{"id":2689,"date":"2024-12-05T09:00:00","date_gmt":"2024-12-05T17:00:00","guid":{"rendered":"https:\/\/www.microsoft.com\/en-us\/startups\/blog\/?p=2689"},"modified":"2024-12-06T08:11:14","modified_gmt":"2024-12-06T16:11:14","slug":"microsoft-ignite-2024-wrap-up-highlights-and-resources","status":"publish","type":"post","link":"https:\/\/www.microsoft.com\/en-us\/startups\/blog\/microsoft-ignite-2024-wrap-up-highlights-and-resources\/","title":{"rendered":"Microsoft Ignite 2024 wrap up: Highlights and resources"},"content":{"rendered":"\n<p><a href=\"https:\/\/ignite.microsoft.com\/home\">Microsoft Ignite<\/a> wrapped right before the Thanksgiving holiday in the United States, bringing together customers, developers, and partners in Chicago to discuss new approaches to work and AI adoption. Microsoft Chairman and Chief Executive Officer (CEO), Satya Nadella\u2019s keynote alone announced about 80 new ways in which AI and Copilot can help startups securely implement and build AI-powered solutions to deliver value to their customers.<\/p>\n\n\n\n<p>With the use of generative AI on the rise\u2014and <a href=\"https:\/\/blogs.microsoft.com\/blog\/2024\/11\/19\/ignite-2024-why-nearly-70-of-the-fortune-500-now-use-microsoft-365-copilot\/\">nearly 70%<\/a> of Fortune 500 companies now using Microsoft 365 Copilot\u2014it\u2019s clear that AI is transforming industries at every level.&nbsp;Leveraging AI responsibly, committing to security, and keeping pace with the constantly changing technological landscape is a balance that everyone working with AI is facing every day. One thing we\u2019re seeing from our customers is the partnership between enterprise companies and startups to further accelerate AI adoption while being responsible and secure.&nbsp;&nbsp;<\/p>\n\n\n\n<p>I had the honor of joining a <a href=\"https:\/\/www.linkedin.com\/posts\/anniepearl_microsoft-msignite-generativeai-activity-7266833198016323584-5xSg?utm_source=share&amp;utm_medium=member_desktop\" target=\"_blank\" rel=\"noreferrer noopener\">podcast<\/a> and <a href=\"https:\/\/ignite.microsoft.com\/sessions\/BRK358?source=sessions\" target=\"_blank\" rel=\"noreferrer noopener\">presenting<\/a> alongside colleagues, founders and customers about this topic\u2014this formula of bringing together the resources and scale of big tech with the innovation and agility of startups to help customers achieve more and innovate faster\u2014with safeguards baked in.<\/p>\n\n\n\n<p>We saw this in action from Unilever, who partnered with Holistic AI, a <a href=\"https:\/\/www.microsoft.com\/startups\" target=\"_blank\" rel=\"noreferrer noopener\">Microsoft for Startups<\/a> Pegasus startup, to leverage their AI governance solution and monitor AI compliance across ever-changing regulations and standards. AI governance and assurance have enabled Unilever to mitigate risk, optimize operations, and transform customer enablement, delivering value quickly and at scale. This was one of many examples of how startups are uniquely positioned to help enterprises in this era of AI. <\/p>\n\n\n\n<p>As I reflect&nbsp;on the excitement and momentum generated from Microsoft Ignite, I want to thank everyone who worked tirelessly to bring so many sessions and experiences to life, as well as all of the attendees who joined to have meaningful discussions, share feedback, and learn from each other. For those who may have missed it, I\u2019m sharing some key resources for continued learning and connection below, including some created and delivered by our team of Developer Advocates. I am excited to see the startup ecosystem continue to move the needle with innovation and AI adoption, and I cannot wait to discover what this next year brings.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-1 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-75 is-style-fill\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.microsoft.com\/startups\">Discover more about Microsoft for Startups<\/a><\/div>\n<\/div>\n\n\n\n<h1 class=\"wp-block-heading\"><strong>Catch up on on-demand sessions<\/strong> <strong>from Microsoft Ignite<\/strong><\/h1>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/ignite.microsoft.com\/sessions\/BRK358?source=sessions\">Implementing AI Responsibly and Securely<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/ignite.microsoft.com\/sessions\/BRK357?source=sessions\">Strategies for Enterprises to Fast-Track AI Adoption<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/ignite.microsoft.com\/sessions\/BRKFP381?source=sessions\">Inspire AI enterprise revolution with innovations from NVIDIA