{"id":19411,"date":"2025-06-26T08:55:00","date_gmt":"2025-06-26T15:55:00","guid":{"rendered":"https:\/\/www.microsoft.com\/insidetrack\/blog\/?p=19411"},"modified":"2026-06-17T09:17:09","modified_gmt":"2026-06-17T16:17:09","slug":"supercharging-our-support-experience-with-microsoft-dynamics-365-and-ai","status":"publish","type":"post","link":"https:\/\/www.microsoft.com\/insidetrack\/blog\/supercharging-our-support-experience-with-microsoft-dynamics-365-and-ai\/","title":{"rendered":"Supercharging our support experience with Microsoft Dynamics 365 and AI"},"content":{"rendered":"\n
Microsoft Dynamics 365 for Customer Service is helping our Human Resources team reinvent how they support our employees here at Microsoft. The built-in, AI-powered capabilities of Dynamics 365 Customer Service are dropping support resolution times, injecting intelligent automation into our support workflow, improving the support experience for our employees, and raising the bar for AI-powered service and support at Microsoft.<\/p>\n\n\n\n
It\u2019s a common sentiment for large enterprises to say, \u201cwe need to customize our software,\u201d and we\u2019re no different internally here at Microsoft. Out-of-the-box (OOB) software often struggles to meet the unique and complex needs of enterprises like ours, requiring extensive customization to align with organizational processes.<\/p>\n\n\n\n
At Microsoft Digital, the company\u2019s internal IT organization, we\u2019re familiar with customizing software to fit the needs of our employees and our business partners like HR. For years, we\u2019ve customized third-party software, integrated custom-built features, engineered our own tools, and even customized Microsoft software and services to meet our needs.<\/p>\n\n\n\n
AskHR has been a perfect example of this. AskHR is our internal employee engagement platform used by Microsoft HR to manage interactions with our employees. It handles more than 600,000 inquiries per year. Initially, it relied heavily on email, but over the last decade it has evolved to use Dynamics 365 Customer Service and the Microsoft Power Platform.<\/p>\n\n\n\n
However, like many of our internal solutions, AskHR has undergone a lot of customization over the years. While these tailored features improve overall capabilities, they\u2019ve also led to technical debt and deprecated functionalities. Approximately 80 percent of AskHR\u2019s functionality is customized with only 20 percent coming from the OOB capabilities of the product.<\/p>\n\n\n\n \u201cDynamics 365 Customer Service now has the features we\u2019ve built customizations for in the past, plus the AI-powered capabilities are providing huge benefits. By moving to a standardized version of Dynamics 365 Customer Service, we\u2019re improving and modernizing what AskHR can do for Microsoft HR Advisors and moving away from a customized solution.\u201d<\/p>\nSam Gullane, senior technology solution manager, Microsoft Human Resources<\/strong><\/cite><\/blockquote>\n\n\n\n As Dynamics 365 Customer Service has evolved and improved, AskHR fell behind. The accumulated technical debt of heavy customization made it more difficult to adopt new Dynamics 365 Customer Service features, including AI-powered capabilities like Automatic Case Creation, Unified Routing, Knowledge Creation and Management, and Omnichannel Support.<\/p>\n\n\n\n A lot has changed in software development since AskHR was created. Cloud-based services and rapid, iterative development cycles have created an unprecedented pace of feature development and release.<\/p>\n\n\n\n Software customization in this new wave of modern products is no longer a necessity for large enterprises, and the AskHR team at Microsoft Digital is going back to Dynamics 365 Customer Service\u2019s out-of-the-box roots.<\/p>\n\n\n\n \u201cDynamics 365 Customer Service now has the features we\u2019ve built customizations for in the past, plus the AI-powered capabilities are providing huge benefits,\u201d says Sam Gullane, a senior technology solution manager in Microsoft HR. \u201cBy moving to a standardized version of Dynamics 365 Customer Service, we\u2019re improving and modernizing what AskHR can do for Microsoft HR Advisors and moving away from a customized solution.\u201d<\/p>\n\n\n\n Gullane and her team are responsible for modernizing AskHR\u2014migrating the customizations of the platform to built-in features, while also building a new version that takes advantage of the latest advancements in Dynamics 365 Customer Service to enable AI-powered support for Microsoft HR advisors.