{"id":200038,"date":"2015-01-28T15:21:59","date_gmt":"2015-01-28T15:21:59","guid":{"rendered":"https:\/\/www.microsoft.com\/en-us\/research\/events\/design-expo-2010\/"},"modified":"2025-08-06T12:01:31","modified_gmt":"2025-08-06T19:01:31","slug":"design-expo-2010","status":"publish","type":"msr-event","link":"https:\/\/www.microsoft.com\/en-us\/research\/event\/design-expo-2010\/","title":{"rendered":"Design Expo 2010"},"content":{"rendered":"\n\n<p><strong>Design Expo Links:<\/strong><\/p>\n<p><a href=\"https:\/\/www.microsoft.com\/en-us\/research\/event\/microsoft-design-expo\">About Design Expo<\/a><br \/>\n<a href=\"https:\/\/www.microsoft.com\/en-us\/research\/event\/design-expo-2017\">Design Expo 2017<\/a><br \/>\n<a href=\"https:\/\/www.microsoft.com\/en-us\/research\/event\/design-expo-2016\">Design Expo 2016<\/a><br \/>\n<a href=\"https:\/\/www.microsoft.com\/en-us\/research\/event\/design-expo-2015\">Design Expo 2015<\/a><br \/>\n<a href=\"https:\/\/www.microsoft.com\/en-us\/research\/event\/design-expo-2014\">Design Expo 2014<\/a><br \/>\n<a href=\"https:\/\/www.microsoft.com\/en-us\/research\/event\/design-expo-2013\">Design Expo 2013<\/a><br \/>\n<a href=\"https:\/\/www.microsoft.com\/en-us\/research\/event\/design-expo-2012\">Design Expo 2012<\/a><br \/>\n<a href=\"https:\/\/www.microsoft.com\/en-us\/research\/event\/design-expo-2011\">Design Expo 2011<\/a><span id=\"label-external-link\" class=\"sr-only\" aria-hidden=\"true\">Opens in a new tab<\/span><\/p>\n<p>Each year, Microsoft Research sponsors a semester-long class at leading design schools. Students are asked to form interdisciplinary teams of two to four students to design a user experience prototype that solves a real-world problem. From these groups, a representative team from each school presents its work to Microsoft.<\/p>\n<div class=\"conM \">\n<h2>2010 Design Challenge<\/h2>\n<p><strong>Service meets social: Designing Services with Social Networking Technologies<\/strong><\/p>\n<p>What&#8217;s a service? Think everything from getting a coffee at Starbucks to being treated at your local hopsital, from government services to financial services.<\/p>\n<p>Social is all about people building and connecting through communities and sharing information and influence.<\/p>\n<p>This year&#8217;s challenge: what happens when service meets social?<\/p>\n<h2>Participating schools and projects<\/h2>\n<ol>\n<li><a class=\"msr-external-link glyph-append glyph-append-open-in-new-tab glyph-append-xsmall\" href=\"http:\/\/www.artcenter.edu\/accd\/index.jsp\" target=\"_blank\">Art Center College of Design<span class=\"sr-only\"> (opens in new tab)<\/span><\/a>, Los Angeles, CA, US<b>\u00a0<\/b>\n<ul>\n<li>Project:<strong> Steps:\u00a0an online resource and community for educators.<br \/>\n<\/strong>With lesson plan databases, member profiles, and a series of expandable integrative applications and devices, <i>Steps<\/i> brings networking to K-12 education and allows innovative ideas to be shared beyond the classroom.<\/li>\n<\/ul>\n<\/li>\n<li><a class=\"msr-external-link glyph-append glyph-append-open-in-new-tab glyph-append-xsmall\" href=\"http:\/\/design.cmu.edu\/\" target=\"_blank\">Carnegie Mellon University, School of Design<span class=\"sr-only\"> (opens in new tab)<\/span><\/a>, Pittsburgh, PA, US\n<ul>\n<li>Project: <strong>GURU:\u00a0a service that helps teenagers discover and grow creative interests and learn about the vast array of creative careers with the help of industry professionals.<\/strong> <i><br \/>\nGURU<\/i> has two components\u2014a website and a browser widget. The browser widget recommends careers and professions to teens, based on the content that they are viewing. On the website, teens can explore day-in-the-life stories and other content posted by professionals, ask questions of professionals, and share their interests with friends. <i>GURU<\/i> is based on an advertising model and is free to both teens and professionals.<\/li>\n<\/ul>\n<\/li>\n<li><a class=\"msr-external-link glyph-append glyph-append-open-in-new-tab glyph-append-xsmall\" href=\"http:\/\/www.arts.ac.uk\/csm\/\" target=\"_blank\">Central Saint Martins, University of the Arts<span class=\"sr-only\"> (opens in new tab)<\/span><\/a>, London, UK\n<ul>\n<li>Project: <strong>Data Hungry Skin | Connections in Faraday<\/strong><br \/>\nThe team&#8217;s theme was around biotechnological services, entitled \u201cSocial Pica.