startups<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/ignite.microsoft.com\/sessions\/BRK339?source=sessions\">How Microsoft can help you build and sell differentiated AI apps<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/ignite.microsoft.com\/sessions\/THR684?source=sessions\">Unicorns Unleashed: Scaling Innovation with Microsoft<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/ignite.microsoft.com\/sessions\/BRK136?source=sessions\">Best Practices for Building and Monetizing Your AI Applications<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/ignite.microsoft.com\/sessions\/BRK223\" target=\"_blank\" rel=\"noreferrer noopener\">Cloud platform security in an evolving threat landscape<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/ignite.microsoft.com\/sessions\/BRK167\" target=\"_blank\" rel=\"noreferrer noopener\">Developers guide to building your own agents<\/a><\/li>\n<\/ul>\n\n\n\n<h1 class=\"wp-block-heading\"><strong>Key Microsoft Ignite announcements for startups<\/strong><\/h1>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/azure.microsoft.com\/en-us\/blog\/the-next-wave-of-azure-innovation-azure-ai-foundry-intelligent-data-and-more\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Azure AI Foundry<\/strong><\/a><strong>:<\/strong> Azure AI Studio, now renamed Azure AI Foundry, empowers startups to accelerate AI development with a comprehensive suite for building, customizing, and deploying AI models efficiently. This streamlined approach reduces development time and costs, enabling startups to bring AI-powered products to market faster.&nbsp;<\/li>\n\n\n\n<li><a href=\"https:\/\/azure.microsoft.com\/en-us\/blog\/the-next-wave-of-azure-innovation-azure-ai-foundry-intelligent-data-and-more\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>AI Model Customization and Experimentation<\/strong><\/a><strong>:<\/strong> Startups can leverage collaborations with companies like Gretel Labs, Scale AI, and the newly announced integration with Weights &amp; Biases (W&amp;B) from Microsoft Ignite to overcome data challenges and accelerate AI model development. These partnerships provide access to advanced tools for data preparation, A\/B testing, and robust model tracking, enabling startups to fine-tune models for better accuracy and performance, fostering innovation and competitiveness.&nbsp;<\/li>\n\n\n\n<li><a href=\"https:\/\/azure.microsoft.com\/en-us\/blog\/accelerate-scale-with-azure-openai-service-provisioned-offering\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Azure AI Agent Service<\/strong><\/a><strong>:<\/strong> This service allows startups to build intelligent agents that automate complex workflows, enhancing their products with AI capabilities. It improves operational efficiency and offers advanced features to customers without extensive development overhead.\u202f&nbsp;<\/li>\n\n\n\n<li><a href=\"https:\/\/azure.microsoft.com\/en-us\/blog\/announcing-new-products-and-features-for-azure-openai-service-including-gpt-4o-realtime-preview-with-audio-and-speech-capabilities\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Copilot Studio and Agent Production<\/strong><\/a><strong>:<\/strong> For startups with limited resources, this democratizes AI development by enabling non-experts to create custom AI agents. It facilitates rapid prototyping and iteration, allowing startups to innovate quickly and respond to market demands.\u202f&nbsp;<\/li>\n\n\n\n<li><a href=\"https:\/\/www.microsoft.com\/en-us\/microsoft-365\/blog\/2024\/11\/19\/introducing-copilot-actions-new-agents-and-tools-to-empower-it-teams\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Copilot Actions and AI Agents in Microsoft 365<\/strong><\/a><strong>:<\/strong> Startups can leverage these productivity tools to streamline operations, reduce manual workloads, and focus more on strategic initiatives. This efficiency is vital in fast-paced startup environments where resources are often limited.\u202f&nbsp;<\/li>\n\n\n\n<li><a href=\"https:\/\/azure.microsoft.com\/en-us\/blog\/azure-machine-learning-service-now-supports-nvidia-s-rapids\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>AMD and NVIDIA Blackwell AI on Azure<\/strong><\/a><strong>:<\/strong> AI-focused startups can access powerful computing resources on Azure, including NVIDIA&#8217;s Blackwell AI and AMD&#8217;s MI300X GPUs, to train complex models faster and at scale. This capability is crucial for developing advanced machine learning applications and maintaining competitiveness in AI-powered markets.