{"id":355637,"date":"2017-01-24T15:37:06","date_gmt":"2017-01-24T23:37:06","guid":{"rendered":"https:\/\/www.microsoft.com\/en-us\/research\/?post_type=msr-event&p=355637"},"modified":"2017-11-16T10:32:37","modified_gmt":"2017-11-16T18:32:37","slug":"design-expo-2017","status":"publish","type":"msr-event","link":"https:\/\/www.microsoft.com\/en-us\/research\/event\/design-expo-2017\/","title":{"rendered":"Design Expo 2017"},"content":{"rendered":"

About:<\/strong> Be inspired by top design schools from around the world as they respond to the Design Expo 2017 Challenge. About Design Expo<\/a><\/p>\n

Past Events:<\/strong>
\nDesign Expo 2016<\/a>
\nDesign Expo 2015<\/a>
\nDesign Expo 2014<\/a>
\nDesign Expo 2013<\/a>
\nDesign Expo 2012<\/a>
\nDesign Expo 2011<\/a>
\nDesign Expo 2010<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

About: Be inspired by top design schools from around the world as they respond to the Design Expo 2017 Challenge. About Design Expo Past Events: Design Expo 2016 Design Expo 2015 Design Expo 2014 Design Expo 2013 Design Expo 2012 Design Expo 2011 Design Expo 2010<\/p>\n","protected":false},"featured_media":355913,"template":"","meta":{"msr-url-field":"","msr-podcast-episode":"","msrModifiedDate":"","msrModifiedDateEnabled":false,"ep_exclude_from_search":false,"msr_startdate":"2017-07-19","msr_enddate":"2017-07-19","msr_location":"Building 33, Kodiak Room, Redmond, WA","msr_expirationdate":"","msr_event_recording_link":"","msr_event_link":"","msr_event_link_redirect":false,"msr_event_time":"1:00pm\u20133:00pm","msr_hide_region":false,"msr_private_event":false,"footnotes":""},"research-area":[13551],"msr-region":[197900],"msr-event-type":[197941],"msr-video-type":[],"msr-locale":[268875],"msr-program-audience":[],"msr-post-option":[],"msr-impact-theme":[],"class_list":["post-355637","msr-event","type-msr-event","status-publish","has-post-thumbnail","hentry","msr-research-area-graphics-and-multimedia","msr-region-north-america","msr-event-type-conferences","msr-locale-en_us"],"msr_about":"About:<\/strong> Be inspired by top design schools from around the world as they respond to the Design Expo 2017 Challenge. About Design Expo<\/a>\r\n\r\nPast Events:<\/strong>\r\nDesign Expo 2016<\/a>\r\nDesign Expo 2015<\/a>\r\nDesign Expo 2014<\/a>\r\nDesign Expo 2013<\/a>\r\nDesign Expo 2012<\/a>\r\nDesign Expo 2011<\/a>\r\nDesign Expo 2010<\/a>","tab-content":[{"id":0,"name":"Challenge","content":" \r\n