\u201d They were thinking about biotechnological alternatives to or extenders of forms of communication, offered as \u201csocial snacks.\u201d<\/li>\n<\/ul>\n<\/li>\n<li><a class=\"msr-external-link glyph-append glyph-append-open-in-new-tab glyph-append-xsmall\" href=\"http:\/\/www.nyu.edu\/\" target=\"_blank\">New York University<span class=\"sr-only\"> (opens in new tab)<\/span><\/a>, New York City, NY, US\n<ul>\n<li>Project: <strong>Farmbridge: An\u00a0online platform that supports local food communities by making it easier for neighbors to form groups and gain access to locally farmed food.<\/strong><br \/>\n<i>Farmbridge<\/i> offers management tools for community organizers as well as social software to allow neighbors to engage.<\/li>\n<\/ul>\n<\/li>\n<li><a class=\"msr-external-link glyph-append glyph-append-open-in-new-tab glyph-append-xsmall\" href=\"http:\/\/uia.mx\/\" target=\"_blank\">Universidad Iberoamerica<span class=\"sr-only\"> (opens in new tab)<\/span><\/a>, Mexico City, Mexico\n<ul>\n<li>Project: <strong>Kueponi: a system that creates and facilitates partnerships between universities and companies that provide teens with a chance to obtain competitive and technical skills in place of school.<br \/>\n<\/strong>Because government-run schools in M\u00e9xico simply cannot scale to the country&#8217;s population growth, many are left without education. Teens who are not able to attend school need a chance to improve their knowledge and skills.<\/li>\n<\/ul>\n<\/li>\n<li><a class=\"msr-external-link glyph-append glyph-append-open-in-new-tab glyph-append-xsmall\" href=\"https:\/\/art.washington.edu\/design\/undergraduate\/interaction-design\/about-interaction-design\/\" target=\"_blank\">University of Washington<span class=\"sr-only\"> (opens in new tab)<\/span><\/a>, Seattle, WA, US\n<ul>\n<li>Project: <strong>Open Door<br \/>\n<\/strong>Open Door creates sustainable local communities through the exchange of goods and services by creating a platform that fulfills service needs, like Craigslist does, while facilitating social relationships, like Facebook does.<\/li>\n<\/ul>\n<\/li>\n<\/ol>\n<h3>Related Links<\/h3>\n<p>Interview with Design Expo 2010 student participants<\/p>\n<\/div>\n<p><span id=\"label-external-link\" class=\"sr-only\" aria-hidden=\"true\">Opens in a new tab<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Design Expo Links: About Design Expo Design Expo 2017 Design Expo 2016 Design Expo 2015 Design Expo 2014 Design Expo 2013 Design Expo 2012 Design Expo 2011Opens in a new tab Each year, Microsoft Research sponsors a semester-long class at leading design schools. Students are asked to form interdisciplinary teams of two to four students [&hellip;]<\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"msr-url-field":"","msr-podcast-episode":"","msrModifiedDate":"","msrModifiedDateEnabled":false,"ep_exclude_from_search":false,"_classifai_error":"","msr_startdate":"2010-07-12","msr_enddate":"2010-07-12","msr_location":"Redmond, Washington","msr_expirationdate":"","msr_event_recording_link":"","msr_event_link":"","msr_event_link_redirect":false,"msr_event_time":"","msr_hide_region":false,"msr_private_event":true,"msr_hide_image_in_river":0,"footnotes":""},"research-area":[],"msr-region":[],"msr-event-type":[],"msr-video-type":[],"msr-locale":[268875],"msr-program-audience":[],"msr-post-option":[],"msr-impact-theme":[],"class_list":["post-200038","msr-event","type-msr-event","status-publish","hentry","msr-locale-en_us"],"msr_about":"<!-- wp:msr\/event-details {\"title\":\"Design Expo 2010\",\"backgroundColor\":\"grey\"} \/-->\n\n<!-- wp:msr\/content-tabs --><!-- wp:msr\/content-tab {\"title\":\"About\"} --><!