Ensure the experience is delivered in a way that users would expect, given their social and cultural context.
Ensure the AI system’s language and behaviors do not reinforce undesirable and unfair stereotypes and biases.
Make it easy to edit, refine, or recover when the AI system is wrong.
Enable the user to provide feedback indicating their preferences during regular interaction with the AI system.
Immediately update or convey how user actions will impact future behaviors of the AI system.