or traveling. Field techs can also access all the pertinent customer information in the mobile app: service tasks, customer details, product needs, and so on. And with minimal development effort using Microsoft Power Apps, G&J Pepsi extended the mobile app so that field technicians can generate service reports at the customer site and instantly email them to other departments as needed. 

Simplifying and enhancing business processes for better employee experiences 

G&J Pepsi has a digital transformation and business process team that selectively built their DevOps skills to simplify their application environment and processes using the Microsoft suite of services. In addition, they included frontline employees like service agents and field technicians through all stages of development, testing, and deployment. For example, the company’s Equipment Move Operation (EMO) process, which it performs about 10,000 times a year, had 17 manual steps—170,000 manual touchpoints annually. With Dynamics 365 and Power Automate, it automated that process, reducing a four-day event with 17 manual tasks down to a process that now takes about a minute. With these new processes, existing field technicians immediately felt more efficient and productive during customer visits, and G&J has found that it’s also attracting new talent because it provides modern tools and information flows that result in a better working environment.  

Accelerating customer response times and improving first-time fix rates 

The CEM platform based on Dynamics 365 Field Service and Dynamics 365 Sales has dramatically transformed G&J Pepsi’s operational workflow, cutting down paperwork processing from weeks to mere seconds and significantly boosting efficiency. The unified systems give salespeople, service agents, and field technicians immediate access to critical information, so they spend less time retrieving data and can focus on delivering exceptional customer service. Dynamics 365 Field Service has especially improved efficiency for onsite workers through smart scheduling and automation, and its interoperation with Pepsi’s other backend services helps it provide service agents with real-time updates and better stock management, enabling more effective customer service and streamlining operations. In addition, the interoperability of Field Service with Microsoft Teams has reduced email and simplified collaboration across the service chain, enabling service agents and field technicians to quickly locate information and subject matter experts, leading to faster resolution times. 

Adopting Field Service also helped G&J Pepsi improve mobile operations for field technicians because now they no longer need to return to the office or another physical location with dial-up to sync data with backend systems. Now, dispatchers can adjust service schedules in real time, so technicians can quickly address urgent issues, such as water leaks at major accounts. The Field Service mobile app has also enhanced efficiency by improving communication between field technicians and dispatchers and enabling them to manage tasks, like work order management and inventory control, on the fly. The Field Service mobile app also uses cellular technology to auto-update inventory as technicians use parts, avoiding manual entries and speeding up restocking processes. These changes have profoundly improved the responsiveness of field service technicians, resulting in better customer service. Overall, G&J Pepsi is experiencing better first-time fix rates, reducing the need for return visits, which in turn saves costs related to time, mileage, and fuel. It also helps G&J Pepsi achieve greater operational efficiencies and improve overall customer satisfaction by ensuring technicians have the necessary parts and information to complete jobs effectively on the very first visit. 

Benefitting from streamlined operations—and $30 million ROI over three years 

By giving salespeople, service agents, and field technicians instant access to sales history, equipment details, schedules, parts, and pricing, G&J Pepsi has streamlined operations and enhanced customer service. Before implementing its CEM platform based on Dynamics 365, the company was experiencing a $9 million yearly loss due to siloed information, outdated manual processes, and inefficient communications and collaboration. But over its three-year journey with Dynamics 365, G&J Pepsi has achieved a $30 million ROI, amounting to a total of $57 million in cost savings over the same period. In addition, simplifying processes and using technology for better data access and automation led to a 10 point increase in market share in the on-premises sector, significantly outperforming the norm of 0.5 point annual growth. And with its data residing in the Dataverse, G&J has been able to gain access to real-time insights that have transformed its operations. Overall, using Dynamics 365 and Power Automate, it has streamlined 180,000 manual steps that used to take seven to 10 days each down to 35 seconds. 

Embracing a future powered by AI through Microsoft Copilot and Microsoft Azure 

Moving forward, G&J Pepsi is excited to explore the possibilities of using Microsoft Copilot to help frontline employees address real-world challenges, like optimizing scheduling and service flows based on data analysis. It plans to employ technologists and AI experts to help drive awareness and adoption of Copilot capabilities to help transform the customer experience. Microsoft tools like Copilot, Microsoft Azure AI, and Power Automate will also play a big role in helping G&J enhance its enterprise resource planning strategy and growth by creating a digital thread through its daily business operations to help succeed daily. 

“We truly see Microsoft as an organization that is tied to the entire success of G&J Pepsi, not just the entire success of the department, but as a true collaborator, where we’re getting our voice heard on some of the challenges and opportunities that we have with the products. Not just with Copilot, but with all the platforms, from Dynamics 365 to Microsoft 365 to Azure.”

Brian Balzer, Executive Vice President of Digital Technology & Business Transformation, G&J Pepsi-Cola Bottlers. 

Read more about G&J Pepsi’s transformation here: 

• Microsoft Customer Story-Dynamics 365 quenches G&J Pepsi-Cola Bottlers’ thirst for innovation, integration, and agility 

• Microsoft Customer Story-G&J Pepsi discovers untapped potential with Dynamics 365, boosts profit by $30 million 

The post G&J Pepsi profit rises by $30 million with Microsoft Dynamics 365 appeared first on Microsoft Dynamics 365 Blog.

Building a successful sales team starts with collaboration and insights. To boost performance across the sales journey, business development professionals must be empowered to engage across internal teams to better connect with customers and easily interact with data and insights. Like any organizational transformation, adapting teams to a new way of selling requires coordination between people, process, and technology—a challenging effort for any organization.

So, how does one of the largest professional services organizations in the world—with almost 400,000 people across 700 offices in 150 countries—transform and connect a sales organization that spans nearly every corner of the globe?

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For Ernst & Young LLP (EY), one of the largest professional services member firms worldwide, its sales transformation journey included Microsoft Dynamics 365 Sales. EY began its extensive rollout of Dynamics 365 Sales with the simple mission to deliver exceptional client service. By equipping more than 100,000 EY member firm professionals across the globe with an intuitive customer relationship management (CRM) system that is integrated across marketing, sales, delivery, and insights, EY can help its clients and itself maintain a competitive edge across markets.

The sales system also sets the stage for enhanced seller productivity with Microsoft 365, including the ability to access and collaborate on customer opportunities within the flow of work from Microsoft Outlook and Microsoft Teams. And Microsoft Copilot capabilities are expected to help sellers work more efficiently and improve customer experiences with email assistance, personalized sales content creation, AI-generated insights, and recommendations for next steps.

Breaking down barriers for a globally-connected team

To help their clients solve their most complex problems, EY needed a digital sales foundation that helped enable sellers to be connected, proactive, and insightful with a deeper understanding of account and opportunity data. A collaborative sales system can empower teams to help deliver consistently exceptional client services and continuously adapt to rapid changes across each client organization, industries, and entire markets.

That’s why EY turned to Microsoft Dynamics 365 Sales and the latest advancements in AI to both unify and transform sales processes with a goal to improve cross-team collaboration and deepen connections with clients.

Led by a need for a more integrated approach to client relationship building focused on client value, EY identified the people who would gain the most from a global sales transformation. For example, EY pursuit leaders, who are dedicated to leading complex client relationships, could benefit from deeper insights into client and industry issues to deliver the right set of solutions when pursuing opportunities. Client-serving teams could also benefit from a system that provided targeted, meaningful information and insights, helping them to create winning proposals in less time.