&nbsp;<\/li>\n\n\n\n<li><a href=\"https:\/\/azure.microsoft.com\/en-us\/blog\/scale-your-ai-transformation-with-a-powerful-secure-and-adaptive-cloud-infrastructure\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Azure HBv5 Virtual Machines<\/strong><\/a><strong>:<\/strong> High-performance computing resources are essential for startups dealing with large-scale computations, simulations, or data analysis. Azure HBv5 can significantly reduce processing times and operational costs, enabling startups to scale efficiently.\u202f&nbsp;<\/li>\n\n\n\n<li><a href=\"https:\/\/azure.microsoft.com\/en-us\/blog\/microsoft-and-oracle-enhance-oracle-databaseazure-with-data-and-ai-integration\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Microsoft Fabric Databases<\/strong><\/a><strong>:<\/strong> Microsoft Fabric offers startups powerful tools to streamline operations, harness real-time insights, and drive data-driven innovation with announcements such as SQL databases in public preview, Real-Time Intelligence for streaming data, and the OneLake Catalog for unified data management.&nbsp;<\/li>\n\n\n\n<li><a href=\"https:\/\/azure.microsoft.com\/en-us\/blog\/scale-your-ai-transformation-with-a-powerful-secure-and-adaptive-cloud-infrastructure\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Azure Boost DPU<\/strong><\/a><strong>:<\/strong> Startups handling intensive data workloads can benefit from improved performance and cost savings. This technology allows them to scale data processing operations more efficiently.\u202f&nbsp;<\/li>\n\n\n\n<li><a href=\"https:\/\/azure.microsoft.com\/en-us\/blog\/6-insights-to-make-your-data-ai-ready-with-accentures-teresa-tung\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>AI Reports and Evaluations<\/strong><\/a><strong>:<\/strong> These tools help startups ensure their AI applications are safe, compliant, and effective. They assist in building trust with users and stakeholders and in meeting regulatory requirements\u2014crucial for startups aiming for sustainable growth.\u202f&nbsp;<\/li>\n\n\n\n<li><a href=\"https:\/\/www.microsoft.com\/en-us\/msrc\/microsoft-zero-day-quest?oneroute=true\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Zero Day Quest Hacking Event<\/strong><\/a><strong>:<\/strong> Security-focused startups or those interested in showcasing their expertise can participate to gain recognition, network with industry leaders, and potentially win substantial rewards that could support their growth and development.\u202f&nbsp;<a id=\"_msocom_1\"><\/a><\/li>\n<\/ul>\n\n\n\n<p>Catch up on all the announcements you may have missed at Microsoft Ignite in <a href=\"https:\/\/news.microsoft.com\/ignite-2024-book-of-news\/\">The Book of News<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Discover our featured startups at Microsoft Ignite<\/strong><\/h2>\n\n\n\n<p><a href=\"https:\/\/www.microsoft.com\/startups\" target=\"_blank\" rel=\"noreferrer noopener\">Microsoft for Startups<\/a> was proud to present some of our top AI and Cybersecurity startups at Microsoft Ignite to showcase how they\u2019re innovating for customers and leveraging unique solutions. You can find more information on our participating startups <a href=\"https:\/\/www.linkedin.com\/smart-links\/AQHVJZAIxq9U6A\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a><strong>.<\/strong><\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;67f50f347a9ab&quot;}\" data-wp-interactive=\"core\/image\" class=\"wp-block-image size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"519\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on-async--click=\"actions.showLightbox\" data-wp-on-async--load=\"callbacks.setButtonStyles\" data-wp-on-async-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/www.microsoft.com\/en-us\/startups\/blog\/wp-content\/uploads\/2024\/12\/image-1024x519.png\" alt=\"Microsoft Ignite featured start ups with names, logos, and descriptions.\" class=\"wp-image-2692\" 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technological landscape.<\/p>\n","protected":false},"author":72,"featured_media":2723,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ms_queue_id":[],"footnotes":""},"categories":[15,208],"tags":[48,5],"coauthors":[529],"class_list":["post-2689","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-events","category-featured","tag-ai","tag-startups"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Microsoft Ignite 2024 wrap up: Highlights and resources - Microsoft for Startups Blog<\/title>\n<meta name=\"description\" content=\"Learn more about leveraging AI responsibly, committing to security, and keeping pace with the constantly changing technological landscape.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link 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