{"id":1318,"date":"2023-06-02T15:55:34","date_gmt":"2023-06-02T15:55:34","guid":{"rendered":"https:\/\/www.microsoft.com\/en-us\/startups\/blog\/?p=1318"},"modified":"2024-11-04T09:57:22","modified_gmt":"2024-11-04T17:57:22","slug":"innovate-and-optimize-with-generative-ai-ux-for-a-competitive-edge","status":"publish","type":"post","link":"https:\/\/www.microsoft.com\/en-us\/startups\/blog\/innovate-and-optimize-with-generative-ai-ux-for-a-competitive-edge\/","title":{"rendered":"Innovate and optimize with Generative AI UX for a competitive edge"},"content":{"rendered":"\n

This is Part 3 of our series on generative AI and Azure OpenAI Service. <\/em>Click here to read Part 1<\/em><\/a> which focused on the basics, and <\/em>click here for Part 2<\/em><\/a>, a deep-dive into Microsoft Copilot.<\/em><\/p>\n\n\n\n

User experience (UX) is a crucial factor for any product or service, especially for startups trying to draw in more customers, prove their product in the marketplace, and build their brand reputation. Generative AI UX uses AI algorithms and models to automatically generate or assist in the creation of user interfaces, designs, and interactive experiences, with a goal to streamline and enhance the design process.<\/p>\n\n\n\n

In our previous post, we introduced you to Microsoft Copilot, a tool powered by OpenAI’s GPT-4 that appears as a chatbot in the sidebar of Microsoft’s existing apps. For a startup looking to improve UX while also freeing up financial and personnel resources to focus on strategy and innovation, adapting Copilot is an easy, cost-effective way to stay competitive.<\/p>\n\n\n\n

The new Bing: A UX deep dive<\/h2>\n\n\n
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In this blog, we will share some insights from our journey creating the new Bing search experience<\/a>. Launched in February, these new experiences are powered by a combination of Azure OpenAI’s most advanced GPT models and Bing’s own proprietary technology called Prometheus, which leverages the fresh and comprehensive Bing index, ranking, and answers results. (More about Prometheus in Part 4 of this series.) The result is a more accurate, complete, and engaging search experience that can answer long, complex, and natural queries.<\/p>\n\n\n\n

Expanded search parameters<\/h3>\n\n\n\n