In 2022, EY and Microsoft got to work on an architecture design and implementation plan for a sales platform that bridged both existing solutions and a modern, future-proof platform for insights, automation, collaboration, productivity, and reporting. These transformative solutions build on a years-long commitment to power growth and innovation of EY on Microsoft technologies such as Microsoft Azure, Microsoft Azure OpenAI Service, Microsoft Fabric, Microsoft Power Platform, Microsoft 365, and Microsoft Dynamics 365.

A new way to power a global organization

EY client-serving teams around the world are standardizing sales processes on a single, unified customer relationship management and productivity system. On this new, flexible platform, with the ability to integrate third-party applications and adapt new technologies, teams can leverage both tools they currently depend on and leverage the latest in Dynamics 365 and AI enhancements.

For example, teams will continue to manage engagements in SAP ECC, but the integration with Dynamics 365 Sales will help ensure a more seamless handoff of crucial information to delivery. This allows EY to take advantage of Microsoft capabilities, such as Microsoft Power BI data visualizations, Outlook, and Teams for enhanced collaboration and AI and automation features to streamline processes.

“We’ve brought the opportunity management process closer to where we spend our time—in Outlook, in Teams, and on the go while on mobile.”

Kris Kuty, Global Product Manager, Ernst & Young LLP

Early signs of success

Only months after deployment, EY reports that the new sales platform is making a real impact on the way they do business. Some of the results include:

• An enhanced CRM solution that has connected marketing, sales, and service processes for better collaboration between teams.
• Greater access to intelligence and insights, enabling client-serving teams, financial forecasters, and business planners to be more efficient and knowledgeable, equipped to make better decisions faster, and, ultimately, make deeper connections with clients.
• Standardized sales processes and unified views across accounts, using a globally consistent and streamlined system that includes a mobile Power App, Outlook, and Teams, with integrations to key EY systems for master data, risk management, and enterprise reporting. EY sales, service, and finance teams can access the information they need when they need it, right in the flow of work.
• Improved pipeline visibility, giving EY client-serving teams a clear view of client pursuits across their broad services, supported by contextual insights into each sales contact and activity.
• Tighter team collaboration, leading to more connected peer conversations and better outcomes for their clients’ most complex challenges.

Moving forward, the EY sales excellence journey will include AI and Copilot. To reinforce Dynamics 365 Sales as a key enabler for client serving individuals they expect to:

• Provide AI-based recommendations for client communications and next best topics utilizing historical interactions as well as industry insights and trends.
• Analyze seller behavior to recommend new ways of working.
• Provide AI-driven recommendations for deal scoring and lead prioritization.

“We are extremely excited about what is coming and what is possible. We’ve already kicked off with Copilot and the possibilities with AI are extremely attractive as we aim to serve our clients even better. We have our integrated platform in place, with Dynamics 365 Sales at the center. Now we can build on this and continue the transformation.”

Jeremy Hallett, Global Markets Enablement Leader, Ernst & Young LLP

Better positioned to design and deliver transformative cloud solutions to organizations worldwide

The EY transformation story showcases how Dynamics 365 Sales can help complex, regulated, multi-national organizations inspire a unified, customer-focused global sales operation—empowered to move business forward with a shared vision and digital toolkit. And, as one of Microsoft’s top systems integrators, EY is well positioned to help deliver that value to organizations everywhere.

“Putting Dynamics 365 and Copilot in the hands of more than 100,000 EY member firm professionals showcases how modern architectures and the latest advancements in AI create competitive advantage. Part of embarking down this journey was to demonstrate for our clients that it can be done for even the most complex global enterprises. The time is now to create new ways of working with AI-powered transformations.”

Jim Little, Global Microsoft Alliance Leader, Ernst & Young LLP

The EY organization can help complex organizations find their own path to differentiate with Dynamics 365 and AI and surface the right data for personalized customer experiences, critical business insights, and operational agility. Applying direct learnings from their global implementation of Dynamics 365 Sales, as well as day-to-day experiences using the technology, will bring a wealth of additional perspective, insights, and guidance to every engagement.

Learn more about Dynamics 365 Sales, as well as the EY Microsoft Alliance. 

The post Ernst & Young reinvents sales globally with Microsoft Dynamics 365 appeared first on Microsoft Dynamics 365 Blog.

In a rapidly changing business landscape, organizations face numerous challenges in meeting their customers’ expectations and staying relevant. With the COVID-19 pandemic driving a sudden shift to remote work and the introduction of new technologies, many struggled to keep up with the pace of change and financial pressures.

In this blog post, we’ll showcase some of our recent success stories with Microsoft Dynamics 365 Sales customers in the financial services and manufacturing industries. From improving client relationships to streamlining operations and reducing overhead costs, each of these organizations uses Dynamics 365 Sales to overcome unique challenges and achieve outstanding business outcomes. So, whether you’re in financial services or manufacturing, join us as we explore real-world examples of how Dynamics 365 Sales can help you succeed in today’s market.

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Revolutionizing the finance industry: How Dynamics 365 Sales is helping financial institutions build stronger client relationships

Customers and investors of banks and insurance companies expect a personalized experience that incorporates their unique needs. Long-term clients expect these institutions to know them, and proactively approach them with services that are relevant to them. However, large financial institutions tend to spread across the globe, and different divisions must offer different services and products based not only on local markets, but also on changing regulations.

To tackle these challenges, Investec, a global financial services company, uses conversation intelligence in Dynamics 365 Sales to transcribe sales calls accurately and analyze the content. This helped build stronger client relationships, identify appropriate next steps, and ultimately save time and reduce overhead costs.

Franklin Templeton is one of the largest asset management companies in the world and prides itself on effective stewardship of its clients’ capital. After recent acquisitions, it aimed to restructure its many inherited customer relationship management (CRM) systems under one do-it-all sales platform to gather customer data efficiently. Through proof-of-concept trials, the Franklin Templeton technology team found Dynamics 365 Sales to be the best CRM solution for its pre-built integrations and user-friendly interfaces, improving its relationships with customers and streamlining its operations.

Empowering the manufacturing industry with Dynamics 365 Sales

In the manufacturing industry, companies are required to coordinate their work with multiple internal departments, partners, and customers. At the same time, buyers are looking for consistent experiences. Traditional dealer networks have been key in this industry, but now, end customers are looking for direct contact with the manufacturer. Let’s have a look at some of the successful Dynamics 365 Sales customers in this industry.

Lexmark, a global provider of printing and imaging technology, needed a sustainable path to digital transformation by overhauling its sales and reporting processes. Lack of integration between different platforms within the company and its complex product and service ecosystem made it difficult to build configurations using its old configure, price, quote (CPQ) system. Using Dynamics 365 and Experlogix CPQ, the company integrated its CRM and CPQ system, resulting in a 43% drop in quote revisions and significant reduction in time-to-quote.

