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Building trust with ethical AI

To create positive impact with technology, people must be able to trust the technologies they use and the companies behind them. That’s why we’re committed to the responsible use of AI, protecting privacy, and advancing digital safety and cybersecurity.

How we work

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Responsible AI

Microsoft is dedicated to advancing ethical AI principles, guiding us to construct safe, secure, and transparent AI systems aimed at benefiting society. As technological advancements accelerate, our efforts to govern AI responsibly must evolve accordingly.

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Privacy

At Microsoft, we value, protect, and defend privacy. We believe in transparency, so that people and organizations can control their data and have meaningful choices in how it is used.

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Digital safety

Microsoft works to preserve digital safety while respecting human rights like privacy, freedom of speech, and security. Safe online spaces help people create, connect, and share knowledge.

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Preserving privacy with synthetic data

Our research explores the effectiveness of synthetic data in critical fields like healthcare and humanitarian action, where data privacy is non-negotiable. We found models trained with synthetic data can match the performance of those trained on real data, while upholding privacy and fairness standards.

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Multifactor authentication protection

Our study reveals that Multifactor Authentication (MFA) implementation offers outstanding protection, with over 99.99% of MFA-enabled accounts remaining secure during the investigation period. Moreover, MFA reduces the risk of compromise by 99.22% across the entire population.