-- wp:freeform --><p><strong>Design Expo Links:<\/strong><\/p>\n<p><a href=\"https:\/\/www.microsoft.com\/en-us\/research\/event\/microsoft-design-expo\">About Design Expo<\/a><br \/>\n<a href=\"https:\/\/www.microsoft.com\/en-us\/research\/event\/design-expo-2017\">Design Expo 2017<\/a><br \/>\n<a href=\"https:\/\/www.microsoft.com\/en-us\/research\/event\/design-expo-2016\">Design Expo 2016<\/a><br \/>\n<a href=\"https:\/\/www.microsoft.com\/en-us\/research\/event\/design-expo-2015\">Design Expo 2015<\/a><br \/>\n<a href=\"https:\/\/www.microsoft.com\/en-us\/research\/event\/design-expo-2014\">Design Expo 2014<\/a><br \/>\n<a href=\"https:\/\/www.microsoft.com\/en-us\/research\/event\/design-expo-2013\">Design Expo 2013<\/a><br \/>\n<a href=\"https:\/\/www.microsoft.com\/en-us\/research\/event\/design-expo-2012\">Design Expo 2012<\/a><br \/>\n<a href=\"https:\/\/www.microsoft.com\/en-us\/research\/event\/design-expo-2011\">Design Expo 2011<\/a><span id=\"label-external-link\" class=\"sr-only\" aria-hidden=\"true\">Opens in a new tab<\/span><\/p>\n<p>Each year, Microsoft Research sponsors a semester-long class at leading design schools. Students are asked to form interdisciplinary teams of two to four students to design a user experience prototype that solves a real-world problem. From these groups, a representative team from each school presents its work to Microsoft.<\/p>\n<div class=\"conM \">\n<h2>2010 Design Challenge<\/h2>\n<p><strong>Service meets social: Designing Services with Social Networking Technologies<\/strong><\/p>\n<p>What&#8217;s a service? Think everything from getting a coffee at Starbucks to being treated at your local hopsital, from government services to financial services.<\/p>\n<p>Social is all about people building and connecting through communities and sharing information and influence.<\/p>\n<p>This year&#8217;s challenge: what happens when service meets social?<\/p>\n<h2>Participating schools and projects<\/h2>\n<ol>\n<li><a class=\"msr-external-link glyph-append glyph-append-open-in-new-tab glyph-append-xsmall\" href=\"http:\/\/www.artcenter.edu\/accd\/index.jsp\" target=\"_blank\">Art Center College of Design<span class=\"sr-only\"> (opens in new tab)<\/span><\/a>, Los Angeles, CA, US<b>\u00a0<\/b>\n<ul>\n<li>Project:<strong> Steps:\u00a0an online resource and community for educators.<br \/>\n<\/strong>With lesson plan databases, member profiles, and a series of expandable integrative applications and devices, <i>Steps<\/i> brings networking to K-12 education and allows innovative ideas to be shared beyond the classroom.<\/li>\n<\/ul>\n<\/li>\n<li><a class=\"msr-external-link glyph-append glyph-append-open-in-new-tab glyph-append-xsmall\" href=\"http:\/\/design.cmu.edu\/\" target=\"_blank\">Carnegie Mellon University, School of Design<span class=\"sr-only\"> (opens in new tab)<\/span><\/a>, Pittsburgh, PA, US\n<ul>\n<li>Project: <strong>GURU:\u00a0a service that helps teenagers discover and grow creative interests and learn about the vast array of creative careers with the help of industry professionals.<\/strong> <i><br \/>\nGURU<\/i> has two components\u2014a website and a browser widget. The browser widget recommends careers and professions to teens, based on the content that they are viewing. On the website, teens can explore day-in-the-life stories and other content posted by professionals, ask questions of professionals, and share their interests with friends. <i>GURU<\/i> is based on an advertising model and is free to both teens and professionals.<\/li>\n<\/ul>\n<\/li>\n<li><a class=\"msr-external-link glyph-append glyph-append-open-in-new-tab glyph-append-xsmall\" href=\"http:\/\/www.arts.ac.uk\/csm\/\" target=\"_blank\">Central Saint Martins, University of the Arts<span class=\"sr-only\"> (opens in new tab)<\/span><\/a>, London, UK\n<ul>\n<li>Project: <strong>Data Hungry Skin | Connections in Faraday<\/strong><br \/>\nThe team&#8217;s theme was around biotechnological services, entitled \u201cSocial Pica.\u201d They were thinking about biotechnological alternatives to or extenders of forms of communication, offered as \u201csocial snacks.\u201d<\/li>\n<\/ul>\n<\/li>\n<li><a class=\"msr-external-link glyph-append glyph-append-open-in-new-tab glyph-append-xsmall\" href=\"http:\/\/www.nyu.edu\/\" target=\"_blank\">New York University<span class=\"sr-only\"> (opens in new tab)<\/span><\/a>, New York City, NY, US\n<ul>\n<li>Project: <strong>Farmbridge: An\u00a0online platform that supports local food communities by making it easier for neighbors to form groups and gain access to locally farmed food.<\/strong><br \/>\n<i>Farmbridge<\/i> offers management tools for community organizers as well as social software to allow neighbors to engage.