Andreas Stihl AG & Co. KG, a German-based company, develops, manufactures, and distributes power tools for professional and private users in the forestry and agriculture, landscape maintenance, and construction sectors. STIHL’s customers want consistent experiences across all touchpoints—online, print, or on-site at the dealer. However, STIHL didn’t have a unified CRM system. To overcome these challenges, STIHL adopted a central solution that would bring transparency to its business processes, combining dealer and customer data. STIHL rolled out its OneCRM, basing it on Dynamics 365 Sales and Customer Service. This solution provides a 360-degree view of customers and specialist dealers. By implementing this solution, STIHL significantly sped up its customer support response, and improved transparency within and between its sales subsidiaries worldwide.

As a premier supplier of transportation solutions, Siemens Mobility has been for 160 years handling complex solutions that require working with many departments, customers, and partners. In spring of 2020, the company had an urgent need for a CRM solution that could keep pace with its highly collaborative selling process and intricate customer journey. In just five months, Siemens transitioned fully to the new CRM solution. Since then, Siemens Mobility has been using Dynamics 365 to personalize and streamline marketing communication and to accelerate their tender-based sales processes. Dynamics 365 is used all the way from lead acquisition to deal closure including lead generation, lead qualification, and account and opportunity management. With all these processes in the same system, Siemens can easily follow process performance across all touchpoints and continue tuning the ways of working to keep equipping the world with seamless, sustainable, and reliable transport solutions.

Looking ahead with Copilot in Dynamics 365 Sales

You’ve seen how Dynamics 365 Sales has helped five customers from the financial services and manufacturing industries achieve their sales goals. Each faced unique challenges, but they all shared a common vision: to deliver more value to their customers. They’re not done yet—some of them are already exploring Microsoft Copilot for Sales capabilities to gain further insights and guidance.

“At Investec, we are very excited to see how we can leverage Copilot and AI within the Microsoft stack to connect our internal teams and to enhance our understanding further of prospective and current clients to ensure we are providing a best-in-class experience.”

—Dan Speirits, CRM Product Manager at Investec

Join our customers on their continued journey, ensuring their success and their customers’ success with the use of Dynamics 365 Sales and Microsoft Copilot for Sales.

Learn more about:

• Microsoft Copilot for Sales
• Dynamics 365 Sales

The post Adapting to change with Microsoft Dynamics 365 Sales: Customers’ success stories appeared first on Microsoft Dynamics 365 Blog.

This post was co-authored by Caroline Dent, Senior Solutions Consultant, Velrada.

Due to fierce competition and increasing customer expectations, many organizations are looking to transform their field service operations to increase customer satisfaction, drive greater efficiency, and ensure higher service effectiveness. Digital transformation for field service operations is often focused on providing modern tools for service dispatchers who manage customer requests and create and dispatch work orders. But what about the people on the frontlines—the service technicians in the field?

Consider a utility provider with field service technicians who may work in remote areas with low network coverage or sometimes brave challenging weather conditions to support customers experiencing outages. Like any other organization, that provider needs a solution that enables it to streamline field service operations as much as possible, not only for controlling costs but also for providing the best possible experience for its customers. But when bad weather hits, it also needs a solution that ensures its field support can be productive even in extreme conditions and from the most remote locations.

With Microsoft Dynamics 365 Field Service, organizations with service technicians on the frontlines can help maximize productivity with AI-driven assistance and remote expert support in the flow of work. And specifically for service technicians on the frontlines, Dynamics 365 Field Service offers a comprehensive Field Service mobile app for Windows, iOS, and Android devices that provides a set of digital capabilities that extend far beyond the traditional scheduling and dispatching of work orders.

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Implementing Field Service to optimize operations

As a long-term Microsoft global partner, Velrada has emerged as a pioneering force in implementing Dynamics 365 Field Service to empower frontline workers. With a rich history of innovation and a strong commitment to business transformation, Velrada has consistently demonstrated its expertise in implementing Dynamics 365 Field Service to help its customers optimize operations.

“The field service industry is undergoing a profound transformation, and at its forefront is the demand from our customers for innovative solutions that go beyond the scheduling and dispatching of jobs,”

David Conti, Product Director, Velrada

Let’s take a closer look at how organizations are empowering field service workers with more innovative solutions by deploying Dynamics 365 Field Service.

Empowering technicians with real-time information for better service

A primary benefit of Dynamics 365 Field Service is the Field Service mobile app, available on Windows, Android, and iOS devices. Service technicians can see their workdays at a glance in Microsoft Teams, including their latest work orders. They simply click on a work order to launch the Field Service mobile app, so they can view and update work orders, customer assets, accounts, and more, no matter where they are working—even in areas with limited connectivity. This means that even during the worst weather events, workers can get real-time dispatch updates from service agents that keep them informed about the latest outages and ready to tackle challenges regardless of the weather conditions.

Using the Field Service mobile app can also help organizations like the utility provider equip field technicians with digital workstations right on their mobile devices, so they can conduct digital inspections, manage forms, and complete service checklists—everything they were previously required to do on paper, often at the end of a long work day.

Enabling efficient on-site assessments

Using the Field Service mobile app, technicians can conduct on-site assessments with unmatched efficiency. They can capture photos, record notes, provide customers with immediate estimates, and even get their sign-off by capturing their digital signature in the app. This accelerates decision-making and facilitates faster service delivery, a crucial advantage in remote and challenging locations.

Ensuring seamless inventory management

Technicians can also easily access up-to-date inventory information on their devices. This eliminates the need for cumbersome manual inventory checks and reduces delays caused by missing parts because technicians can ensure they’re well-equipped for their service calls before they leave the service center.

Prioritizing safety and compliance

The Field Service mobile app incorporates safety checklists and real-time reporting, helping to ensure compliance with safety regulations. This not only upholds safety standards but also improves the well-being of service technicians who often work under hazardous conditions, such as near high-voltage transformers or natural gas compressors.

Revolutionizing service with Dynamics 365 Remote Assist and mixed reality

For many organizations, enabling service technicians on the frontlines with digital tools that help eliminate inefficient paper-based processes and ensure workers can be productive even in the most remote locations or extreme conditions is just the beginning. Conti says, “Our customers are constantly looking at ways to innovate, and our next step is to help them give technicians access to more than just transactional information by incorporating mixed reality on top of Field Service solutions.” Organizations using Dynamics 365 Field Service can also be integrated with Dynamics 365 Remote Assist on HoloLens, HoloLens 2, Android, or iOS devices to enable technicians to collaborate more efficiently by working together from different locations. This means service technicians can find and connect with technical experts working at other locations to share what they’re seeing, receive remote assistance, and quickly resolve customer issues. This is especially critical during outages that affect a large number of customers, but it can also help substantially reduce the need for on-site visits even for routine maintenance or smaller issues, resulting in improved first-time fix rates and elevated customer satisfaction. Using mixed reality in this way helps service technicians make well-informed, real-time decisions. In addition, Remote Assist call data can be securely stored in Microsoft Dataverse and accessed for future analytics on service performance.

In addition to Remote Assist, Dynamics 365 Field Service can also be integrated with Dynamics 365 Guides to attach mixed reality guides to Field Service tasks. This makes tasks like equipment maintenance more precise as service technicians can use mixed reality to overlay digital instructions onto physical machinery, which helps them perform field inspections and review the areas that require maintenance. ensuring efficient upkeep and field inspections are enhanced through annotated issue documentation, improving accuracy and record-keeping. In addition, technicians can benefit from immersive training experiences, reducing onboarding time and accelerating skill development.