<\/p>\n\n\n\n \u201cThe time we spend transitioning away from customized features will be recaptured in reduced testing and customization throughout the lifetime of the modern version of Ask HR. Our HR advisors will get a modern, efficient, AI-powered AskHR that is always up to date with new features.”<\/p>\nGayatri Garapati, principal software engineer manager, Microsoft Digital<\/strong><\/cite><\/blockquote>\n\n\n\n The vision for the next iteration of AskHR is a modern, scalable, and user-friendly platform that supports the evolving needs of Microsoft HR Advisors and enhances their productivity and satisfaction. The main goals of this project are to:<\/p>\n\n\n\n The AskHR development team recognizes that replacing customized capabilities with OOB features is not a simple swap and go.<\/p>\n\n\n\n \u201cRe-architecting is a challenging task, but our modernization efforts mean that we won\u2019t need to invest in further customization,\u201d says Gayatri Garapati, a principal software engineer manager in Microsoft Digital. \u201cThe time we spend transitioning away from customized features will be recaptured in reduced testing and customization throughout the lifetime of the modern version of Ask HR. Our HR advisors will get a modern, efficient, AI-powered AskHR that is always up to date with new features.\u201d<\/p>\n\n\n\n The team is busy refactoring code and integrating new features, but they\u2019re also demonstrating the effectiveness of those features with proof-of-concept (POC) engagements that confirm feature completeness and usability in complex use cases. These POCs test capabilities in the new version of AskHR and ensure that the features meet the needs of Microsoft HR Advisors.<\/p>\n\n\n\n \u201cDynamics 365 Customer Service can identify the caller’s intent, ask clarifying questions, and provide accurate information. Features like automated case creation and closure are enhancing efficiency and making things easier for support employees.\u201d<\/p>\nNatasha Fattedad, principal product manager, Dynamics 365 Customer Service<\/strong><\/cite><\/blockquote>\n\n\n\n AI features are at the center of the new experience in AskHR.<\/p>\n\n\n\n Natasha Fattedad, principal product manager on the Dynamics 365 Customer Service product team, understands the value of AI-assisted decision making and content retrieval in the support process.<\/p>\n\n\n\n \u201cDynamics 365 Customer Service can identify the caller’s intent, ask clarifying questions, and provide accurate information,\u201d Fattedad says. \u201cFeatures like automated case creation and closure are enhancing efficiency and making things easier for support employees.\u201d<\/p>\n\n\n\n AI-powered knowledge management tools to pull information from the Microsoft 365 tenant and 3rd<\/sup> party sources ensure comprehensive support. These advancements rapidly accelerate the AskHR team\u2019s efforts to modernize and streamline their customer service operations. <\/p>\n\n\n\n Here are some of the key AI features in the Dynamics 365 Customer Service toolkit that we\u2019re using in AskHR:<\/p>\n\n\n\n \u201cWith Dynamics 365 Customer Service, AI capabilities such as intent recognition and case automation are transforming how we support employees,\u201d Fattedad says. \u201cAI enhances efficiency and makes things easier for support staff and users throughout the support lifecycle.\u201d<\/p>\n\n\n\n The game-changing AI capabilities in AskHR go beyond individual features in Dynamics 365 Customer Service.<\/p>\n\n\n\n Dynamics 365 Contact Center is a Copilot-first, cloud-based tool that uses AI to make working with employees easier and faster. We\u2019re using it to connect employees to HR advisors through different channels, like email, chat, and voice. Contact Center simplifies and enhances employee interaction with features like AI-powered summaries, interactive voice systems, and live translations. It improves how HR advisors communicate with employees, including empowering employees to solve problems on their own, saving time and cutting costs.<\/p>\n\n\n\n Embedded AI-driven insights and analytics provide valuable tools to improve customer satisfaction and refine support strategies. Collaboration with HR advisors is facilitated through Microsoft Teams while performance and productivity can be monitored through detailed reports and dashboards, offering visibility into operational metrics.<\/p>\n\n\n\n \u201cWe\u2019re using Dynamics 365 Contact Center to provide an omnichannel experience and transform the way we handle customer interactions,\u201d Gullane says. \u201cBy integrating multiple communication channels into a single platform, we ensure a seamless and consistent experience for both customers and HR Advisors, regardless of the channel used.