<\/li>\n<\/ul>\n<\/li>\n<li><a class=\"msr-external-link glyph-append glyph-append-open-in-new-tab glyph-append-xsmall\" href=\"http:\/\/uia.mx\/\" target=\"_blank\">Universidad Iberoamerica<span class=\"sr-only\"> (opens in new tab)<\/span><\/a>, Mexico City, Mexico\n<ul>\n<li>Project: <strong>Kueponi: a system that creates and facilitates partnerships between universities and companies that provide teens with a chance to obtain competitive and technical skills in place of school.<br \/>\n<\/strong>Because government-run schools in M\u00e9xico simply cannot scale to the country&#8217;s population growth, many are left without education. Teens who are not able to attend school need a chance to improve their knowledge and skills.<\/li>\n<\/ul>\n<\/li>\n<li><a class=\"msr-external-link glyph-append glyph-append-open-in-new-tab glyph-append-xsmall\" href=\"https:\/\/art.washington.edu\/design\/undergraduate\/interaction-design\/about-interaction-design\/\" target=\"_blank\">University of Washington<span class=\"sr-only\"> (opens in new tab)<\/span><\/a>, Seattle, WA, US\n<ul>\n<li>Project: <strong>Open Door<br \/>\n<\/strong>Open Door creates sustainable local communities through the exchange of goods and services by creating a platform that fulfills service needs, like Craigslist does, while facilitating social relationships, like Facebook does.<\/li>\n<\/ul>\n<\/li>\n<\/ol>\n<h3>Related Links<\/h3>\n<p>Interview with Design Expo 2010 student participants<\/p>\n<\/div>\n<p><span id=\"label-external-link\" class=\"sr-only\" aria-hidden=\"true\">Opens in a new tab<\/span><\/p>\n<!-- \/wp:freeform --><!-- \/wp:msr\/content-tab --><!-- \/wp:msr\/content-tabs -->","tab-content":[{"id":0,"name":"About","content":"Each year, Microsoft Research sponsors a semester-long class at leading design schools. Students are asked to form interdisciplinary teams of two to four students to design a user experience prototype that solves a real-world problem. From these groups, a representative team from each school presents its work to Microsoft.\r\n<div class=\"conM \">\r\n<h2>2010 Design Challenge<\/h2>\r\n<strong>Service meets social: Designing Services with Social Networking Technologies<\/strong>\r\n\r\nWhat's a service? Think everything from getting a coffee at Starbucks to being treated at your local hopsital, from government services to financial services.\r\n\r\nSocial is all about people building and connecting through communities and sharing information and influence.\r\n\r\nThis year's challenge: what happens when service meets social?\r\n<h2>Participating schools and projects<\/h2>\r\n<ol>\r\n \t<li><a href=\"http:\/\/www.artcenter.edu\/accd\/index.jsp\" target=\"_new\">Art Center College of Design<\/a>, Los Angeles, CA, US<b>\u00a0<\/b>\r\n<ul>\r\n \t<li>Project:<strong> Steps:\u00a0an online resource and community for educators.\r\n<\/strong>With lesson plan databases, member profiles, and a series of expandable integrative applications and devices, <i>Steps<\/i> brings networking to K-12 education and allows innovative ideas to be shared beyond the classroom.<\/li>\r\n<\/ul>\r\n<\/li>\r\n \t<li><a href=\"http:\/\/design.cmu.edu\/\" target=\"_new\">Carnegie Mellon University, School of Design<\/a>, Pittsburgh, PA, US\r\n<ul>\r\n \t<li>Project: <strong>GURU:\u00a0a service that helps teenagers discover and grow creative interests and learn about the vast array of creative careers with the help of industry professionals.<\/strong> <i>\r\nGURU<\/i> has two components\u2014a website and a browser widget. The browser widget recommends careers and professions to teens, based on the content that they are viewing. On the website, teens can explore day-in-the-life stories and other content posted by professionals, ask questions of professionals, and share their interests with friends. <i>GURU<\/i> is based on an advertising model and is free to both teens and professionals.<\/li>\r\n<\/ul>\r\n<\/li>\r\n \t<li><a href=\"http:\/\/www.arts.ac.uk\/csm\/\" target=\"_new\">Central Saint Martins, University of the Arts<\/a>, London, UK\r\n<ul>\r\n \t<li>Project: <strong>Data Hungry Skin | Connections in Faraday<\/strong>\r\nThe team's theme was around biotechnological services, entitled \u201cSocial Pica.\u201d They were thinking about biotechnological alternatives to or extenders of forms of communication, offered as \u201csocial snacks.