Overall, the integration between Dynamics 365 Field Service, Dynamics 365 Remote Assist, Dynamics 365 Guides, and tools like HoloLens helps to elevate field service operations by enabling them to optimize processes and deliver unparalleled customer experiences in today’s dynamic business environment. They can empower technicians with immersive training experiences, precise equipment maintenance guidance, and real-time remote assistance. Field inspections become more accurate, data-driven decisions become the norm, and customer interactions reach new heights.

Next steps

Learn how Dynamics 365 Field Service can help you optimize your service operations and deliver exceptional service. And read how Copilot in Dynamics 365 Field Service can help you accelerate service delivery, boost technician productivity, and streamline work order management with next-generation AI.

The post Enable faster, more impactful frontline services with Microsoft Dynamics 365 Field Service appeared first on Microsoft Dynamics 365 Blog.

This post was co-authored by Lax Gopisetty, Vice President, Global Practice Head, Microsoft Business Applications & Digital Workplace Services, Infosys Ltd.

In an age defined by single-click purchases, instant deliveries, and personalized experiences, customer expectations continue to rise, and frontline technicians are expected to meet these ever-changing demands. When customers face a problem, they want it fixed fast and right the first time. For many organizations, customer experience is both a challenge and an opportunity to differentiate from the competition.

It is no longer acceptable for technicians to operate on disparate technologies that individually are good enough to execute work orders, manage assets, and dispatch resources with real-time support. Timely resolution is key in field service, and arming frontline technicians with intuitive solutions that combine workflow automation, scheduling algorithms, and mobility can significantly enhance the customer experience. Tools that empower field technicians with timely inputs to focus on their core responsibilities and enable processes to track each work order closure, along with billing, are now becoming existential.

For example, solutions that unlock efficiencies for telecommunications providers with field service automation, empower medical device service technicians with improved downtime, maintain safe and highly automated facility management operations, and manage smart elevator service with Internet of Things (IoT)-driven field service are all recipes for greater customer satisfaction.

Dynamics 365 Field Service

Transform your service operations and deliver exceptional service.

Learn about Field Service

Microsoft Dynamics 365 Field Service integration supports positive customer experiences

Dynamics 365 Field Service integrates with Outlook, Microsoft Teams, and Microsoft Viva Connections so that frontline workers and managers can create, view, and manage work orders within Outlook and Teams. This integration enhances collaboration between dispatchers, frontline technicians, and managers by enabling work order data to sync automatically between Dynamics 365 and Microsoft 365. Additionally, frontline technicians can quickly start their day with access to key workday information at a glance, with work orders visible as Tasks from the Viva Connections homepage in Teams. Dynamics 365 and Microsoft 365 empower technicians with the right information to resolve issues the first time, which adds a great deal to creating a positive customer experience.

For example, a leading energy supplier based out of the UK partnered with Infosys to establish itself as a leader in the energy-as-a-service market by offering best-in-class customer experience. The connected field service-based solution unified the capabilities of Dynamics 365 and Microsoft 365 to unlock a leaner and flexible business model that also enabled future scalability to ensure:

• Better workforce management through flexible scheduling, route optimization, and quota management.
• Field job execution via remote supervision, site awareness/recording, and offline mode.
• Customer intimacy powered by service history management, technician visibility, voice of customer, and closed loop tracking.
• Superior job outcomes powered by higher first-time resolution rates and reduced job aborts.

Connected field service helped redefine the leading energy supplier’s customer engagement model with a seamless work order management process. From streamlining work order creation, scheduling the best suited frontline technician, receiving remote expert assistance, and integrating asset management, Dynamics 365 enabled the customer to transform their field operations. Additional engagement highlights include:

• Seamless migration from more than 20 legacy disparate business apps onto Dynamics 365.
• Implemented core business functionalities with over 75 percent out-of-the-box feature fitment.
• Six phased incremental rollouts to enable more than 1,500 field technicians and more than 600 internal users.
• On track to reduce overall cost of IT operations by over 25 percent.

The leaner, AI-powered, and truly automated business, has unleashed novel revenue streams with infinite potential for the client:

This UK-based leading energy supplier is now well-positioned to drive its future growth. The organization is supported by a skilled and engaged workforce that works seamlessly with connected and leaner processes that together offer a sustainable competitive advantage.

Standardizing and automating processes through connected field service

Field Service continues to break ground into unexplored industries. Capabilities like GPS and routing, which enable timely visits and quicker resolution, are saving the day for thousands of field service professionals. They are now able to summarize completed tasks with inline Microsoft Power Apps component framework (PCF) capability.

Field service solutions must always be driven by an organization’s unique priorities, pain points, and process nuances. Partners like Infosys are co-innovating with clients to address these challenges with Microsoft Power Platform and its extensibility components. They are enabling nontechnical business users to build applications that cater to their unique requirements without the aid of IT experts.

The emergence of AI-embedded innovations like Copilot in Dynamics 365 Field Service will enhance service further. From creating work orders with the right information and assigning them to the right technicians, to equipping technicians with sufficient support to successfully complete jobs, Copilot will help streamline critical frontline tasks. These advanced functionalities will help companies genuinely standardize and automate field service processes.

Organizations competing in a market with high turnover are using mixed reality-based Microsoft Dynamics 365 Guides for remote support and collaboration. This results in accelerated training with context and seamless transfer of information, insights, and skills, which help in lowering overall costs.

Technology is key to building a scalable and efficient field service operation. However, a significant portion of success still rides on the technician who is delivering the service. So, it is imperative for service organizations to unify field operations, frontline technicians, and customers with connected digital platforms, to unlock value—because service is no longer a cost center for organizations.

Learn more about Dynamics 365 Field Service

Learn how Dynamics 365 Field Service can help you transform your service operations and deliver exceptional service. And read how Copilot in Dynamics 365 Field Service can accelerate service delivery, boost technician productivity, and streamline work order management with next-generation AI. Watch the video below to see it in action.

The post Unlocking customer value with Microsoft Dynamics 365 Field Service through connected services appeared first on Microsoft Dynamics 365 Blog.

Sellers are fundamental to any organization’s success—and despite economic headwinds, business leaders are concerned about keeping the talent they have happy and productive at their jobs. Many sellers have long relied on highly manual and disjointed processes that involve a mix of email, spreadsheets, and customer relationship management (CRM) tools. But following manual processes and switching between sales tools and spreadsheets can waste valuable time that sellers need to build relationships with customers and close deals. According to the latest Microsoft WorkLab research, 78 percent of sellers would be happy to have some help from AI to make their everyday tasks—like sending follow-up emails or tracking sales—easier. That is why we’ve been busy building a vision for sales-specific AI to help increase seller productivity and success.

Today, we’re excited to share that Microsoft has been recognized again as a Leader within the 2023 Gartner Magic Quadrant for Sales Force Automation Platforms* for the thirteenth consecutive year. In this year’s report, Microsoft is positioned furthest in Completeness of Vision.

Our strong vision and approach with Microsoft Sales Copilot by fusing collaboration experiences with CRM platform data and generative AI capabilities allows sellers to spend more time focused on engaging with their customers.