\u201d<\/p>\n\n\n\n This integration allows HR Advisors to view all interactions in one place. By consolidating all customer interactions and relevant information into a single view, Contact Center enables agents to provide more informed and efficient support. These capabilities are a win-win for the HR advisor and the employee.<\/p>\n\n\n\n “Employees are looking for a more seamless experience across different channels,\u201d Fattedad says. \u201cWe want to meet their expectations and provide an experience that allows them to connect and communicate in the best way for them.”<\/p>\n\n\n\n It\u2019s about building for the future with agentic AI.<\/p>\n\n\n\n \u201cThe modernization of AskHR is about future-proofing our capabilities,\u201d Gullane says. \u201cThis is a work in progress for us, and our main goal is to continue to use OOB features, reducing the need for custom code and solutions.\u201d<\/p>\n\n\n\n Gullane expects Copilot-based, autonomous agents to be a big factor in upcoming capabilities.<\/p>\n\n\n\n \u201cMaking AskHR more autonomous benefits everyone,\u201d she says. “These agents are trained to autonomously learn to address new and emerging issues via self-service, improve the quality of issue resolution across channels, and help drive time and cost savings.\u201d<\/p>\n\n\n\n For example, the Customer Intent Agent enables continuous improvement of self-service capabilities by discovering new intents from past and current customer conversations across all channels, mapping issues and corresponding resolutions maintained by the agent in a library.<\/p>\n\n\n\n “The future of AskHR will be built on continuous improvement and using AI to automate and optimize support processes. Ensuring a better support experience for our Advisors and Microsoft employees is the vision and we\u2019re excited to get there.”<\/p>\nSam Gullane, senior technology solution manager, Microsoft Human Resources<\/strong><\/cite><\/blockquote>\n\n\n\n The Customer Knowledge Management Agent helps ensure knowledge articles are kept perpetually up to date by analyzing case notes, transcripts, summaries, and other artifacts from human-assisted cases to uncover insights.<\/p>\n\n\n\n As the AskHR team continues to integrate OOB features of Dynamics 365 Customer Service such as these AI agents into the platform, Gullane shares her enthusiasm for the future of Ask HR and its potential.<\/p>\n\n\n\n “The future of AskHR will be built on continuous improvement and using AI to automate and optimize support processes,\u201d she says. \u201cEnsuring a better support experience for our Advisors and Microsoft employees is the vision and we\u2019re excited to get there.”<\/p>\n\n\n\n Key takeaways<\/p>\n<\/div>\n\n\n\n Here are five actionable insights to help you build a modern support experience for employees:<\/p>\n\n\n\n Try it out<\/p>\n<\/div>\n\n\n\n Sign up for a free trial of Microsoft Dynamics 365 Customer Service.<\/a><\/p>\n<\/div>\n\n\n\n Related links<\/p>\n<\/div>\n\n\n\n Microsoft Dynamics 365 for Customer Service is helping our Human Resources team reinvent how they support our employees here at Microsoft. The built-in, AI-powered capabilities of Dynamics 365 Customer Service are dropping support resolution times, injecting intelligent automation into our support workflow, improving the support experience for our employees, and raising the bar for AI-powered […]<\/p>\n","protected":false},"author":92,"featured_media":19413,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":true,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_hide_featured_on_single":false,"_show_featured_caption_on_single":true,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[882,1],"tags":[199,868,822,597,850,827,588],"coauthors":[550],"class_list":["post-19411","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-it-strategy","category-microsoft-digital","tag-ai","tag-ai-deployment-and-adoption","tag-corporate-functions","tag-employee-experience","tag-end-user-services-and-support","tag-microsoft-365-copilot","tag-microsoft-dynamics-365","m-blog-post"],"yoast_head":"\n
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Transforming to match the pace of modern software development<\/h2>\n\n\n\n
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Supercharging the HR Advisor experience with Copilot and AI<\/h2>\n\n\n\n
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Unifying the support experience with omnichannel and Dynamics 365 Contact Center<\/h2>\n\n\n\n
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