{"id":7770,"date":"2019-06-26T05:40:33","date_gmt":"2019-06-26T12:40:33","guid":{"rendered":"http:\/\/www.microsoft.com\/garage-en-us\/?p=7770"},"modified":"2019-06-26T05:50:27","modified_gmt":"2019-06-26T12:50:27","slug":"a-new-kind-of-focus-group-fuels-innovation-and-iteration","status":"publish","type":"post","link":"http://approjects.co.za/?big=en-us/garage\/blog\/2019\/06\/a-new-kind-of-focus-group-fuels-innovation-and-iteration\/","title":{"rendered":"A new kind of focus group fuels innovation and iteration"},"content":{"rendered":"
How much time do you spend searching for documents? The answer is probably somewhere between more than expected and far too much. Finding files in your immediate work group can sometimes be tricky, but finding shared files by other teams becomes more complicated when you don’t know who the author is, what the title is, or where to find the folder.<\/p>\n
Inspired by this scenario and fueled by enterprise feedback in a a new kind of customer focus group, Smart Tagger, a Microsoft Garage project, was built by Garage interns. The Word add-in provides intelligent document tagging to make finding and discovering documents easier. You can read more about the project<\/a> and features or download the add-in<\/a> to get tagging.<\/p>\n \u201cFinding information and documents across an organization is one of the biggest pain points identified by customers,\u201d shared Patrick Gan. As a Program Manager on the Office Shared team, Patrick is focused on collaboration experiences in Office and understanding multiple ways in which people work together. Patrick and his teammates are champions of customer obsession, leading efforts to inject customer perspective into Office feature development as much as possible. \u201cWe started customer focus groups over four years ago, when we reached out to our local sales teams in Boston and asked if they had customers that\u2019d be willing to talk to a product team.\u201d<\/p>\n Over the years, Office has invited numerous customers to participate in feedback sessions about potential product designs and UI. \u201cWe\u2019re happy to share our roadmap with them \u2013 it\u2019s a very reciprocal relationship where we get valuable insights from customers, and they get to talk to and brainstorm directly with our product development teams to improve the Office apps they use daily.\u201d<\/p>\n From hardware prototyping to hackathons that turn ideas into reality, The Garage fosters a growth mindset culture by driving collaboration, creativity, and experimentation at Microsoft campuses around the world. \u201cHaving customers in The Garage spurs more thinking outside the box,\u201d added Theo Lorrain-Hale, another PM with the Office Shared team. Customers go through different brainstorming and affinity exercises around their workflows \u2013 writing down a set of problems, grouping them on the board, and coming up with solutions together with Office program managers, designers, and software engineers on how to solve them. A new addition to these feedback sessions involves Garage interns, who led focus groups around feature and product designs that Office is thinking about building, including reimagining a better document tagging experience.<\/p>\nPowering innovation through Customer Obsession<\/h3>\n
A solution for finding documents across organizations, built by Garage interns<\/h3>\n