2017 Design Challenge:<\/h2>\r\n

Intentional Design for Positive Cultural Impact in Mixed Reality<\/b><\/h2>\r\n \r\n\r\nWatch the Full video of Design Expo 2017<\/a>.\r\n\r\nJust as we are beginning to understand what it would take to \u201ccolonize\u201d Mars \u2014 we are also starting to explore, develop and cultivate new \u201cterritories\u201d in Mixed and Virtual Realities. What does it mean for our global cultures to exist in this \u201cpart physical\/part digital\u201d dimension? What is our responsibility in ensuring it is inclusive and works equally well for people with learning and physical disabilities? What unknown business models will we uncover that create new economies and continued innovation? How could this be equally available to all economic classes?\r\n\r\nIn Neil Postman\u2019s book \u201cTechnopoly\u201d he discusses how technologies create the ways in which people perceive reality \u2014 and that the culture shift can happen so quickly that sometimes we don\u2019t even realize it. He provides this example: In the 12th and 13th centuries, Benedictine Monks used church bells to communicate the specific times during the day to pray. By the middle of the 14th century, this desire for precision led to the invention of the mechanical clock, then to the concept of efficiency and productivity, and ultimately \u2014 Capitalism!\r\n\r\nWhere might Mixed Reality, which opens a new dimension across space and time, lead us? Might we approach this with intention, mandating ourselves with the goal to create experiences that positively impact people\u2019s perceptions of reality \u2014 \u201cphysical\u201d or not?\r\n\r\nWe believe that Mixed Reality is a range of experiences where physical and virtual realities merge and create new environments where people and objects co-exist and interact across space and time. We are embarking on building infinite and alive worlds in Mixed Reality; join us to drive intentional awareness of the cultural impact that our efforts will create.\r\n\r\n
\r\n\r\n \r\n

