{"id":158467,"date":"2009-11-01T00:00:00","date_gmt":"2009-11-01T00:00:00","guid":{"rendered":"https:\/\/www.microsoft.com\/en-us\/research\/msr-research-item\/implications-of-user-choice-the-cultural-logic-of-myspace-or-facebook\/"},"modified":"2018-10-16T19:58:53","modified_gmt":"2018-10-17T02:58:53","slug":"implications-of-user-choice-the-cultural-logic-of-myspace-or-facebook","status":"publish","type":"msr-research-item","link":"https:\/\/www.microsoft.com\/en-us\/research\/publication\/implications-of-user-choice-the-cultural-logic-of-myspace-or-facebook\/","title":{"rendered":"Implications of User Choice: The Cultural Logic of “MySpace or Facebook?”"},"content":{"rendered":"

Many of us have had our lives transformed by technology. And many of us are also enamored of the transformative potential of technology, which has led us to develop technology and become advocates of technological practices. As we become more and more enveloped in and by technology, it\u2019s easy to feel excited about what\u2019s going on. Yet we must also be cautious.<\/p>\n","protected":false},"excerpt":{"rendered":"

Many of us have had our lives transformed by technology. And many of us are also enamored of the transformative potential of technology, which has led us to develop technology and become advocates of technological practices. As we become more and more enveloped in and by technology, it\u2019s easy to feel excited about what\u2019s going […]<\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"msr-url-field":"","msr-podcast-episode":"","msrModifiedDate":"","msrModifiedDateEnabled":false,"ep_exclude_from_search":false,"_classifai_error":"","footnotes":""},"msr-content-type":[3],"msr-research-highlight":[],"research-area":[13559],"msr-publication-type":[193718],"msr-product-type":[],"msr-focus-area":[],"msr-platform":[],"msr-download-source":[],"msr-locale":[268875],"msr-post-option":[],"msr-field-of-study":[],"msr-conference":[],"msr-journal":[],"msr-impact-theme":[],"msr-pillar":[],"class_list":["post-158467","msr-research-item","type-msr-research-item","status-publish","hentry","msr-research-area-social-sciences","msr-locale-en_us"],"msr_publishername":"Association for Computing Machinery, Inc.","msr_edition":"Interactions Magazine","msr_affiliation":"","msr_published_date":"2009-11-01","msr_host":"","msr_duration":"","msr_version":"","msr_speaker":"","msr_other_contributors":"","msr_booktitle":"","msr_pages_string":"","msr_chapter":"","msr_isbn":"","msr_journal":"","msr_volume":"","msr_number":"MSR-TR-2009-151","msr_editors":"","msr_series":"","msr_issue":"","msr_organization":"","msr_how_published":"","msr_notes":"Interactions Magazine","msr_highlight_text":"","msr_release_tracker_id":"","msr_original_fields_of_study":"","msr_download_urls":"","msr_external_url":"","msr_secondary_video_url":"","msr_longbiography":"","msr_microsoftintellectualproperty":1,"msr_main_download":"222268","msr_publicationurl":"http:\/\/interactions.acm.org\/content\/?p=1302","msr_doi":"","msr_publication_uploader":[{"type":"file","title":"InteractionsMag2009.pdf","viewUrl":"https:\/\/www.microsoft.com\/en-us\/research\/wp-content\/uploads\/2009\/11\/InteractionsMag2009.pdf","id":222268,"label_id":0},{"type":"url","title":"http:\/\/interactions.acm.org\/content\/?p=1302","viewUrl":false,"id":false,"label_id":0}],"msr_related_uploader":"","msr_attachments":[{"id":0,"url":"http:\/\/interactions.acm.org\/content\/?p=1302"},{"id":222268,"url":"https:\/\/www.microsoft.com\/en-us\/research\/wp-content\/uploads\/2009\/11\/InteractionsMag2009.pdf"}],"msr-author-ordering":[{"type":"user_nicename","value":"dmb","user_id":31651,"rest_url":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/microsoft-research\/v1\/researchers?person=dmb"}],"msr_impact_theme":[],"msr_research_lab":[199563],"msr_event":[],"msr_group":[332906],"msr_project":[170498],"publication":[],"video":[],"download":[],"msr_publication_type":"techreport","related_content":{"projects":[{"ID":170498,"post_title":"Social Media Collective","post_name":"social-media-collective","post_type":"msr-project","post_date":"2010-07-06 19:46:44","post_modified":"2023-04-14 15:38:19","post_status":"publish","permalink":"https:\/\/www.microsoft.com\/en-us\/research\/project\/social-media-collective\/","post_excerpt":"The mission of the SMC is first and foremost\u00a0to bring critical and analytical lenses to contemporary sociotechnical systems, particularly around media, expertise, labor, and publics. 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