Empowering sellers through automation and intelligence

Microsoft Dynamics 365 Sales enables sellers to close more deals and meet customer needs with the help of next-generation AI and real-time insights. Sellers have everything they need in their app of choice to engage with customers, including historical data and access to subject matter experts. Using data, sellers can achieve more consistent sales interactions from creating a lead to closing a sale, predict how much revenue they will generate in a given timeframe, automate repeatable processes and define sales best practices, and promote products and services with targeted marketing campaigns. Additional sales enablement features include adaptive guidance for next best steps based on actionable insights, AI-guided selling features like the sales assistant and conversation intelligence to help build stronger customer relationships, and predictive scoring models to prioritize leads and opportunities for increased conversion and win rates. Sales managers can also get intelligent insights into how their sales team members are performing, so they can provide proactive coaching to improve their teams’ overall performance.

With Microsoft Sales Copilot, which is included with Dynamics 365 Sales Enterprise and Premium licenses, we have established a vision of CRM platform by fusing collaboration experiences with CRM platform data and generative AI capabilities to help sellers reduce mundane tasks and personalize customer relationships even further. Powered by Azure OpenAI Service, Microsoft Sales Copilot features built-in responsible AI and enterprise-grade Azure security. Sellers can access Copilot in the tools where they’re working, whether that’s Outlook, Microsoft Teams, or Dynamics 365 Sales. Microsoft Sales Copilot also connects to Salesforce for instant data syncing. Sellers can use Copilot to automate tasks or view email or meeting summaries, helping them save time on daily tasks and spend more time with customers. AI-powered, real-time insights including customer summaries, recent notes and customer news, and highlights of any issues or concerns help sellers enter customer meetings fully prepared to focus on key items. And to help sellers follow up after those meetings, Copilot can generate AI-assisted content and recommendations, such as customer-specific emails using data from their CRM platforms and Microsoft Graph.

Providing sellers with access to customer data in one place is key to helping ensure their success. Microsoft Dynamics 365 utilizes Microsoft Dataverse to store CRM platform data, which enables customers to securely store and manage data used by business applications. By using a platform solution to simplify and unify sales processes, sellers benefit from products built to talk to each other. Dynamics 365 Sales works seamlessly with technologies including Microsoft 365, Microsoft Power BI, and LinkedIn to enhance and extend capabilities for sellers. This means that sellers can continue to use familiar tools, which helps to simplify user adoption and lower overall total cost of ownership (TCO) and IT costs—a priority for many organizations in today’s economy.

Organizations can leverage the power of the full Microsoft Cloud to help sellers succeed. Dynamics 365 Sales natively integrates with Teams to create open lines of communication for collaborating and aligning on work items across marketing, sales, and service departments. With automatic data syncing between Microsoft 365 apps and Dynamics 365 Sales or other CRM platforms, sellers can also surface customer and opportunity information directly in Teams and Outlook, which minimizes context switching and data loss. In addition, sales operation leads and managers can use Power BI to further analyze trends and build reports. And Microsoft Power Platform enables sellers to automate workflows, create apps, and analyze data to increase agility and innovation.

Helping to ensure our customers’ success

Investec, a global financial services company, set out to help its client-facing teams listen directly to customers and build more valuable relationships. This made conversation intelligence in Dynamics 365 Sales appealing because it automatically transcribes sales calls and analyzes the content, sentiment, and participants’ behavior. Conversation intelligence takes advantage of Microsoft advancements in AI and natural language processing to automatically extract meaningful insights from sales calls. With these insights, Investec can review salespeople’s conversation styles, help coach individuals on best practices, keep track of sales conversations, build stronger client relationships, and ultimately keep track of sales conversations, and build stronger client relationships. With Dynamics 365 Sales, Investec automatically incorporates conversation intelligence data across its customer engagement platform, saving time on manual entry, reducing overhead, and building a comprehensive customer view.

MAPEI, a global leader in adhesive, sealant, and chemical product manufacturing, was using 90 different customized CRM systems across 57 countries when it decided to consolidate into a single, centralized system. Migrating to Dynamics 365 Sales helped MAPEI simplify internal processes for its employees and provide more proactive service to customers. Today, MAPEI salespeople can build strong relationships with customers, make data-driven decisions, and close deals faster. The service also helps salespeople track customer accounts and contacts, track sales from prospect to purchase, and better qualify leads to assure they are spending time on the most impactful opportunities.

Microsoft named a Leader by Gartner

Microsoft is recognized again as a Leader in the 2023 Gartner Magic Quadrant for Sales Force Automation Platforms for the thirteenth consecutive year.

Read the report

Learn more about Dynamics 365 Sales

We’re excited to have been recognized as a Leader in the Gartner Magic Quadrant and are committed to providing innovative sales force automation platform capabilities to help our customers accomplish more.

Read the 2023 Gartner Magic Quadrant for Sales Force Automation Platforms report.

Learn more about:

• Dynamics 365
• Dynamics 365 Sales
• Microsoft Sales Copilot

Contact your Microsoft representative to learn more about the value and return on investments, as well as the latest offers—including a limited-time 26 percent savings on subscription pricing for Dynamics 365 Sales Premium.

__________________________________________________________________________

Source: Gartner, Magic Quadrant for Sales Force Automation Platforms, Adnan Zijadic, Ilona Hansen, Steve Rietberg, Varun Agarwal, Guy Wood, 5 September 2023.

*Gartner is a registered trademark and service mark and Magic Quadrant is a registered trademark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and are used herein with permission. All rights reserved. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

**This graphic was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. The Gartner document is available upon request from Microsoft.

The post Microsoft is named a Leader in 2023 Gartner® Magic Quadrant™ for Sales Force Automation Platforms appeared first on Microsoft Dynamics 365 Blog.

Six months ago, we introduced Microsoft Dynamics 365 Copilot, the world’s first AI Copilot natively built for customer relationship management (CRM) and enterprise resource planning (ERP) applications. Since then, more than 63,000 organizations have experienced Copilot features in Microsoft Dynamics 365 and Microsoft Power Platform first-hand, empowering marketing, sales, and customer service teams in new ways to improve experiences across the customer journey.

Copilot is designed to help people do their very best work—and we’re seeing real value to support this vision. Today, I’m excited to share the most widely used scenarios and performance metrics from employees at Microsoft and leading organizations using Copilot capabilities across the customer journey. These stories and insights showcase what’s possible when employees are assisted by AI in the flow of work—helping them to boost productivity, perform tasks more efficiently, and focus on what matters most.

Transforming customer experience in the age of AI

Sellers, service agents, and marketers share a common goal: developing exceptional customer experiences that ultimately impact the bottom line. In July, we introduced the next wave of Copilot and AI capabilities to deliver connected customer experiences—from within Microsoft Dynamics 365 Sales and Microsoft Dynamics 365 Customer Insights, all the way through to the customer interactions in Outlook and Microsoft Teams powered by Microsoft Sales Copilot. With Dynamics 365 Copilot and Microsoft Sales Copilot, marketers can use everyday language to create relevant and targeted campaigns and brainstorm creative copy; sellers can move from one customer call and email to the next with relevant context on the opportunity at their fingertips; and service agents can become super agents with the help of AI to serve up relevant information to close customer cases more quickly.

