{"id":702064,"date":"2020-10-28T13:09:19","date_gmt":"2020-10-28T20:09:19","guid":{"rendered":"https:\/\/www.microsoft.com\/en-us\/research\/?post_type=msr-research-item&p=702064"},"modified":"2020-10-28T13:09:19","modified_gmt":"2020-10-28T20:09:19","slug":"connect-with-your-audience-the-relational-labor-of-connection","status":"publish","type":"msr-research-item","link":"https:\/\/www.microsoft.com\/en-us\/research\/publication\/connect-with-your-audience-the-relational-labor-of-connection\/","title":{"rendered":"Connect With Your Audience! The Relational Labor of Connection"},"content":{"rendered":"
The theme of Console-ing Passions this year is cultivating community, a topic about which I have had much to say in the context of fan practices. In my work on fans and soap operas (e.g. Baym, 2000) and independent Scandinavian music (e.g. Baymn, 2007), I showed how audiences appropriate the affordances of the internet in order to build communities based on shared practices and meanings. In this paper, I want to look at building ties from another vantage point by considering the kind of work that relating to these often, but not always, mediated communities and individuals entails. I mean this short talk to be provocative rather than exhaustive, a peek into a potential trajectory into media work for feminist media studies.<\/p>\n","protected":false},"excerpt":{"rendered":"
The theme of Console-ing Passions this year is cultivating community, a topic about which I have had much to say in the context of fan practices. In my work on fans and soap operas (e.g. Baym, 2000) and independent Scandinavian music (e.g. Baymn, 2007), I showed how audiences appropriate the affordances of the internet in 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