\u201d<\/li>\r\n<\/ul>\r\n<\/li>\r\n \t<li><a href=\"http:\/\/www.nyu.edu\/\" target=\"_new\">New York University<\/a>, New York City, NY, US\r\n<ul>\r\n \t<li>Project: <strong>Farmbridge: An\u00a0online platform that supports local food communities by making it easier for neighbors to form groups and gain access to locally farmed food.<\/strong>\r\n<i>Farmbridge<\/i> offers management tools for community organizers as well as social software to allow neighbors to engage.<\/li>\r\n<\/ul>\r\n<\/li>\r\n \t<li><a href=\"http:\/\/uia.mx\/\" target=\"_new\">Universidad Iberoamerica<\/a>, Mexico City, Mexico\r\n<ul>\r\n \t<li>Project: <strong>Kueponi: a system that creates and facilitates partnerships between universities and companies that provide teens with a chance to obtain competitive and technical skills in place of school.\r\n<\/strong>Because government-run schools in M\u00e9xico simply cannot scale to the country's population growth, many are left without education. Teens who are not able to attend school need a chance to improve their knowledge and skills.<\/li>\r\n<\/ul>\r\n<\/li>\r\n \t<li><a href=\"https:\/\/art.washington.edu\/design\/undergraduate\/interaction-design\/about-interaction-design\/\" target=\"_new\">University of Washington<\/a>, Seattle, WA, US\r\n<ul>\r\n \t<li>Project: <strong>Open Door\r\n<\/strong>Open Door creates sustainable local communities through the exchange of goods and services by creating a platform that fulfills service needs, like Craigslist does, while facilitating social relationships, like Facebook does.<\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ol>\r\n<h3>Related Links<\/h3>\r\nInterview with Design Expo 2010 student participants\r\n\r\n<\/div>"}],"msr_startdate":"2010-07-12","msr_enddate":"2010-07-12","msr_event_time":"","msr_location":"Redmond, Washington","msr_event_link":"","msr_event_recording_link":"","msr_startdate_formatted":"July 12, 2010","msr_register_text":"Watch now","msr_cta_link":"","msr_cta_text":"","msr_cta_bi_name":"","featured_image_thumbnail":null,"event_excerpt":"Each year, Microsoft Research sponsors a semester-long class at leading design schools. Students are asked to form interdisciplinary teams of two to four students to design a user experience prototype that solves a real-world problem. From these groups, a representative team from each school presents its work to Microsoft. 2010 Design Challenge Service meets social: Designing Services with Social Networking Technologies What's a service? Think everything from getting a coffee at Starbucks to being treated&hellip;","msr_research_lab":[],"related-researchers":[],"msr_impact_theme":[],"related-academic-programs":[],"related-groups":[],"related-projects":[],"related-opportunities":[],"related-publications":[],"related-videos":[],"related-posts":[299552],"_links":{"self":[{"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/msr-event\/200038","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/msr-event"}],"about":[{"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/types\/msr-event"}],"version-history":[{"count":2,"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/msr-event\/200038\/revisions"}],"predecessor-version":[{"id":1147370,"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/msr-event\/200038\/revisions\/1147370"}],"wp:attachment":[{"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/media?parent=200038"}],"wp:term":[{"taxonomy":"msr-research-area","embeddable":true,"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/research-area?post=200038"},{"taxonomy":"msr-region","embeddable":true,"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/msr-region?post=200038"},{"taxonomy":"msr-event-type","embeddable":true,"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/msr-event-type?post=200038"},{"taxonomy":"msr-video-type","embeddable":true,"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/msr-video-type?post=200038"},{"taxonomy":"msr-locale","embeddable":true,"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/msr-locale?post=200038"},{"taxonomy":"msr-program-audience","embeddable":true,"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/msr-program-audience?post=200038"},{"taxonomy":"msr-post-option","embeddable":true,"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/msr-post-option?post=200038"},{"taxonomy":"msr-impact-theme","embeddable":true,"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/msr-impact-theme?post=200038"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}