Assisted by Dynamics 365 Copilot, Microsoft Support team resolves more cases faster, with less effort

At Microsoft, we’re also leading our own AI-first transformation and, since April, have been using Copilot capabilities in Microsoft Dynamics 365 Customer Service within our Customer Service and Support (CSS) team—one of the largest customer service organizations in the world. Today, we can share how Copilot has impacted the way agents work to resolve support cases, and the impact on their efficiency and productivity.

Microsoft’s Office of the Chief Economist, in partnership with the Dynamics 365 product group, evaluated how Copilot in Dynamics 365 Customer Service has impacted agent productivity since April. The initial results shared here reflect those of 11.5K agents, with 6.5K agents who used Copilot and the control group of 5K agents who did not use Copilot.

The findings demonstrate how Copilot can support agents of all experience levels in their workflows to increase efficiency and quality of customer engagements. Key results included:

• Expedited agent onboarding. High turnover rates are common for service teams across industries, placing a burden on organizations to onboard new agents to be productive quickly. Copilot has been particularly effective in helping newer agents who don’t have years of experience or institutional experience get up to speed and find relevant information more quickly, the study found. Specifically, for low-severity chat cases in one area of our commercial support business, we observed a 12 percent reduction in average handle time—the time actively spent on resolving a customer case.
• More cases resolved faster—without peer assistance. In the most productive scenario, the study found that in one support business, 10 percent of cases that normally require collaboration with peers were resolved independently. This means fewer customers had to experience being put on hold.

Direct feedback from Microsoft Support agents reveals how Copilot improves interactions with customers:

• “Just wanted to share my gratitude to Copilot as a person who always struggles to wrap up wording before sharing with the customer—amazing time and pain saver for me!”
• “[A] customer switched language mid-chat from English to Spanish. Copilot enabled me to continue to solve the problem regardless of the language shift.”
• “I used Copilot to help a customer and got CSAT [customer satisfaction score] 5 out of 5. Their feedback was, ‘Very informative and to the point.’”

While the study captures just the first few months of AI-assisted service within the Microsoft Support organization, the results should encourage other organizations looking to optimize service operations with AI. The findings offer a glimpse of efficiencies and productivity gains that other organizations might experience when using Copilot. Read more details about the Microsoft Support team’s experience with Copilot on Microsoft Source. For the full story and video testimonial about the team’s transformation journey, check out the case study.  

In addition to performance metrics, Microsoft employees provide feedback to the development team, helping to ensure every new capability provides the best possible benefit for users. This step is crucial as we roll out new features across Dynamics 365 Copilot—including a feature available today. Copilot summarization, now generally available, helps agents to quickly review the details of a case without sifting through notes, chat transcripts, and emails. This feature generates automatic conversation summaries, helping service agents to quickly understand highlights of a case—such as key customer problems and steps that agents took to resolve the case.

The Copilot summarization feature joins a host of upcoming Copilot capabilities for service teams, from the call center to field service professionals. View the release plans for Dynamics 365 Customer Service and Microsoft Dynamics 365 Field Service for details. 

Service organizations expect Copilot to help deliver new levels of agent productivity and customer experiences

In addition to the early results from the Microsoft Support team, we’re hearing directly from leading organizations getting an early start with Copilot in Dynamics 365 Customer Service.

Prada Group, a global leader in luxury brands, is using Copilot to improve experiences for its discerning customers. “We’re excited to be one of the early adopters of the new Dynamics 365 Copilot AI tool,” shared Francesco De Giampaulis, Global Client Service & e-Commerce Payment Gateways and Anti-Fraud Manager, Prada Group. “By integrating it with our Knowledge Base and other internal sources, Copilot will assist our Client Service Advisors speeding up the onboarding process, offering a fast and smooth assistance to our customers, saving time searching for answers and focusing on providing a great experience, including suggestions for the right product or look.”

One of the leading investment management and advisory services, Vanguard Group, shared its initial experiences with Copilot. “Vanguard is utilizing Dynamics 365 Customer Service to support its agents in client service and knowledge management scenarios, as well as a custom bot to manage customer inquiries via its website,” explained Grant Pharez, Microsoft Dynamics 365 Specialist at Vanguard. “We are seeing promising results in testing the generative AI capabilities in these applications to help our customer care teams and self-service customer applications deliver exceptional service.”

Sellers reach new levels of productivity with Microsoft Sales Copilot

Concurrent to the Microsoft Support team’s experience, Microsoft deployed Microsoft Sales Copilot (previously Viva Sales) to 10,000 sellers within its sales organization. Early results show that 85 percent of surveyed sellers report completing one or more tasks faster, and 70 percent claim that Microsoft Sales Copilot helps them improve productivity.

Organizations like Securitas, a leading provider of custom security and guarding solutions, are noting the ability for sellers to focus time on what matters most. “Opportunity summary in Microsoft Sales Copilot is a huge and important leap in our direction to save more time for our sales personnel,” said Philip Eklund, Vice President, Client Engagement Services, Securitas. “With this capability in the hands of our sellers, they can spend more time equipping organizations with best-in-class security solutions to help make our world a safer place.”

Sellers using Microsoft Sales Copilot benefit from AI capabilities that help streamline the workday. Features slated for general availability in September and October include AI-generated preparation notes for customer conversations and opportunity and lead summaries. In addition, Microsoft Sales Copilot improves teamwork and knowledge sharing, providing sellers with collaboration spaces in Teams that integrate with CRM data and contact cards that surface CRM records directly in Microsoft 365 apps. View the release notes for Dynamics 365 Sales and Microsoft Sales Copilot for details. Get the e-book, “The AI Advantage: Driving Sales Performance with Next-Generation Tools”, which details how AI supports sales teams throughout the day. 

Marketers surface deeper insights, optimize customer journeys with Copilot

Like sales and service professionals, marketing teams using Copilot in Dynamics 365 Customer Insights report tangible business benefits. TTEC Digital, a global customer experience (CX) technology and services company and Microsoft Gold Partner, shared how Copilot democratizes marketing tasks. According to Karl Phenix, VP at TTEC Digital, “Copilot in Customer Insights makes marketing employees more comfortable in doing complex tasks such as segmentation, which previously required specialists such as data scientists.” Karl added that “Copilot frees up time by generating emails in minutes, so marketing employees can do more to drive sales activities and accelerate the pipeline.”

Copilot features now generally available help marketers to deliver a consistent brand narrative and customer experience. Marketers can craft email content by prompting Copilot to curate content, change the tone and voice, or adjust the length of the copy. Available in preview, marketers can also create customer journeys simply by describing actions at each step, such as: “When a contact registers for an event, send a thank you email.” In fact, 59 percent of Dynamics 365 Customer Insights customers* have used Copilot when creating segments and 36 percent of customers used Copilot to ask questions to uncover customer and business insights. View the release notes for more details.

Start transforming customer experiences with Dynamics 365

Dynamics 365 is a complete suite of CRM and ERP applications that helps you manage your businesses across sales, marketing, service, finance, and supply chain.

Dynamics 365 Copilot is the world’s first AI copilot integrated into CRM and ERP applications in the cloud. Unlike other solutions, generative AI features are included in Dynamics 365 subscriptions for enterprise customers at no additional charge.

Take a guided tour of Dynamics 365 applications and get started today with a free 30-day trial.