The Goal<\/strong><\/h2>\r\nDesign a product, service or solution that demonstrates the value and differentiation of Mixed Reality. Your creation should demonstrate the best qualities of a Mixed Reality experience that\u00a0takes into consideration the environment, objects and people that will be participating in your solution. It should meet a clear need and be extensible to wider applications. It may be near-term practical or blue sky, but the idea must be innovative, technically feasible and have a realistic chance of adoption if instantiated. Of course, to deliver an optimal experience, much is implied \u2014 from data, identity permissions and privacy to avatars and bots (first and third party); your design should minimally show awareness or explore solutions to them.\r\n\r\n "},{"id":1,"name":"Participating Schools and Liaisons","content":"ArtCenter College of Design, Graduate Media Design Practices<\/strong><\/a>; Los Angeles, USA<\/strong>\r\nProject:\u00a0Pivot Points\r\nProfessors: Philip van Allen,\u00a0Ben Hooker,\u00a0Jenny Rodenhouse\r\nStudents: Nan Hung Tsai, Nicci Yin\r\nMicrosoft Liaisons: Colleen Estrada,\u00a0Jeremy Cristiano, Kim Pimmel\r\n\r\nCarnegie Mellon University, School of Design<\/strong><\/a>;\u00a0Pittsburgh, USA<\/strong>\r\nProject: Dash\r\nProfessors: Bruce Hanington, Peter Scupelli\r\nStudents: Leah (Ling) Jiang, Manya Krishnaswamy, Hannah Rosenfeld, Manjari Sahu\r\nMicrosoft Liaisons: Kevin Korpi, Irina Smolyanskaya\r\n\r\nMIT, Cambridge<\/strong><\/a>;\u00a0Massachusetts, USA<\/strong>\r\nProject: Holobits\r\nProfessors: Pattie Maes\r\nStudents: Pedro Col\u00f3n, Anna Fust\u00e9, Mina Khan, Christian V\u00e1zquez\r\nMicrosoft Liaison: Becky Haruyama,\u00a0Moni Wolf\r\n\r\nNew York University, ITP<\/strong><\/a>; New York, USA<\/strong>\r\nProject:\u00a0Our Future with Books\r\nProfessors: Michael Dory\r\nStudents: Juan Jose Egusquiza, Daniella Garcia, Alejandro Matamala, Maxwell Kenzo Nakamura, Cristobal Valenzuela\r\nMicrosoft Liaison: Oscar Murillo\r\n\r\nRoyal College of Art<\/strong><\/a>; London, UK<\/strong>\r\nProject: Animal Diplomacy Bureau: Birds on the Street & Birds on the Grass\r\nProfessors: Robert Phillips, Kevin Walker\r\nStudents: Kaylene Kau\r\nMicrosoft Liaisons: Mike Golembewski, Helene Steiner\r\n\r\nUniversity of Southern California, School of Cinematic Arts<\/strong><\/a>; Los Angeles, USA<\/strong>\r\nProject:\u00a0Holographic Studio\r\nProfessors: Scott Fischer,\u00a0Todd Richmond\r\nStudents: Patrick Bender, Satrio Dewantono, Catherine Griffiths, Keshav Prasad\r\nMicrosoft Liaisons: Don Coyner, Greg Melander\r\n\r\nUniversity of Washington, Interaction Design Program<\/strong><\/a>; Seattle, USA<\/strong>\r\nProject: Mixed Reality CSI\r\nProfessor: Axel Roesler\r\nStudents: Nick Allred, Dillon Baker, Kylen Dent, Jun Lee Lee, Abe Poultridge, Dwight Stoddard\r\nMicrosoft Liaisons: Nathan Auer, March Rogers, Gino Scarpino"},{"id":2,"name":"Photos","content":"Demos and Presentations<\/strong>\r\n\r\n[gallery ids=\"421398,421401,421404,421407,421410,421413,421416,421419,421422,421425,421428,421431,421434\"]\r\n\r\nAwards and Wrap-up Party<\/strong>\r\n\r\n[gallery ids=\"421326,421260,421293,421290,421263,421257,421296,421287,421284,421281,421266,421272,421275,421299,421302,421278,421314,421239,421311,421308,421245,421248,421251,421254,421377,421317,421437,421329,421335,421383, 421386,421440,421443\"]"}],"msr_startdate":"2017-07-19","msr_enddate":"2017-07-19","msr_event_time":"1:00pm\u20133:00pm","msr_location":"Building 33, Kodiak Room, Redmond, WA","msr_event_link":"","msr_event_recording_link":"","msr_startdate_formatted":"July 19, 2017","msr_register_text":"Watch now","msr_cta_link":"","msr_cta_text":"","msr_cta_bi_name":"","featured_image_thumbnail":"\"a","event_excerpt":"  2017 Design Challenge: Intentional Design for Positive Cultural Impact in Mixed Reality   Watch the Full video of Design Expo 2017. Just as we are beginning to understand what it would take to \u201ccolonize\u201d Mars \u2014 we are also starting to explore, develop and cultivate new \u201cterritories\u201d in Mixed and Virtual Realities. What does it mean for our global cultures to exist in this \u201cpart physical\/part digital\u201d dimension? What is our responsibility in ensuring…","msr_research_lab":[],"related-researchers":[{"type":"guest","display_name":"Design Expo 2017","user_id":0,"people_section":"Section name 1","alias":""},{"type":"user_nicename","display_name":"Lili Cheng","user_id":32682,"people_section":"Section name 1","alias":"lilich"}],"msr_impact_theme":[],"related-academic-programs":[],"related-groups":[],"related-projects":[],"related-opportunities":[],"related-publications":[],"related-videos":[],"related-posts":[],"_links":{"self":[{"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/msr-event\/355637"}],"collection":[{"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/msr-event"}],"about":[{"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/types\/msr-event"}],"version-history":[{"count":1,"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/msr-event\/355637\/revisions"}],"predecessor-version":[{"id":399128,"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/msr-event\/355637\/revisions\/399128"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/media\/355913"}],"wp:attachment":[{"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/media?parent=355637"}],"wp:term":[{"taxonomy":"msr-research-area","embeddable":true,"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/research-area?post=355637"},{"taxonomy":"msr-region","embeddable":true,"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/msr-region?post=355637"},{"taxonomy":"msr-event-type","embeddable":true,"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/msr-event-type?post=355637"},{"taxonomy":"msr-video-type","embeddable":true,"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/msr-video-type?post=355637"},{"taxonomy":"msr-locale","embeddable":true,"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/msr-locale?post=355637"},{"taxonomy":"msr-program-audience","embeddable":true,"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/msr-program-audience?post=355637"},{"taxonomy":"msr-post-option","embeddable":true,"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/msr-post-option?post=355637"},{"taxonomy":"msr-impact-theme","embeddable":true,"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/msr-impact-theme?post=355637"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}