{"id":13851,"date":"2015-10-19T09:00:00","date_gmt":"2015-10-19T16:00:00","guid":{"rendered":"https:\/\/blogs.technet.microsoft.com\/dataplatforminsider\/2015\/10\/19\/business-intelligence-beyond-dashboards-and-charts\/"},"modified":"2024-01-22T22:52:19","modified_gmt":"2024-01-23T06:52:19","slug":"business-intelligence-beyond-dashboards-and-charts","status":"publish","type":"post","link":"https:\/\/www.microsoft.com\/en-us\/sql-server\/blog\/2015\/10\/19\/business-intelligence-beyond-dashboards-and-charts\/","title":{"rendered":"Business Intelligence: Beyond Dashboards and Charts"},"content":{"rendered":"<p>The term \u201cbusiness intelligence\u201d (BI) tends to elicit visions of dashboards with red, yellow, and green indicators representing targets met (or not) or perhaps various types of charts and graphs. But the potential of BI can be much more interesting and significant in what it can help organizations accomplish. To illustrate this point, you can read about one fascinating example that explains how Microsoft is using its own tools to protect Internet users.<\/p>\n<p><strong>Attacking an Army of Zombies<\/strong><\/p>\n<p>BI isn\u2019t usually the first thing that comes to mind when you think of fighting cybercrime, but BI plays a crucial role in Microsoft\u2019s new <a href=\"http:\/\/news.microsoft.com\/stories\/cybercrime\/index.html?wt.mc_id=WW_CE_DM_OO_BLOG_NONE\">Cybercrime Center<\/a>. If you like a good detective story, you\u2019ll enjoy reading how Microsoft is working with \u201ca seasoned team of investigators\u2026trying to stay a move or two ahead of the world\u2019s most odious Internet criminals in an effort to make the web a safer place.\u201d And they\u2019re using Microsoft BI tools to get there.<\/p>\n<p>Microsoft BI enables the investigators to do things like view a map that lights up locations where cybercrime is occurring, or to predict where the next outbreak might take place:\n<\/p>\n<p style=\"margin-left: 30px\">\u201c\u2026 in the forensics laboratory, Donal Keating \u2013 a bearded Irishman, purveyor of snappy one-liners and senior manager of forensics \u2013 talks about a recent call from one of Microsoft\u2019s partners, a hardware manufacturer. A shipment of 3,600 of the partner\u2019s laptops had been stolen, and they wondered if Keating could help. Each laptop had a unique activation code, and within ten minutes Keating had produced a map. In the lab he runs it in speeding time-lapse, and over the course of a few days, the map lights up with where each of the thousands of laptops had come online.\u201d<\/p>\n<p>As Microsoft president Brad Smith notes, \u201c[T]he new Cybercrime Center, is the perfect mixture of people, tools and technology\u2026. Plus it\u2019s a real-life showcase for what Microsoft\u2019s business intelligence and big data tools can do.\u201d<\/p>\n<p>Read the story, \u201cDigital Detectives,\u201d <a href=\"http:\/\/news.microsoft.com\/stories\/cybercrime\/index.html?wt.mc_id=WW_CE_DM_OO_BLOG_NONE\">here<\/a> to learn more about this \u201cworld-class command center for a team at the forefront of global internet security.\u201d<\/p>\n<p><strong>BI Leadership<\/strong><\/p>\n<p>Examples like the Cybercrime Center demonstrate the innovative and important ways that BI can make a difference in the world and in organizations of all types. But in addition, you can check out objective evaluations of Microsoft\u2019s BI platform to see how it compares with other solutions in the industry.<\/p>\n<p>This is one proof point demonstrating that customers appreciate Microsoft\u2019s clear roadmap for the elements that comprise its data platform, which integrates SQL Server, SharePoint, Excel, Power BI and the Microsoft Azure cloud. This integration with existing and familiar tools assures that everyone in an organization can gain insights from data, and IT has the tools to enable Microsoft\u2019s secure and managed BI and analytics solution. In addition, this integration extends to the cloud, making it possible to extend your on-premises solution into the future. Click <a href=\"https:\/\/www.microsoft.com\/en-us\/server-cloud\/solutions\/bi-analytics.aspx?wt.mc_id=WW_CE_DM_OO_BLOG_NONE\">here<\/a> to learn more about Microsoft BI and analytics.<\/p>\n<p><strong>Register for the Webinar<\/strong><\/p>\n<p>You can learn more about Microsoft BI by attending the upcoming free webinar, &#8220;<a href=\"https:\/\/info.microsoft.com\/CO-SQL-WBNR-FY16-09Sep-14-Top5DataChallenges-Register.html?ls=Website&amp;wt.mc_id=WW_CE_DM_OO_BLOG_NONE\">Tackle the Top Five Data Challenges with SQL Server<\/a>,&#8221; which you can attend live on Thursday, October 29, 2015 at 10:00-10:45AM PST (GMT -7). You\u2019ll learn how the Microsoft data platform\u2019s unified approach can give you a comprehensive way to address the top five data management challenges.<\/p>\n<p>Join speakers, Ramnik Gulati , Director of Product Marketing, Data Platform &amp; IoT Marketing and David Hobbs-Mallyon, Senior Product Marketing Manager, Cloud + Enterprise Integrated Marketing, for the first in a series of free 30-minute webinars, &#8220;Tackle the top five data challenges with Microsoft SQL Server&#8221;, on Thursday, October 29, 2015 at 10:00-10:45AM PST (GMT -7). Register <a href=\"https:\/\/info.microsoft.com\/CO-SQL-WBNR-FY16-09Sep-14-Top5DataChallenges-Register.html?ls=Website&amp;wt.mc_id=WW_CE_DM_OO_BLOG_NONE\">here<\/a> today.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The term \u201cbusiness intelligence\u201d (BI) tends to elicit visions of dashboards with red, yellow, and green indicators representing targets met (or not) or perhaps various types of charts and graphs. But the potential of BI can be much more interesting and significant in what it can help organizations accomplish. To illustrate this point, you can<\/p>\n","protected":false},"author":1457,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ep_exclude_from_search":false,"_classifai_error":"","footnotes":""},"post_tag":[],"product":[],"content-type":[2433,2445],"topic":[2454],"coauthors":[],"class_list":["post-13851","post","type-post","status-publish","format-standard","hentry","content-type-events","content-type-thought-leadership","topic-business-intelligence"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Business Intelligence: Beyond Dashboards and Charts - Microsoft SQL Server Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.microsoft.com\/en-us\/sql-server\/blog\/2015\/10\/19\/business-intelligence-beyond-dashboards-and-charts\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Business Intelligence: Beyond Dashboards and Charts - Microsoft SQL Server Blog\" \/>\n<meta property=\"og:description\" content=\"The term \u201cbusiness intelligence\u201d (BI) tends to elicit visions of dashboards with red, yellow, and green indicators representing targets met (or not) or perhaps various types of charts and graphs. 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