View the Dynamics 365 licensing guide to choose options that suit your business, and contact your Microsoft representative to learn more about the value and return on investments, as well as the latest offers—including a limited-time 26 percent savings on subscription pricing for Dynamics 365 Sales Premium.

If you are a Dynamics 365 customer, use Copilot capabilities today. Visit the Dynamics 365 release planner to view features coming soon and available to try now.

Copilot in Dynamics 365 and Power Platform

Copilot features are empowering marketing, sales, and customer service teams in new ways.

Read how

*Dynamics 365 Customer Insights customers that have access to copilot capabilities, US only, based on telemetry data.

The post From Microsoft to global brands, Dynamics 365 Copilot is helping transform customer experiences across service, sales, and marketing appeared first on Microsoft Dynamics 365 Blog.

Global retailers, manufacturers, and distributors continue to face the new normal of doing business today: economic volatility, unpredictable customer spending, and operational complexities. As we gear up for the holiday season, businesses that are agile and responsive will be poised to capture market demand and deliver an exceptional end-to-end customer experience. Adopting modern technology solutions can introduce agility to key processes overnight, and leaders should look across their supply chain functions to identify levers for maximum impact.

Supply chain technology leaders recognize that competitiveness—and in some cases, an organization’s survival—demands digital parity, if not leadership, so they now openly embrace exploratory IT investments.¹

One of those levers is warehouse management, a market that IDC reports grew at a compound annual rate of 14 percent in 2023.² By embracing modern, robotic, and AI-enhanced warehouse management solutions (WMS), organizations can drive meaningful results across the business in a relatively quick time-to-value.

In this post, we’ll explore why warehouse management solutions are needed and how Microsoft and Dynamics 365 enable customers to navigate ongoing disruptions, optimize inventory levels, and deliver on time with ease.

Dynamics 365 Supply Chain Management

Build a resilient supply chain

Take a guided tour

Navigate supply chain uncertainties with technology

While the early days of the COVID-19 pandemic are behind us, retailers and operators are still navigating the new normal, which includes:

• Growing labor constraints.
• Demand volatility.
• Multichannel distribution.
• Storage capacity challenges.
• Permeation of AI into core processes.

In the face of these challenges, there is an opportunity for businesses to embrace uncertainties with technology and maximize levers like distribution capacity, improved employee and warehouse productivity, and consistent operations during volatile times. Legacy enterprise resource planning (ERP) systems are often disjointed and lead to a delay in real-time insights and optimization.

What is a modern WMS?

A modern warehouse management system helps businesses manage and optimize key warehouse operations like inventory tracking and shipping coordination through an open and composable framework. It can integrate with multiple systems and platforms and helps support end-to-end business processes, from ERP to customer relationship management. For businesses that want to stay competitive in an ever-expanding fulfillment economy, a modern WMS meets those challenges with an agile, digitally connected solution that reduces costs through maximizing resources like employees, machinery and storage.²

Modern warehouse management solutions can help improve real-time visibility into inventory levels, provide the ability to automate and streamline operations, and drive greater efficiency across the organization.

Adopting a modern WMS can contribute to these outputs:

• Reduced costs through improved inventory turns and optimized storage space.
• Improved customer satisfaction via on-time and in-full delivery and improved fill rates.
• Business growth and agility to meet unexpected customer demand and product development.
• Automation and enhanced productivity to free up your employees’ time to focus on what’s next.

The benefits of a modern WMS

1. Reduced costs

Golden State Foods (GSF) is an industry leader that produces liquid products like sauces, dressings, and condiments for customers like McDonald’s and Chick-fil-A. With a 25 year-old legacy ERP system, GSF chose Dynamics 365 ERP solution’s Supply Chain Management and Finance to help create a modern, common platform with centralized reporting and more standardized processes to facilitate opening a new plant.

“We chose Dynamics 365 because we need modern technology that will evolve with us.”

–Carol Fawcett: Corporate Vice President and Chief Information Officer, GSF

With Dynamics 365 Supply Chain Management, GSF’s warehouse management processes were completely modernized. Dynamics 365 is being used to receive, put away, and consume inventory for production; report inventory as finished; store it in finished goods warehouses; and select it for shipment for customer orders. It prints standard barcode labels that are used at customers’ distribution centers for fast and accurate traceability—a considerable improvement from previous processes. This end-to-end visibility helps GSF operations managers improve inventory turns and make better decisions about production restraints and forecasting. With improved forecasting, GSF can reduce waste, optimize inventory, and increase its efficiency across its plants.

2. Improved customer satisfaction

Bedrosians Tile & Stone is one of the largest porcelain tile and stone importers and distributors in the United States, with 40 retail locations worldwide. It’s 30 year-old legacy ERP system impacted demand planning and forecasting, which was critical for Bedrosians’ massive 10,000-item inventory. Without accurate demand planning and forecasting, Bedrosians was reactive and vulnerable to market whims.

Like many retailers, Bedrosians saw customer demand skyrocket during the COVID-19 pandemic. Annual spending on home improvements grew, but without accurate demand forecasting, Bedrosians struggled to find that “just right” inventory on hand formula, often finding itself understocked or overstocked. With lead times as long as six months or more, the need to have accurate inventory levels—and visibility into them—couldn’t be more important.

Bedrosians’ legacy ERP impacted its ability to optimize inventory placement and as such, the company was at risk of promising products they couldn’t deliver or losing sales opportunities while inventory was in transit. Bedrosians chose Dynamics 365 ERP solutions to help optimize financial, inventory, purchasing, and planning capabilities to better streamline the movement of their globally sourced inventory. What used to be a manual guessing game has turned into an automated, scientific forecast based on historical data and industry trends. This ensures Bedrosians can capitalize on sales opportunities, despite months-long lead times, and deliver an on-time and in-full customer experience.

“Implementing Dynamics 365 has been a game-changer for our business. It has improved our operation and financial management. Real-time visibility, optimized procurement, and streamlined order processing has resulted in increased sales, improved margins, and a more efficient supply chain and positioned us for sustained growth in a competitive market.”

–Nirbhay Gupta: CIO, Bedrosians Tile & Stone

3. Business growth and agility

Barnas Hus is Norway’s leading children and baby products retailer, with both e-commerce and 28 physical stores. Working with a Microsoft partner, KPMG, Barnas Hus set out to face its supply chain challenges that were hindering its business growth, such as lack of visibility and inconsistent accuracy in its legacy ERP system. Barnas Hus embraced a modern, cloud-powered platform enabled by Dynamics 365. This technology-focused improvement helped the company transform its warehouse management, inventory control, production planning, and more—setting Barnas Hus up to meet growing customer demand.

Once they had made the shift, Barnas Hus opened a new state-of-the-art warehouse that utilizes autonomous robotics to accurately pick, sustainably pack, and trace every product. The modern warehouse management system improved inventory visibility and freed up employees to spend time with customers. The best part? The ease of implementation led to a quick time to demonstrate value and Barnas Hus saw its biggest month ever in revenue.

See how Barnas Hus embraced robotics with KPMG and Dynamics 365.

4. Automation and enhanced productivity

Michael Hill is a leading jeweler based in Australia with operations in New Zealand, Canada, and the United States. When the pandemic hit, its 300 stores were facing temporary closures and the company confronted logistic complications that forced expensive, indirect, and inefficient shipments to its customers worldwide. Michael Hill’s legacy ERP system was inflexible and lacked visibility and accuracy.

