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Seeking to improve rankings by utilizing more objective data and meaningful metrics.<\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"msr-url-field":"","msr-podcast-episode":"","msrModifiedDate":"","msrModifiedDateEnabled":false,"ep_exclude_from_search":false,"footnotes":""},"msr-content-type":[3],"msr-research-highlight":[],"research-area":[13563],"msr-publication-type":[193715],"msr-product-type":[],"msr-focus-area":[],"msr-platform":[],"msr-download-source":[],"msr-locale":[268875],"msr-field-of-study":[],"msr-conference":[],"msr-journal":[],"msr-impact-theme":[],"msr-pillar":[],"class_list":["post-643464","msr-research-item","type-msr-research-item","status-publish","hentry","msr-research-area-data-platform-analytics","msr-locale-en_us"],"msr_publishername":"","msr_edition":"","msr_affiliation":"","msr_published_date":"2019-6-1","msr_host":"","msr_duration":"","msr_version":"","msr_speaker":"","msr_other_contributors":"","msr_booktitle":"","msr_pages_string":"","msr_chapter":"","msr_isbn":"","msr_journal":"Communications of the ACM","msr_volume":"62","msr_number":"","msr_editors":"","msr_series":"","msr_issue":"7","msr_organization":"","msr_how_published":"","msr_notes":"","msr_highlight_text":"","msr_release_tracker_id":"","msr_original_fields_of_study":"","msr_download_urls":"","msr_external_url":"","msr_secondary_video_url":"","msr_longbiography":"","msr_microsoftintellectualproperty":1,"msr_main_download":"","msr_publicationurl":"","msr_doi":"","msr_publication_uploader":[{"type":"doi","viewUrl":"false","id":"false","title":"doi\/10.1145\/3332803","label_id":"243106","label":0}],"msr_related_uploader":"","msr_attachments":[{"id":643476,"url":"https:\/\/www.microsoft.com\/en-us\/research\/uploads\/prod\/2020\/03\/3332803-5e6d293f0b11a.pdf"},{"id":643467,"url":"https:\/\/www.microsoft.com\/en-us\/research\/uploads\/prod\/2020\/03\/3332803.pdf"}],"msr-author-ordering":[{"type":"text","value":"Emery Berger","user_id":0,"rest_url":false},{"type":"text","value":"Stephen M. 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