The international jeweler moved quickly to avoid harm to its business and its brand. It rapidly deployed Dynamics 365 and almost immediately began providing increased visibility into inventory availability across its supply chain. This gave Michael Hill the ability to treat each of its stores as a warehouse location, which seamlessly allowed customers to order items online with the option to pick up at the site of their choice or ship direct from that location. It also vastly reduced the manual labor previously required from Michael Hill employees to ensure fulfillment.

“We use the ship-from-store capability in Dynamics 365 to fulfill demand from many locations, rather than requiring human intervention whenever stock is transferred. That helps us reduce how many hops it takes to put a piece into the hands of the customers, and that’s our end game—a better experience.”

–Matt Keays: Chief Information Officer, Michael Hill

By implementing Dynamics 365 as its warehouse management system, Michael Hill was able to deliver agile flow solutions that freed up its employees to focus on more strategic initiatives such as loyalty programs and trialing new fulfillment models.

Learn more about Dynamics 365 solutions

To compete and thrive in market conditions today, organizations should look to adopt modern warehouse management solutions to better prepare for uncertainty, increased demand, and disruptive conditions. While legacy ERP systems are complex, Microsoft partners and Dynamics 365 solutions provide quick time-to-value and provide the agility and automation required for growth.

Explore a free guided tour of Dynamics 365 Intelligent Order Management.

Learn more about Dynamics 365 Supply Chain Management.

Footnotes

¹Gartner SC 2023 Hype Cycle for Supply Chain Execution Technologies, 2023.

GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally, and HYPE CYCLE is a registered trademark of Gartner, Inc. and/or its affiliates and are used herein with permission. All rights reserved. 

²Source: IDC TechBrief, Warehouse Execution Systems, Document number:# US51050623, August 2023.

The post 4 benefits of modern warehouse management solutions appeared first on Microsoft Dynamics 365 Blog.

This post was co-authored by Michael Mendoza, Director of Service Transformation, Hitachi Solutions.

The era of AI is here, and it’s transforming how companies service customers in the field.

The field service industry is always evolving. Shifting customer preferences and demands, unpredictable economic forces, and tight labor markets have all required field service leaders to continuously adapt and innovate to succeed.

That said, Michael Mendoza, Director of Service Transformation at Hitachi Solutions, a Microsoft Gold Partner, expects that AI will bring about the most dramatic change yet for the field services industry: “It’s no exaggeration to say that the advent of AI promises to completely redefine what is possible, offer groundbreaking new opportunities to delight customers, and differentiate and reinvent service delivery for every organization on the planet.”

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Helping to drive that redefinition is Copilot in Microsoft Dynamics 365 Field Service, an AI-powered assistant that helps accelerate field service productivity and deliver the proactive, “always on” support that customers expect. Three key areas where Copilot impacts field service organizations include:

• Personalizing service experiences for customers to address issues quickly.
• Helping frontline technicians work more efficiently.
• Optimizing service operations for increased productivity.

Let’s walk through a common service scenario to see Copilot’s benefits in action.

Personalizing service experiences

New data from Microsoft’s 2023 Work Trend Index Annual Report reveals 63 percent of frontline workers struggle with having to do repetitive or menial tasks that take time away from more meaningful work. Let’s say a service manager for a parts manufacturing company receives an email in Outlook from a customer asking for a technician to come fix a broken circuit on an assembly machine. Before Copilot, the service employee had to find and review the account information and then create a work order separately in Dynamics 365 Field Service. This meant manually copying and pasting or re-entering information from the email into the required fields. The service manager also had to search for past work orders to better determine which service technicians had the right skills and knowledge to fix the issue, as well as which tools and parts were needed for the job.

But now, with Copilot’s AI capabilities and seamless Outlook integration, work order management is streamlined and available at the service manager’s fingertips.

I’m looking forward to providing customers with the ability to work with Field Service features directly in Outlook and Teams without having to switch applications while working with the tools they already use to communicate with customers and technicians.

Bill Caldwell, Director, Service Delivery at Hitachi Solutions

Now, Copilot processes the language in the customer’s email content to identify that creating a work order is the best next action, and suggests the service manager create a work order—all from their Outlook view. With a quick tap, the service manager can create the work order that Copilot has automatically generated (based on its historical knowledge of past work orders pertaining to that machine and incident type) by inserting the customer information, incident, parts needed, technician skills required, and service activities needed. It can also prioritize work orders by intelligently assessing even vague language to determine whether something is urgent or not based on customer language in the subject or the body of the email.

Hitachi Solutions has been privately previewing Copilot in Dynamics 365 Field Service and is already seeing benefits for customers. One particular benefit is that, with Copilot’s work order capabilities in Outlook, its service managers can immediately assign resources to solve customer issues, without leaving the flow of work. This means customers experience faster response times and enhanced service delivery. In addition, service managers have an easier time managing customer service requests, resulting in greater efficiency. And, most importantly, Hitachi knows that Microsoft is guided by our AI principles and Responsible AI Standard and decades of research on AI, grounding, and privacy-preserving machine learning. That means it can assure customers that it has measures in place to help protect against data leakage.

Helping frontline technicians work more efficiently

The most recent interaction a customer has with your company is also their final impression. Giving your frontline workers the information and tools, they need to be more productive, effective, and efficient in the field ultimately translates to happier, more loyal customers. New data from Microsoft’s 2023 Work Trend Index Annual Report reveals that 65 percent of frontline workers are optimistic that AI will help them in their job.

With Copilot, the technician no longer wastes valuable time determining what tools they need, making wrong guesses, or finding experts who can provide helpful information. Instead, the technician has the relevant information from the Copilot-generated work order and can focus on completing the service tasks at hand. For example, because Copilot uses next-generation AI to create a properly worded and concise description of the work the client needs performed in the work order summary, the technician has a clear understanding of the problem and what needs to be done to complete the task. This means technicians can resolve issues faster and with higher accuracy, minimizing customer downtime and inconvenience, and creating a better customer experience.

Optimizing service operations

Whether dealing with an inspection, installation, or maintenance issue, a happy field service customer is one who receives high-quality service, feels valued, and has a positive overall experience with the service provider—factors that are all ultimately rooted in operational excellence. Timeliness is crucial in field service, and customers value service organizations who prioritize their requests and strive to resolve their issues quickly and effectively without the need for multiple visits or repeat service calls. Now, right in Outlook, the system leverages the power of the Field Service scheduling engine to provide suggestions, so the work order can be dispatched immediately upon creation and even create a reply to the customer with available times for technicians with the appropriate skill set to solve their issue. That means faster, more efficient service.

With Copilot and the power of next-generation AI, service organizations can deliver the personalized and proactive support that customers demand and expect.

Next-generation field service with AI—are you ready?

Service in the era of AI is an exciting time, and Copilot in Dynamics 365 Field Service is an innovative new capability for empowering field service teams to do their best work and deliver an exceptional customer experience. This is just the beginning of AI for field service, and we can’t wait for what’s to come.

Take a guided tour, or watch a brief video of Copilot in Dynamics 365 Field Service in action.

The post AI at your service with Copilot in Microsoft Dynamics 365 Field Service appeared first on Microsoft Dynamics 365 Blog.